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2017-11 19

[Alumni]A Civilian-Friendly Band of Police

There are many pairs of words that make sense as an oxymoron such as a silent scream, only choice, military intelligence, and so on. How about police and music? The police is an established body that enforces the law, limits civil disorder, and protects property, whereas music is a form of art and cultural activity that gives people joy and satisfaction. In the Police Academy Band, the officers select, arrange, and practice music to perform in a variety of occasions, adjusting to their duty. Park Nam-yong (String and Wind Instruments, Majored in Trumpet, ‘02) is a sergeant of Seoul Metropolitan Police Agency and the leader of Golden Crown Ensemble of the Police Academy Band who connects the police and the civilians through music. Beauty but a beast Park wanted to major in physical education until he became a high school student. The turning point of his life that sent him to the College of Music of HYU was when he entered the Wind Orchestra, which had no string instruments and consisted mainly of wind and percussion instruments. Among the others, the trumpet stood out as the main melody, which called Park’s attention. “Trumpet can leave a strong and masculine impression to the audience but at the same time, it contains warm and soft melody in its sound. Its appearance looks robust and tough but it produces sound that suggests otherwise,” described Park. Learning the instrument led Park to gear his career path towards music, not physical education. Wanting to find a promising occupation as a musician, Park decided to become a member of the Police Academy Band. Golden Crown Ensemble is principally a quintet, consisting of two trumpets, a horn, a trombone, and a tuba. However, due to the frequent need of a drum, the band more often performs as a sextet. “A quintet without a drum has a limited range of performable music. For instance, when we played The Pirates of the Caribbean, it was essential to include the drum. Sometimes, more than five instruments are a requisite.” In other words, Golden Crown Ensemble’s number of its members could range from 5 to 12, making it a brass ensemble instead of a quintet. “Since we’ve performed in countless places and times, it’s hard to recall every episode. But the most memorable performance I’d had was the World Police Band Concert, which was held in October in Japan. We played Frontier by Yang Bang-ean and Arirang and other pieces by arranging them into one.” In every performance, Golden Crown Ensemble considers the audience and their age, selecting the most adequate songs. If the audience is elderly, the band would choose the music from decades ago and if the performance is held in a middle school, music like pop songs would be the choice. The band occasionally performs as a bigger group than a quintet. (Photo courtesy of Park) The band's performance has been putting focus on domestic and school violence. (Photo courtesy of Park) Civilian-friendly? civilian-oriented! The band, as it is not an ordinary music band but a police-officer music band, has to fulfill its duty by performing in congruity with the national policy. Up to quite recently, the band has been performing with the theme of wiping out the four wickednesses of the society for the safety of citizens: rape, domestic violence, bullying, and junk food. Besides, public performances such as that near the Korean presidential residence had been held every Thursday for seven years. Through these approachable performances, Golden Crown Ensemble tries to give the citizens the impression that they are always close and attentive, providing cultural entertainment at the same time. One cordial fact about the band is that they tour around and visit every corner of the country. Their schedule is determined by calls or by their voluntary visits. “If we are called, we go without hesitation. But more importantly, we open concerts for anyone and everyone, including the socially neglected or disadvantaged. We even opened a small music concert in a park of homeless people.” The band gets calls from outside organizations, government, schools, and most meaningfully, from the citizens. Wherever there is a need, the band goes! "We will always be citizen-friendly!" Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Kang Cho-hyun

