College Of Social Sciences Division Of Tourism

College/Department info
Dept. location
Phone 02-2220-0860 Fax 02-2281-4554
Email /
Homepage
SNS

Introduction

Tourism is a social phenomenon related to people’s movement. Tourism is a systematic study of complex human activities and social phenomena. The tourism industry, which has begun to lay the foundation for study based on an economic approach as this industry continues to grow, has become a comprehensive discipline encompassing various fields such as resource development, tourism management and marketing. This is because tourism has become more active, and the nation has placed importance on tourism from the viewpoint of welfare policy. Tourism, as a comprehensive discipline is no longer used as an applied studies, like economics, business administration, sociology, psychology, geography, etc., but each individual science is being used to analyze tourism situations.

The tourism industry is a promising industry that accounts for more than 10% of global economic indicators such as global GDP, employment, and investment. It is a high value-added industry with a growth rate of that will more than double over the next 10 years. Tourism has already created higher added value than automotive, steel, and electronics industry. This is why countries around the world are promoting their tourism industry through national projects. As Korea's tourism industry is on the rise with the economic growth of China, Korea has a growing need for tourism professionals with comprehensive and deep understanding of tourism as a comprehensive discipline.

Information

info Division Of Tourism
 

Highlights

Leading Tourism Department in Korea
In the BK21 + (Brain Korea) project  by the Ministry of Education, the Department of Tourism was selected as the only one of the national tourism sector and has been awarded 2 billion won for seven years. It was selected as the best department in Humanities and Social Sciences in 2012 and the second best in 2013 in the evaluation of departments at Hanyang University. 

Hanyang Tourism has second to none in human network
As the saying goes that ‘the best qualification of tourism industry in Korea is a graduate from Hanyang University,’ there are many Hanyang tourism alumni throughout the tourism industry, and there are many professors from Hanyang Tourism in the tourism academies. Human networks with these alumni are becoming more and more strong, and mentor-protégé exchange programs with alumnis are provided for undergraduates. The "Hanyang Tourism FAMILY NETWORK" greatest asset encompasses Hanyang University's Tourism Department, the Tourism Research Institute, the Graduate School of Tourism, and the Graduate School of International Tourism.

Seeing is believing. Domestic and overseas explorations
Every year, the department holds a visit to 'Taiwan', 'Hong Kong', 'Shinan islands', 'Jeju' and other tourist attractions in Korea and abroad at affordable costs through grant money and has been holding 'national pilgrimage' for over the past 15 years. In addition, there are Disney internships, where students can experience the world's tourism industry with the assistance of Hanyang University's Department of Tourism, and ‘Exchange with the University of Massachusetts (MIT)’ hosted by the Ministry of Education.
 

Outlook

Outlook
Corporation Travel agencies, hotels and resorts, airlines, tourism consulting, leisure, theme parks, restaurants, event management companies, sports related businesses, etc.
Educational Field Professor, national policy research institutes, research institutes affiliated with corporations, research institutes affiliated with local governments, etc.
Public and Government Agency Ministry of Culture, Sports and Tourism, Korea Tourism Organization, World Tourism Organization (UNWTO, etc.), Local Government, Broadcasting, Media
Others Broadcasting, media related fields 
Faculty info
CHOI, SEUNGDAM

CHOI, SEUNGDAM / Professor

Youn Taek Lee

Youn Taek Lee / Professor

Kim, Nam Jo

Kim, Nam Jo / Professor

Minho Cho

Minho Cho / Professor

Lee, Hoon

Lee, Hoon / Professor

Chul Jeong

Chul Jeong / Associate Professor

HYUN SUNGHYUP

HYUN SUNGHYUP / Associate Professor

Park, Hae-Mi

Park, Hae-Mi / Post-Doc.

정지연

정지연 / Post-Doc.