2017-11 05

[Alumni]Sound of the Regional Idiosyncrasies

Pansori is a genre of Korean musical storytelling performed in a duet by a vocalist and a drummer. The vocalist or the singer is called the sorikkun, and the drummer is called the gosu. The term pansori is a derivation of two words pan and sori, meaning a place where many people gather and sound, respectively. Kim Ji-hee (Department of Traditional Korean Music, ‘96) is a sorikkun who never hesitates to go to a pan where she can hear new sori. Having moved to the countryside to explore the undisclosed sori of the elderly, Kim has been accumulating unrecognized sori of the people from the Gangwon-do Province and has performed on a stage on the first day of November. New place, new sound The title of the concert was “Walking on a Path”, which connotes multiple aspects of Kim’s life and the paths that she has been walking on. The concert, consisting of 10 songs Kim composed from the sori she gathered while staying close to the people of Gangwon-do Province, speaks for Kim’s life as a sorikkun. After graduating from Hanyang, Kim spent busy days engaging herself in various musical dramas, traditional Korean outdoor performances (madangnori), and musicals. A pivotal point in her busy life that diverted her path was at the age of 30 when Kim moved down to Gangwon-do Province and married her farmer husband, after which she experienced and discovered the true charm of rural sounds carried by the elderly. As she spent her life in this new place, Kim had plenty of opportunity to approach rural area sounds, from the elderly Kim worked side by side with on the farm. Picking up the lines of work songs that the locals sang and collecting the idiosyncratic facets of the music, Kim acquainted herself with the true sori of the rural area and decided that she would dedicate her life as a sorikkun to preserve and propagate the endangered, beautiful sound of the people. “It’s truly pitiful how this unique style of sound is disappearing, as more and more elderly pass away without leaving a record of them. As a sorrikun, I believe my role is to get myself familiar with their sori and produce music so that people can recognize them,” remarked Kim. "I found myself pursuing happiness that was driven by giving the elderly enjoyment." The path of one’s life The title of the concert, “Walking on a Path” has a special meaning to it, which is associated with Kim’s life. The path refers to her life path, which has been varying in its direction. “I sometimes look back and wonder if I’m walking on the right path. But I think believing that you are on the right road and continue moving forward is the goal of life. On this path of my life so far, I’ve met many different people and their sori, all of which I have wanted to compile in my songs.” Everyone has their own path in life, and Kim wanted to convey the message that pursuing a dream from one's heart is the essence of life. Kim felt a different kind of happiness when she saw the smiles on the faces of the elderly after performing in front of them, which was different from the round of applause she had received after performing in a big theater. The candy that an old lady gave and a can of Sprite the other offered meant a lot to her. “I’ve felt the uniqueness of this happiness through my life in Gangwon-do Province. There are too many sorikkun who can flawlessly perform Chunhyangga and Shimchungga, the representative pansori songs. I believe doing the sori is the best path for my life.” "Doing what I can is the right direction for my life path." (Photo courtesy of Kim) Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Kim Youn-soo

2017-10 15

[Student]Winners of 2017 International Robot Contest

Held annually in the Korea International Exhibition and Convention Center (KINTEX), the International Robot Contest (IRC) is the largest robotic event in Korea. In October of 2017, IRC once again welcomed contestants from various countries such as Japan, Singapore, and Malaysia. Of several categories of the contest, the gold prize winner of the TurtleBot Auto Race area is the team Real Bapdodook (rice thief), consisting of four students from the Department of Robotics: Jung Hyun-cheol (3rd year), Lee Do-gyu (2nd year), Cho Min-soo (3rd year) and Jung Min-jae (3rd year). Real Bapdodook's gold prize (on the left) and their finished product Ganjang-gae-jang (on the right) (Photo courtesy of Real Bapdodook) Intense concentration as when eating “The Department of Robotics was established in 2013, and we are the first group of students to be admitted into the department. The contest let four of us to come together.” TurtleBot is a robot with open-source software, which is the main item used for the event. All four students were highly interested in it, which became a main motive for them to team up together. The name of the team seems quite unique to be a robotic contest entry. Rice thief, Bapdodook in Korean, is a term referring to food so delicious that it arouses an appetite to the point where one finishes a bowl of rice instantly. The members decided to name their team Real Bapdodook because when people are eating “rice thieves,” they concentrate on eating so much that they become silent. Similarly, the team wanted to focus their TurtleBot to the extent where they become wordless. Fittingly, the name of their robot is Ganjang-gaejang (soy sauce marinated crab), because the finished look of their work resembles the shape of a crab—soy sauce marinated crab is one type of Korean food considered to be a bapdodook. “We decided to participate in the contest because even though it had been three years since we entered the department, we had not really had any opportunity to actually make robots or create an algorithm that goes along with it. With the desire to utilize what we have learned, we searched for robotic contests and came across the IRC TurtleBot Auto Race." Besides, they wanted to put robot operating system (ROS) into use and get a real-life lesson from experience. From left to right: Jung Min-jae, Jung Hyun-cheol, Cho Min-soo, and Lee Do-gyu. (Photo courtesy of Real Bapdodook) The gold mine of efforts “By the time we finished preparing for the contest, we wished to have some extra days of breaks, but the new semester greeted us.” Preparing for the contest throughout their entire summer break, there were largely three impasses the team had to jump over. First and the most difficult barrier was studying ROS (coding system of communication among sensors of the robot). Since TurtleBot was an ROS-based device, not knowing it will make it impossible to start the project. The team had no helping hand to tutor them with the equipment, so they started from scratch by studying with online materials. Another barrier was assembling different parts. No matter how supreme a single part is, it is of no use if it does not fit into the robot. From finding out how an equipment works to figuring out how to harmonize the whole system, there were piles of problems to solve. Lastly, “tuning” the robot to the course of the contest field was a big issue. In order to make the robot run perfectly on its own, this step was essential. This step took the longest because there was simply no other way than to test with trial and error. The track of TurtleBot Auto Race. (Photo courtesy of Real Bapdodook) “Hard work pays off” is what the team said after going through long, exhausting periods of preparation and finally tasting victory. Ganjang-gaejang was outstanding in its speed and stability, but it was especially praised for staying close to the basic, provided materials. While other teams dismantled the TurtleBot and added additional parts that costed much, Real Bapdodook focused on maximizing the efficiency with what was given, proving that winning requires no fancy accessories. The contest offered no cash prize but an upgrade of the TurtleBot, which the team is willing to use for the department’s ROS education. Ganjang-gaejang was excellent in line-tracing as well, which was a crucial factor in making it the winner. From discerning lights, signs, and barricade to safely passing tunnels, the team’s robot successfully completed the given missions. Finishing the track with impressive line-tracing at a speed faster than other teams, the team Real Bapdodook proved its competency. Looking forward to participating in more robotic contests in the future, the members are proudly holding the gold prize in their hands. (Photo courtesy of Real Bapdodook) Jeon Chae-yun chaeyun111@hanyang.ac.kr

2017-10 02

[Student]A Donor and a Champion

“A lot of people say I am already successful, and they congratulate me for my achievements. However, I only think this is the beginning,” remarked Won Doo-jae (Sports and Well-being, 2nd year). Won is the key player of Hanyang’s soccer team and one of the members of the national team, U-18 and U-19. In the summer of 2017, he has also joined the J2 League’s Avispa Fukuoka team, proving his competence. On top of his achievements, Won has made headlines because he has donated one hundred million won to Hanyang University (HYU), claiming that Hanyang is the place of his growth. Ups and downs As everything starts small and trivial, Won’s interest in soccer first sprouted when he was in elementary school. First regarding soccer as his hobby and the subject of his special activity club at school, he stepped into what later became his career path, unknowingly. Entering middle school is when he was determined that he wanted to be engaged in soccer professionally, deeply consulting his parents about his decision for the first time. This led him to enter a middle school that had a soccer team and that provided him the opportunity to receive lessons and training. This continued throughout his high school days. By the end of his high school years, Won was put on the brink of going through a surgery due to his sports hernia (a symptom in the pubis are common to sports players). It was the time he was about to join the national representative’s team, so Won was put in a serious dilemma. His desire to join the team, in the end, overpowered his necessity to go through the surgery. Enduring both pain and fear of his symptom, he says, “was the most difficult time for me so far.” He postponed his surgery to a future time by which his symptom was not only on the right side of his pubis but also on his left. Won's back number in the team Avispa Fukuoka is 6. (Photo courtesy of Sportal Korea) Climbing the long way and overcoming hardship, Won became who he is today. He recalled, “I would say my professional debut game was the most memorable game of all. The game was held in July of 2017 against Yamagata, the home team of the league. I was more excited than nervous because I went through so much harsh training.” Won is currently taking a year off due to his tight schedule of matches and training. He had the urge to become an official soccer player so enthusiastically that it became his priority over academics. “I guess soccer was a louder call,” chuckled Won. He is playing in the league in Japan now! Before matches, Won says he watches a lot of videos of soccer matches and listens to energizing music. Right before going to the match, he makes sounds with his hands to prevent himself from being too nervous. The secret to maintaining his stamina, according to Won, is running in the games, since soccer is a sport that involves a large field and the players incessantly run. “Participating in many games and going through training as a team beforehand helps to keep up my stamina.” During the game, however, he does not have the conscience to think about anything else but to focus on the game. "Untill I reach my full potential!" (second to the right on top) (Photo courtesy of Korea Football Association) Shoot goal to the next stage! “What I find attractive about soccer is its usage of the feet, perhaps the most difficult part of the body to handle, to maneuver the ball so freely,” remarked Won. Soccer is his passion, career, and life. He expressed his gratitude to all his coaches and especially to HYU. “Hanyang is the place of my growth” is what Won said when donating a hundred million won to the school. To elaborate, he described Hanyang as the place he grew up through activities and lessons. Just like he did in middle and high school, he met a great coach and received constructive advice and training that led him to become who he is. His times of acquiring skills and accumulating experience has surely seemed to pay off. “My achievements so far are the beginning of my life. I believe there is a long path lying in front of me, and I can do better, infinitely. To reach my full potential, I’m never stopping or giving up!” cheered Won. His goal is to become a better soccer player than he is today, nourishing his potential with his passion. He believes there is no stop to improving, which explains all his hard work and relentless effort to pave the path that lies ahead of him. "Hanyang is where I grew up." Jeon Chae-yun chaeyun111@hanyang.ac.kr