Jeong Ran Soo

Jeong Ran Soo / Adjunct Professor

Hwang Hee Jeong

Hwang Hee Jeong / Adjunct Professor

Sarah Lim

Sarah Lim / Adjunct Professor

KIM, HYUN JUNG

KIM, HYUN JUNG / Adjunct Professor

정희경

정희경 / Adjunct Professor

Sohn dehyun

Sohn dehyun / Emeritus Professor

College/Department curriculum
Year Term No. Curriculum Course Credits-lecture-experiential learning  
1 1 0000001 General Studies by Area 22-22-0
1 1 CSS1001 Invitation to Social Sciences Elective Major 2-2-0
This subject is to introduce social science fields to both new students of Social Science College and those who wish to study Social Science fields as a second major. Ultimately it can help students to decide their own major fields. It is consisted of five contents such as [Political science and Diplomacy], [Public Administration], [Sociology], [Journalism and Mass communication] and [Tourism]. It will be open during the first term of year and will offer lectures by 15 professors(3 from each majors) on the characteristics and the purposes of each major and the possible courses which students may choose after graduating school. Students are evaluated in Pass or Fail.
1 1 CUL0005 Korean Speaking and Writing Compulsory General Studies 3-4-0
Through kiscussion this course ask the following questions: (1) What is free associaton?; (2) How do you compose and make a text? How do you talk about a certain issue?; (3) What is rational and logical thought?; (4) How do you enhance originality and rationlity? The course help students acquire an understanding of text and composition.
1 1 CUL0010 Introduction to Computer and Application Compulsory General Studies 2-1-2
This course introduces the basic concepts of computer hardwares and softwares. Students will also learn the applications of computers to various services by carrying out experiments. Topics to be covered include CPU(Central Processing Unit), Input/Output devices, storage devices, multimedia, internet, programming languages, operating systems, system analysis and design, management information system, word processing and desktop publishing, spread sheet and graphics, and database management systems.
1 1 CUL0005 Korean Speaking and Writing Compulsory General Studies 3-4-0
Through discussion this course asks the following questions: (1) What is free associaton?; (2) How do you compose and make a text? How do you talk about a certain issue?; (3) What is rational and logical thought?; (4) How do you enhance originality and rationlity? The course helps students acquire an understanding of text and composition.
1 1 CUL1050 Understanding Computer Compulsory General Studies 2-1-2
This course introduces the basic concepts of computer hardwares and softwares. Students will also learn the applications of computers to various services by carrying out experiments. Topics to be covered include CPU(Central Processing Unit), Input/Output devices, storage devices, multimedia, internet, programming languages, operating systems, system analysis and design, management information system, word processing and desktop publishing, spread sheet and graphics, and database management systems.
1 1 TOU1011 TOURISM PRINCIPLES Compulsory Major 3-3-0
To study the principles and vision pertaining to industry and science perspectives.
1 1 TOU1012 INTRODUCTION TO TOURISM DEVELOPMENT Elective Major 2-2-0
This is an introductory course regarding tourism development designed for all students majoring in tourism. Through the course, concept, characteristic, typology, and basic methods associated with tourism development are introduced with appropriate examples.
1 1 TOU1013 FOUNDATIONS OF LEISURE Elective Major 2-2-0
Introduction to the field of leisure studies, and an overview of the scale and scope of the industry and business of leisure; the concepts of leisure, the dynamic nature of leisure process; the contributions made by various disciplines towards understanding the consequences of leisure activity; and identification of critical issues in the study of leisure.
1 1 CUL0005 Korean Speaking and Writing (Compulsory) Requirement in Fundamental Studies 3-4-0
Through kiscussion this course ask the following questions: (1) What is free associaton?; (2) How do you compose and make a text? How do you talk about a certain issue?; (3) What is rational and logical thought?; (4) How do you enhance originality and rationlity? The course help students acquire an understanding of text and composition.
1 1 GEN5029 Career Development Ⅰ (Compulsory) Requirement in Fundamental Studies 1-1-0
The ‘seminar for freshman students’ aims to cover the following aspects: etiquettes of the university life; how to use the university facilities; how to improve oneself and provision of ideal ways to utilize the student period. It aims to broaden the 1st year students’ point of view to their majors as well as the university life in general. The lecture will discuss studying skill including taking notes, taking exams, time management and subject enrollment in order to guide students to achieve an ideal studying pattern and further to set up a career path. It will also deal with basic information about diverse study areas, domestic and international social issues and career development.
1 1 GEN5031 CHINESE LANGUAGE AND CHARACTERS (Compulsory) Requirement in Fundamental Studies 3-4-0
This is basic course in Mandarin Chinese and Chinese Characters, which include practice of accurate pronunciation, basic patterns of Mandarin Chinese and study of the theory and usage of Chinese grammar, in order to acquire an understanding of the Chinese language. Audio-visual tools will be used. This course also explains Korean pronunciations and meanings of Chinese Characters.
1 1 SYH0001 HUMAN LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The first step of this program, Hanyang Leadership(HELP1) is the core course for freshmen. This course is composed of 3 parts, "pride in Hanyang", "core values in global society" and "life planning". In "pride in Hanyang" students will review the history, values and vision of Hanyang University. In "core values in global society" students will study 6 core values and case study on the core values of global companys. In "life planning" students will reflect on their history and present and develop the vision and mission statement.
1 1 TOU1011 TOURISM PRINCIPLES (Compulsory) Requirement in Fundamental Studies 3-3-0
Students will work on the principle and practice of tourism industry. In terms of the principle, they're expected to study the thoughts and philosophy of tourism, and for the practice, the contents of air transportation, hotel, travel, resort, theme park, convention, casino, and shopping industries are provided through off-line and on-line classes with CD-ROM.
1 1 TOU1018 GLOBAL CROSS CULTURE TOURISM (Compulsory) Requirement in Fundamental Studies 2-2-0
In the age of globalization, you meet many different people, their life styles, and their cultures. Students are expected to learn about 'Global Cross-Culture Tourism','Culture Reltivism and identity' and how to prevent cultural faux pas.
1 1 CUL0005 Korean Speaking and Writing (Compulsory) Requirement in Fundamental Studies 3-4-0
This class is opened in intention to express creative imagination though speech and writing. This class is divided by 2 parts explaining writing and thoughts, speech and culture. Writing and thoughts contains association training, structures of writing, description, compare and contrast and writing logical sentences. Speech and culture criticizes culture and literature. Both parts contains many programs that enables students to participate. That should make the class interesting and also valuable.
1 1 GEN3041 Elementary Chinese 1 (Compulsory) Requirement in Fundamental Studies 3-3-0
His career as a wide range of knowledge and lessons learned in the previous semester plan to explore in depth the process. Employment working in the industry of major interest to seniors invited to hear the information about the industry to prepare for what you need to learn knowhow. In addition, students who already have a job that aim to visit seniors plan their careers and the skills necessary to equip determined to develop a career that any plan.
1 1 GEN5029 Career Development Ⅰ (Compulsory) Requirement in Fundamental Studies 1-1-0
The ‘seminar for freshman students’ aims to cover the following aspects: etiquettes of the university life; how to use the university facilities; how to improve oneself and provision of ideal ways to utilize the student period. It aims to broaden the 1st year students’ point of view to their majors as well as the university life in general. The lecture will discuss studying skill including taking notes, taking exams, time management and subject enrollment in order to guide students to achieve an ideal studying pattern and further to set up a career path. It will also deal with basic information about diverse study areas, domestic and international social issues and career development.
1 1 SYH0001 HUMAN LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The first step of this program, Value Leadership(HELP1) is the core course for freshmen. This course is composed of 3 parts, "pride in Hanyang", "core values in global society" and "life planning." In "pride in Hanyang", students will review the history, values and vision of Hanyang University. In "core values in global society", students will study 6 core values and cases on the core values of global companies. In "life planning", students will reflect on their past and present and develop their vision and mission statement.
1 1 TOU1011 TOURISM PRINCIPLES (Compulsory) Requirement in Fundamental Studies 3-3-0
Students will work on the principle and practice of tourism industry. In terms of the principle, they're expected to study the thoughts and philosophy of tourism, and for the practice, the contents of air transportation, hotel, travel, resort, theme park, convention, casino, and shopping industries are provided through off-line and on-line classes with CD-ROM.
1 1 TOU1018 GLOBAL CROSS CULTURE TOURISM (Compulsory) Requirement in Fundamental Studies 2-2-0
In the age of globalization, you meet many different people, their life styles, and their cultures. Students are expected to learn about 'Global Cross-Culture Tourism','Culture Relativism and identity' and how to prevent cultural faux pas.
1 1 CUL0005 Korean Speaking and Writing (Compulsory) Requirement in Fundamental Studies 3-3-0
This course is to understand about the culture of the moderns, can be represented in the speaking and writing skills and a free imagination, and creative and critical reason for celebration. In addition, students can participate in lectures and presentations, a discussion of the end of class for free and a variety of writing and the correct writing of the progress and lessons will be conducted. Subjective reason ability and come in a variety of situations, each student through this class so that you can be a true and accurate communication, speaking and writing skills will be able to exert.