2017-09 03

[Student]Writing as a Comprehensive Skill

What makes up a good song? Some would say good melody while others say good lyrics. Then, where do good melody or lyrics come from? Kang says, at least for the lyrics, it comes from everyday life. Kang Min-gu (Korean Language and Literature, Doctoral Program), a musician and a poet, unearthed his talent in writing when he was a young boy and developed that talent into his career. His discovery and strength in writing led him to become who he is today, an indie singer-songwriter and a poet by the name of Kang Baek-soo. A friend and the band Kang was schooled in all-boys middle school and high school in Korea, which completely eliminated any possible chance of school romance. When his friend presented a tempting idea, to make a band and perform at a all-girls high school, Kang could not help but accept the suggestion. This seemingly petty reason was the turning point of Kang’s life—this is how Kang began music. “I tried to have different hobbies such as sports and photography but they all didn't last long. Music is the only hobby that captivated my interest.” Entering Hanyang University and belonging to the College of Humanities, Kang naturally joined the band of the department, Dasalnolae. His ability of handling different instruments led him to be the main member of the band, especially in the times when only a few people joined the band. On one insignificant day, Kang saw his fellow member writing a song and making music. “At that moment, it looked easy and I thought, ‘why don’t I try writing a song myself?’” This is how he began writing songs. The lyrics of Kang’s songs come from his daily life as well. Just as he gets inspired by the little happenings in his life, his songs reflect the ordinary parts of his life and arouse a wave of empathy from the people who listens to his music. “I drink with my friends pretty often and every time, on my way back home at nights, I think about the memorable conversations I had because they could give me ideas for the lyrics.” One of his song, titled Wangsimni (click to listen), is a song based on his bitter feeling when he visited Wangsimni after graduating. The lyrics of his songs are easily relatable to those who have similar experience because they are not extraordinary. As an indie musician, Kang performs in music festivals, cafes, and other concerts he is called for. His nearest concert, The Wander Concert, will be held in few weeks on the shore of a cafe located in Incheon. Currently having seven music albums, hundreds of poems written, and four essays in books, Kang is actively engaged in his writing life. (Photo courtesy of Kang) A fine artist As a poet, on a different note, Kang insists on something of his own. When composing a song, he tends to take other people’s opinions into consideration because he aspires to produce music that people can feel attachment to. However, when it comes to poems, his own thoughts are all that matters. “To me, poems are like my identity. I take no other opinions and evaluate and judge my own poems on my own. No other peoples’ opinions are to be incorporated,” stated Kang, sternly. While his songs are for the public, his poems are for himself exclusively. Though he started his band and music by a coincidental chance, he firmly believes that his life path would still have navigated toward writing anyway. As a Korean Language and Literature major with his specialty in modern poetry, he regards his main job as a poet. Kang is preparing to publish his first collection of poems. He has written hundreds of poems so far and he is currently in the process of selecting the best ones of all. “I want to maintain my creative stamina and consistently produce my works.” He wants to be someone who maintains his job and be proud of the stacks of works he produces as time goes by. Reflecting his relatable and interesting songs and their lyrics, his collection of poems sure sounds unique and exciting to see. “Writing is my job. If I write on a manuscript paper, then it’s a poem. If on a music paper, it’s a song.” (Photo courtesy of Kang) Jeon Chae-yun chaeyun111@hanyang.ac.kr

2017-08 21

[Student]Cinderella Law and its Failure

Growing up as a boy who loved to play games, Hong Sung-hyeob (Economics and Finance, Master’s Degree) has been growing his interest and passion for games until he sought his career in the company Nexon, one of the most successful online game producers of Korea. He recently published his master’s thesis on the topic of ineffectiveness of the Cinderella Law in Korea (shutting down of online games for adolescent from midnight to six in the morning) and revealed that the law is far from reaching its goals of guaranteeing teens’ sufficient amount of sleep by reducing the time for online games. “Games are my life!” Nexon was Hong’s first job, which he sought out of his pure enthusiasm for online games. During his interview for the job, Hong’s answer for the question why he applied for Nexon was fascinating: he was born for games, which genuinely reflected his heart for games. While Hong was working in the company, he did not belong to the game development department. Instead, he was doing subsidiary tasks such as managing games and their exports and creating events in the games. As a game lover, however, he wanted to do more than just ancillary jobs and do something worthwhile, incorporating his studies of Economics and Finance. The unprecedented topic he chose for his master’s thesis is regarded as an unique one, as it is somewhat irrelevant to the field. Nonetheless, Hong mentioned, “a lot of professors expressed their positive opinion toward my paper because it was something they’ve never handled before and the fresh topic was being dealt with from the perspective of our field for the first time.” As soon as he entered the graduate school, Hong was determined that his thesis paper would deal with any topics related to online games, because he wanted to research and analyze what he was truly interested in. When it was time for him to decide his topic, he realized that the Cinderella Law is one of the controversies regarding online games, as there has been heated debates on whether the law should be abolished or not. He puts an extra significance on the fact that he chose what he loved for his thesis incorporating what he studied at school. In other words, researching and analyzing statistics and data related to online games from the perspective of an economist was something special for Hong. Hong expressed his passion for games along with why he chose this topic for his paper. Cinderalla Law without returning Cinderellas The whole point of the Cinderella Law was to ensure sufficient amount of sleeping time for adolescent students who love to play games throughout the nights, as sleep critically affects their development. However, as Hong proved in his paper, the law was nowhere near reaching its goal. Statistics show that the amount of time adolescent students sleep before and after the law was implemented was, bizarrely, the same, indicating that the law is simply being futile and pointless. Hong used Korea Media Panel Survey Statistic’s data as the basis for his paper. The statistics testify the age range to time slot of online game players. By analyzing these data, Hong was able to extract the amount of sleep adolescents got before and after the law was implemented. The result, surprisingly, was only five or six minutes difference, and even that difference cannot be accounted by the law. There are three main reasons why the Cinderella Law is ineffective: students take advantage of their parents’ ID or residence number to get around the law, they play smartphone games as much as online games (smartphone games are not targeted by the law), and only domestic games are subject to the law. These reasons account for the failures of the law, clarified Hong in his paper. Hong's master's thesis deals with ineffectiveness of the Cinderella Law. Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Kim Youn-soo