1 1 GEN5029 Career Development Ⅰ (Compulsory) Requirement in Fundamental Studies 1-1-0
The course is aimed to help the freshmen to lay foundation on finding the best ways in which they make adjustment in college and understanding who they are and what vision that they could set for themselves in ever-changing knowledge-information society. Students will be able to do so through various seminars and counselling with their advisors. In so doing, students are expected to come up with Campus Road-map as well as Life Road-map at the end of the semester. Moreover, the course will maximize the efficiency of its offerings to the students with its strategic cooperation with HELP1 and Career Development Ⅰ, thereby it will set and develop the standard model for career development, while the course will help the students to prepare for Career II class offered in their junior year.
1 1 SYH0001 HUMAN LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The first step of this program, Human Leadership(HELP1) is a course offered to freshmen students. It is focused on helping them establish characters and values. By enhancing their humanistic sensitivities and knowledge they learn core values and leadership. Students discover themselves through HELP1 and are able to decide what kind of person they want to be. HELP1 helps students establish their values and prepare them to be balanced leaders who can adjust to new environments.
1 1 TOU1011 TOURISM PRINCIPLES (Compulsory) Requirement in Fundamental Studies 3-3-0
Students will work on the principle and practice of tourism industry. In terms of the principle, they're expected to study the thoughts and philosophy of tourism, and for the practice, the contents of air transportation, hotel, travel, resort, theme park, convention, casino, and shopping industries are provided through off-line and on-line classes with CD-ROM.
1 1 TOU1020 CULTURAL TOURISM MANAGEMENT (Compulsory) Requirement in Fundamental Studies 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about cultural tourism management. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the factors and strategies related to cultural tourism management. 2. Identify and analyze the social and economical effect of cultural tourism. 3. Appreciate the role of employees and customers in cultural tourism industry.
1 1 CUL0005 Korean Speaking and Writing Compulsory General Studies 3-3-0
Through kiscussion this course ask the following questions: (1) What is free associaton?; (2) How do you compose and make a text? How do you talk about a certain issue?; (3) What is rational and logical thought?; (4) How do you enhance originality and rationlity? The course help students acquire an understanding of text and composition.
1 1 CUL0011 Creative Computing Compulsory General Studies 3-1-2
For students of no experience in computer programming area, the fundamental concepts and the methods of application of a computer programming language will be studied and learned by going through a developing process of a simple computer game from the bottom using "Python", very easy programming language to start. By inducing students to discuss freely and have question and answer sessions briskly about questions coming to mind during developing computer programs in practice, students will acquire computer programming understandings. Then the purpose of this course is to develop their ability to produce creative ideas in fusion technique for their major area in highly information-oriented society.
1 1 GEN5029 Career Development Ⅰ Compulsory General Studies 1-1-0
The ‘seminar for freshman students’ aims to cover the following aspects: etiquettes of the university life; how to use the university facilities; how to improve oneself and provision of ideal ways to utilize the student period. It aims to broaden the 1st year students’ point of view to their majors as well as the university life in general. The lecture will discuss studying skill including taking notes, taking exams, time management and subject enrollment in order to guide students to achieve an ideal studying pattern and further to set up a career path. It will also deal with basic information about diverse study areas, domestic and international social issues and career development.
1 1 SYH0001 HUMAN LEADERSHIP Compulsory General Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The first step of this program, Hanyang Leadership(HELP1) is the core course for freshmen. This course is composed of 3 parts, "pride in Hanyang", "core values in global society" and "life planning". In "pride in Hanyang" students will review the history, values and vision of Hanyang University. In "core values in global society" students will study 6 core values and case study on the core values of global companys. In "life planning" students will reflect on their history and present and develop the vision and mission statement.
1 1 TOU1011 TOURISM PRINCIPLES Basic Major 3-3-0
Students will work on the principle and practice of tourism industry. In terms of the principle, they're expected to study the thoughts and philosophy of tourism, and for the practice, the contents of air transportation, hotel, travel, resort, theme park, convention, casino, and shopping industries are provided through off-line and on-line classes with CD-ROM.