2017-07 31

[Alumni]Introducing Tyle, a Card News Designing Tool

Card news is a combination of texts and images in one sight, visualizing the message with the goal of enabling easy reading and understanding. Concise condensation of information in the form of storytelling could be effective when used properly, giving rise to the new contents format of card news. As it looks brief and simple on the surface, production of card news is sometimes undervalued, despite of efforts needed from planning and organization to designing. Skills, of course, would help to make a distinguished card news, but designing is another story which requires more than just technical abilities. Lee Hueng-hyun (Department of Advertising and Public Relations, 10’), has created a card news designing service for those who are nonprofessional marketers and dubbed it Tyle. Lee Heung-hyun is the creator of card news desining tool, Tyle. Two defeats, one victory “I was expecting a great hit, because I had a good feeling with my business partner. However, miracle didn’t happen that easily,” he sighed. Lee and his friend Woo Hyuk-jun first started a small joint business by the name of Tubloo in 2014, which was a small enterprise developing application software. The first two software business Tubloo launched were failures, as Lee boldly expressed. The first business was of children’s animation and the next one of contents platform—neither of which was successful. However, their third one Tyle was different. Tyle is a card news creating service where by simply entering texts and choosing designs, the user could reap a finished outcome of desired card news. It is geared towards people who are non-professional in designs, lessening the trouble of appealing to the aesthetic. Automation of production greatly increases usefulness and practicality, not to mention convenience and ease. The name Tyle was derived after a long contemplation of looking for an uncommon word, as an attempt to exclude all other services in the search engine when searched. Though it contains no extraordinary meaning, the significance is that it suits the service and the businessmen are satisfied. “Me and my partner were so enthusiastic at first that we thought anything we create could be a big success. However, after the two previous failures, we realized the two of us aren’t that special,” confessed Lee. The duo wanted to provide a service that was original and out of box, with the ambition of starting a new trend. They focused on what the market demanded, instead of focusing on what they want to do. The two defeats taught them that they should chase their abilities. In the interim, the idea that designing belongs solely to the professionals occurred to them, providing a raw scheme. This developed into the idea of Tyle, which targeted marketers who are not professional designers. "Not all combination of texts and images become a good card news." Still on the journey “We were on our own when planning for the project but we had a lot of help from professional designers with their counseling when creating the designs of the card news,” explained Lee. The current Tyle is said to be the sixth prototype model, because it was far from perfect in the beginning. It is hard to tell how long it took to create Tyle because rough sketch was virtually done in one day and it could be the finished product. It is all about improving and adding extra function to make the service better afterwards, which still goes on even today. In order to create an effective, more compelling card news, Lee pointed out a few tips. First, it is important to understand the true advantage of card news to reach its full potential. As it is a visualized message conveyer, using too much texts is absolutely not recommended. Moreover, choosing appropriate topic is crucial. If the content requires long texts and sentences, putting them in card news can be pointless. It should always be concise and easily readable. Lastly, understanding the main objective of creating card news must be fully identified. It will help to bring up the intended effect. “Jumping from 1 to 95 is achievable, but that last leap of 5 is never-reaching. I want Tyle to be outstandingly exceptional and superior, not just cool to use. I want to improve the service and fill up the remaining gap to reach 100 by adding and upgrading the quality of designs,” planned Lee. "Tyle is ever-improving!" Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Choi Min-ju