1 1 TOU1020 CULTURAL TOURISM MANAGEMENT Basic Major 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about cultural tourism management. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the factors and strategies related to cultural tourism management. 2. Identify and analyze the social and economical effect of cultural tourism. 3. Appreciate the role of employees and customers in cultural tourism industry.
1 1 TOU1021 UNDERSTANDING NEO-FUSION TOURISM INDUSTRY Basic Major 2-2-0
Neo-fusion tourism industry is an issue of great important in the recent tourism industry. Neo-fusion tourism industry has been grown based on the varouis industrial backgrounds: convention/culture/art/entertainment. As the industry convergence has been rapidly expanded in the field, neo-fusion tourism industry has been also in the spotlight. More importantly, there are many job opportunities in this big market. Thus, this course aims to provide deep understanding about the neo-fusion industry for students. So, students can have better opportunity of getting a job in this potential market.
1 2 CUL0016 Pc Communication and Internet Compulsory General Studies 2-1-2
Introduction to practical knowledge of computer communication and internet system. The course contents include learning about fundamental communication system and different type of internet services, and designing a personal homepage. Instructional objectives include, 1. learn fundamentals of computer communication system, and access methods, 2. learn fundamentals of internet, and advance level of internet usages 3. learn different internet services to exchange information through email, ftp, telnet 4. learn to search information on the web, and design personal homepage
1 2 CUL2000 Understanding Sociology Elective Core General Studies 3-3-0
This course is designed as an introduction to sociology regardless of students' specific disciplinary subject areas. The objective of this course is to give students a broad sociological perspective and to help them understand social behavior and social phenomena. Issues include the charateristics of sociological study, culture, socialization and personality, the social structural components of role, status, group, organization, and social institutions. In addition to the normative behavioral and social structural aspects, this course will also deal with social deviances, collective behavior, social change, and population studies.
1 2 GEN1093 Practical English Conversation 1 Compulsory General Studies 3-4-0
GEN 193 Practical English Conversation 1 The objective of this program is to develop communicative competence and motivation to communicate in English both inside and outside of the classroom. The rationale for the program is basically to provide students with a sound opportunity to develop the 4 language skills: listening, speaking, reading and writing. The proposed program combines spoken and reading components in a single class format with clear emphasis on spoken English; it utilizes a communicative approach, targeting spoken language skills in conjunction with reading skills, and reserving writing for homework (although minimal writing will be done in class). The 4 language skills will be integrated witin a well-conceived spoken English program which emphasizes speaking time in class.
1 2 JOU2005 Principles of Communication Elective Core General Studies 3-3-0
Broad overview of mass communication with emphasis on organization and functions of newspaper, broadcasting, magazine, publications, advertising and other mass media in modern society; technological basis, economic and political foundations, and social implications.
1 2 PAD1053 UNDERSTANDING PUBLIC ADMINISTRATION Elective Core General Studies 3-3-0
The purpose of this lecture is to provide basic knowledges about public administration and to help students understanding public administration. Moreover it trains students to contribute the nation administration democratically and rationally. For that Students with the considering documents of public administration, they will discuss about the theories and case study. Also they will learn about concepts , approach methods, organization managements, financial management and personnel management.
1 2 PSD1002 Politics and Society Elective Core General Studies 3-3-0
What is politics? What does power mean? How do we resolve conflicts among individuals, groups, and states? With these questions in mind, students in this course will learn basic concepts and major theories of political studies and will compare and discuss diverse views on key political issues.
1 2 TOU1009 Tourism and Society Elective Core General Studies 3-3-0
This course introduces various tourism research areas, tourism industries, and current tourism trends and patterns. This course also provides comprehensive knowledges of tourism to beginning students who are considering tourism as their major academic areas. Through this course the students can recognize characteristics of tourism areas, key component of tourism industries, and vocational visions about tourism areas.
1 2 CUL1002 Understanding Internet Compulsory General Studies 2-1-2