2017-07 10

[Student]Thinking Outside the Circle

Creative ideas can originate from literally everything, depending on the creator’s attitude. When making an advertisement, inspiration can come from other advertisements, one’s experience or thoughts, or other people. For Kim Dong-hoon (Department of Educational Technology, 4th year), the winner of New York Festivals 2017, however, it comes from his dissatisfaction about the society. New York Festivals is one of the most well-known international award competitions for the world’s best works. Winning two Third Prizes in the New York Festivals 2017, Kim has taken a step closer to his dream. Different perspective, different approach Kim’s works by the name of ‘Cover by Artist’ and ‘Missing Models’ each received a Third Prize in the competition. ‘Cover by Artist’ is an advertisement idea proposed to the most popular digital music service in the United States Spotify, which puts the stage performance video of an artist on the space on the screen where there originally lies the cover album of the music to further promote the artist’s work. “If you use a music streaming service, the cover album takes up most of the space of your screen. I personally enjoy listening to live concert music and I suddenly thought if I could turn the idle space into a room for performance videos, this could be a means of advertising while making the service more enjoyable.” Spotify - Cover By Artists from Donghoon Lee on Vimeo. His other work ‘Missing Models’ is an idea derived from the hopes of helping to find missing children. In a poster, there are hundreds of faces of missing children clustered together. That makes it hard for people to take a close look at each one, which got Kim thinking. Kim thought about instances where people take a close look at the figure and came up with home shopping. He applied the concept to WooCommerce, a customizable e-commerce platform for building online business and inserted the missing children’s face as the models’ face in the home shopping sites. In this way, the faces of the children could be better recognized. Woocommerce - Missing Models from Donghoon Lee on Vimeo. Spotify, Woocommerce, missing children, and home shopping are all something that everyone is familiar with. Yet, no one has ever came up with these ideas so far. Kim’s way of thinking and approaching certain situations led him to devise such ideas. “I take a lot of notes in my daily life. It could be under any circumstances, really. Those little notes help me to create helpful ideas later on.” From problem to idea “When I look at advertisements, there are a lot of things that I don’t like about. In general, I see a lot of factors in this society that could be improved. What I do in that situation is that I take note of them and try to solve them in my own way, through making creative advertisements.” This is how his two award winning advertisement ideas came into being. Kim sees every problem as a potential idea for his work and use them as a source of ideas. “I don’t have a particular source of inspiration every time I make an advertisement. My daily life and every aspect of it could be my inspiration that gives me ideas.” Kim wants to make advertisements that could help solve social problems. Kim first got interested in making advertisements after watching one in one of his classes. “It was a chocolate advertisement and it was the first time in my life that I felt like I wanted chocolate just by watching an advertisement. I was amazed by how a short advertisement could convince people to change their minds.” As an Educational Technology major, Kim knows how to think from a learner’s perspective. This helped him to consider what the audience would want from an advertisement, enabling him to produce a more effective result. After making ads, being aware that random moments could inspire him, Kim became more attentive to little details of his life. "My next goal is to win next year's Cannes Lions, which is another prestigious international competition." Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Kim Youn-soo

2017-06 26

[Student]Run, Train, and Box!

With loud cheers from the audience, support from friends and family, nervous excitement throughout the body, and the tense atmosphere on the ring, the match was heated to its maximum and both players were growling with fierce spirit. An avid boxer, Kim Dong-woo (Department of Applied Physics, ERICA Campus, 4th year) has won his way up the tournament of 2017 Rookie Championship match hosted by Korea Boxing Federation and grabbed the champion’s trophy at last. Clenching his teeth and enduring extreme daily training, Kim shared his story as a newly rising champion. Spotlight on the ring “I remember the fatal blow that knocked my opponent down. I might have lost the match had it not been for that K.O.” reminisced Kim. It was at the last moment of his semi-final match that he struck a weighty blow and reeled his opponent backwards, after which Kim forcefully gave a succession of blows that finally knocked him down. “That was my favorite part of the match,” commented Kim. "My strength is throwing heavy punches." For the championship, Kim had a total of three matches at intervals within a couple of weeks. His quarter-final match was an unearned win, his semi-final a memorable win, and his final match the victorious one. After his semi-final, Kim had an injury on his left-hand ligament, which could have posed him a disadvantage. Fortunately, however, there was a one week delay for the final match and Kim gained an extra week until he healed. When Kim first steps on the ring, he naturally feels extreme nervousness sweeping over him. However, he manages to stay calm and hide that uneasiness by lightly running on the edges of the ring. “I need to show my opponent that I’m not nervous and that I’m confident. That’s the key to overcoming your nervousness.” Dramatically, Kim's opponent for the final match was his close friend who trained and prepared for this championship together. “I expected to see him at last, assuming that I would make it to the final match. We both trained really hard, so if we didn’t meet at the last match, it would mean one of us has been defeated, which is enervating,” remarked Kim. To both players, the final match was made more meaningful because they both made it to that round. "I can't stop training, because I can't get rid of the thought that my enemies are training harder." How it all began Kim first started boxing as a hobby as an attempt to lose weight after gaining a lot during exam weeks. As an uninterested starter, he never imagined becoming a boxing champion of Korea one day. After one year of training, Kim acquired his pro-boxer license and found himself completely befallen for boxing. Currently, as a senior at university, Kim is also concerned about his academics. He is facing the dilemma of either dedicating his life to boxing or going to a graduate school of physical education, only to pursue a career related to boxing. As for now, Kim's passion is directed toward boxing and he is doing what he enjoys at the moment. “I know I should care more and focus on my career at this point but I love boxing so much that I can’t stop training for it.” After his victory at the championship, he felt rewarded for all his hard work and was determined that his road to becoming the champion of Korea was further paved. Despite his family’s concerns and disapprovals, he has only reaped positive outcomes and is driven further by his growing passion for boxing. "I will not fail anyone who support me." "My ultimate goal is to become the champion of Korea." Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Kim Sang-yeon

2017-06 20

[Alumni]Impassioned teacher of love

As third graders in high school, students often bear precarious agitation in their minds when choosing career, picking majors, or entering universities. Heartfully understanding this distress and sincerely wanting to lessen the load of unease, Kim Kyung-hoon (Department of education, ‘01), a teacher at Haneul Academy, has composed a song with meaningful lyrics for his apprehensive students. Bringing students to tears and causing a touching sensation in their hearts, the song sure seems to last in the students’ mind for their entire life and be a valuable memento of their high school times. As a teacher and a musician As a teenager, Kim always dreamed of becoming a teacher, as much as he aspired to become a musician. Not being able to pick one of the two, he concluded that he would be both at the same time: a teacher who composes music. “I was motivated by my high school teacher who also wrote and published several books. His main job was teaching and his side job was writing. That was the exact lifestyle that I pursued.” He began to compose songs when he was a teenager and nurtured the other dream concurrently. "High school students today bear much more stress than we did in the past in our school days." With his first music album released in 2008, by the name of Acoustic Project as a solo artist, Kim intermittently composed songs dedicated to other people. The name Acoustic Project, does not only mean unplugged music, but also means to include all acoustic matters, all sounds of music. The digital single album he released last month, titled ‘To the Sky’(Click to listen) is a song dedicated to his third-year students at his school, with the music video featuring his students. Witnessing what his student are going through and understanding how tough it is, Kim was determined that he would write a song for them. As a teacher, Kim always tries to teach students how to live happily, not stressfully. Though it may seem as if entering a good university is the greatest hardship and the most important step of achieving success, it is only a stepping stone which last only temporarily. “I tell students to look beyond and find what will bring them happiness in the long run. Life is not an equation that needs perfect calculation answers and,” remarked Kim. Kim is working on his song in the workroom. (Photo courtesy of Kim) Kim recording his song with his own voice. (Photo courtesy of Kim) Be brave and not timid, To the Sky The title ‘To the Sky’ epitomizes the lyrics of the song, coinciding with the name of the school—Hanuel in Korean is sky. Students who do not know about their potentials consider themselves as the ugly duckling and remain close to the ground but I wanted to make them aware that they will one day soar to the sky like a beautiful swan. “When I sit my students individually for counseling, the first thing they do is crying. It shows how frustrated and anxious they are. I wanted to reflect their mood and portray it in a song with a hopeful message in hopes of encouraging them.” The lyrics are largely divided into two parts: the first half of the song from the perspective of the students, and the remaining half of the teacher’s. The intention of doing so was to reach the students’ heart more directly and to sound as if the song was reading their minds. In that way, bigger wave of sympathy and emotion could be aroused in students’ hearts. Each line of the lyrics is meant to resonate with the mood of the students in the first half of the song, when it is describing their feelings from their very perspective. In the second half, cheerful messages from the perspective of a teacher, from Kim’s perspective, is delivered, heartening each students who is struggling amidst her angst. "To the sky, my dear students!" Jeon Chae-yun chaeyun111@hanyang.ac.kr Photos by Moon Ha-na