Introduction to practical knowledge of computer communication and internet system. The course contents include learning about fundamental communication system and different type of internet services, and designing a personal homepage. Instructional objectives include, 1. learn fundamentals of computer communication system, and access methods, 2. learn fundamentals of internet, and advance level of internet usages 3. learn different internet services to exchange information through email, ftp, telnet 4. learn to search information on the web, and design personal homepage
1 2 GEN1093 Practical English Conversation 1 Compulsory General Studies 3-4-0
GEN 193 Practical English Conversation 1 The objective of this program is to develop communicative competence and motivation to communicate in English both inside and outside of the classroom. The rationale for the program is basically to provide students with a sound opportunity to develop the 4 language skills: listening, speaking, reading and writing. The proposed program combines spoken and reading components in a single class format with clear emphasis on spoken English; it utilizes a communicative approach, targeting spoken language skills in conjunction with reading skills, and reserving writing for homework (although minimal writing will be done in class). The 4 language skills will be integrated witin a well-conceived spoken English program which emphasizes speaking time in class.
1 2 TOU1014 UNDERSTANDING OF INTERNATIONAL TOURISM Elective Major 2-2-0
The module is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide an understanding of international tourism phenomena.
1 2 TOU1015 GLOBAL CROSS - CULTURE Elective Major 2-2-0
In the age of globalization, you meet many different people, their life styles, and their cultures. Students are expected to learn about 'Global Cross-Culture' and how to prevent cultural faux pas.
1 2 TOU1016 THE UNDERSTANDING OF THE HOSPITALITY INDUSTRY Elective Major 2-2-0
Tourism industry can have impacts on politics, economy, society, and culture of a nation. The hospitality industry can play an important role in the tourism industry. The hospitality industry has nature that is different from other industries. The aim of this course is to understand characteristics of the hospitality industry. The understanding of the hospitality industry can be helpful to have broader perspectives on the hospitality industry and to understand other hospitality related courses.
1 2 TOU1017 THEORY OF SUSTAINABLE TOURISM Elective Major 2-2-0
This course is to introduce current tourism issues under the concept of sustainable tourism. As World Tourism Organization mentioned about usefulness of sustainable tourism, sustainable tourism is almost appling to all tourism fields. This course introduces historical processes of the concept, international discussions such as the Rio Declaration, Agenda 21, and WSSD, and application areas including ecotourism, green tourism, community-based tourism development, and poverty elimination through tourism development.
1 2 GEN1093 Practical English Conversation 1 (Compulsory) Requirement in Fundamental Studies 3-4-0
The objective of this program is to develop communicative competence and motivation to communicate in English both inside and outside of the classroom. The rationale for the program is basically to provide students with a sound opportunity to develop the 4 language skills: listening, speaking, reading and writing. The proposed program combines spoken and reading components in a single class format with clear emphasis on spoken English; it utilizes a communicative approach, targeting spoken language skills in conjunction with reading skills, and reserving writing for homework (although minimal writing will b done in class). The 4 language skills will be integrated witin a well-conceived spoken English program which emphasizes speaking time in class.
1 2 GEN5070 COMPREHENSION AND APPLICATION OF DIGITAL INFORMATION (Compulsory) Requirement in Fundamental Studies 3-2-2
About lower is embossed with the change which is sudden in the digital society and the role which each one keeps from stage place of the lives which are new it applies a digital communication technique and the place where it displays enough the place objective which raises the ability which is necessary it is letting, ① the information search whose oneself is necessary at the digital network (know where), ② is searched information and ease re-application to be possible it classifies ③ and it accumulates and after quality attribute and reliability evaluation and judgement of information which is searched ④ editing processes information with the knowledge creation where the problem solving where oneself is confronting is possible is that concrete objective.
1 2 TOU1012 INTRODUCTION TO TOURISM DEVELOPMENT (Compulsory) Requirement in Fundamental Studies 2-2-0
This is an introductory course regarding tourism development designed for all students majoring in tourism. Through the course, concept, characteristic, typology, and basic methods associated with tourism development are introduced with appropriate examples.
1 2 TOU1014 UNDERSTANDING OF INTERNATIONAL TOURISM (Compulsory) Requirement in Fundamental Studies 2-2-0
This course is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide a basic understanding of international tourism phenomena.
1 2 TOU1016 THE UNDERSTANDING OF THE HOSPITALITY INDUSTRY (Compulsory) Requirement in Fundamental Studies 2-2-0
Tourism industry can have impacts on politics, economy, society, and culture of a nation. The hospitality industry can play an important role in the tourism industry. The hospitality industry has nature that is different from other industries. The aim of this course is to understand characteristics of the hospitality industry. The understanding of the hospitality industry can be helpful to have broader perspectives on the hospitality industry and to understand other hospitality related courses.
1 2 GEN6044 Hanyang Community Service (Compulsory) Requirement in Fundamental Studies 1-0-2
His career as a wide range of knowledge and lessons learned in the previous semester plan to explore in depth the process. Employment working in the industry of major interest to seniors invited to hear the information about the industry to prepare for what you need to learn knowhow. In addition, students who already have a job that aim to visit seniors plan their careers and the skills necessary to equip determined to develop a career that any plan.
1 2 TOU1012 INTRODUCTION TO TOURISM DEVELOPMENT (Compulsory) Requirement in Fundamental Studies 2-2-0
This is an introductory course regarding tourism development designed for all students majoring in tourism. Through the course, concept, characteristic, typology, and basic methods associated with tourism development are introduced with appropriate examples.
1 2 TOU1013 FOUNDATIONS OF LEISURE (Compulsory) Requirement in Fundamental Studies 2-2-0
Introduction to the field of leisure studies, and an overview of the scale and scope of the industry and business of leisure; the concepts of leisure, the dynamic nature of leisure process; the contributions made by various disciplines towards understanding the consequences of leisure activity; and identification of critical issues in the study of leisure.
1 2 TOU1014 UNDERSTANDING OF INTERNATIONAL TOURISM (Compulsory) Requirement in Fundamental Studies 2-2-0
This course is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide a basic understanding of international tourism phenomena.
1 2 TOU1016 THE UNDERSTANDING OF THE HOSPITALITY INDUSTRY (Compulsory) Requirement in Fundamental Studies 2-2-0
Tourism industry can have impacts on politics, economy, society, and culture of a nation. The hospitality industry can play an important role in the tourism industry. The hospitality industry has nature that is different from other industries. The aim of this course is to understand characteristics of the hospitality industry. The understanding of the hospitality industry can be helpful to have broader perspectives on the hospitality industry and to understand other hospitality related courses.
1 2 TOU1019 UNDERSTANDING TOURISM GEOGRAPHY (Compulsory) Requirement in Fundamental Studies 2-2-0
Tourism is essentially a geographical phenomenon. This course concerns with tourists' destinations, places and attractions, urban and rural landscapes deemed of interest to tourists or locations at which activity may be pursued. In the perspective of modernism and post-modernism, the ways to interpretate tourism resources are discussed and various cases related to are introduced. Authentic and unique natural, cultural, social resources which are ubiquitously located in continents, nations, regions, and locals may become tourist attractions. This course discusses tourists' behaviors pursuing tourist attractions and also discusses resulting impacts of tourism since these exhibit variations across time and space. Especially, how tourism phenomenon make an important role to change earth climate is discussed. Based on these discussions, spatial model of tourism development is discussed for sustainable tourism development.
1 2 GEN4091 Philosophical Understanding of Science and Technology (Compulsory) Requirement in Fundamental Studies 3-3-0
This course aims to survey some important theoretical results recently obtained in science and technology studies. We will carefully examine a number of concrete case studies studied by scholars from philosophy of science and technology, sociology of science and technology, and history of science and technology. The students taking the course shall learn various aspects of modern science and technology in the context of modern society. They shall appreciate how modern science and technology from the nineteenth century has come to manifest a number of its unique features, which can be clearly distinguished from the science and technology of even, the eighteenth century. We will discuss in the class the significance of differences for proper understanding of science and technology of our time. The course will also encourage more interactions between humanities and natural sciences so that we can make well-informed and reasonable decisions concerning complicated issues which are so common in our multi-layered society. The target audience of the course is students studying natural sciences and/or engineering. The contents of the course will be stylized each term, considering the student';s needs and backgrounds.
1 2 GEN6044 Hanyang Community Service (Compulsory) Requirement in Fundamental Studies 1-0-2
His career as a wide range of knowledge and lessons learned in the previous semester plan to explore in depth the process. Employment working in the industry of major interest to seniors invited to hear the information about the industry to prepare for what you need to learn knowhow. In addition, students who already have a job that aim to visit seniors plan their careers and the skills necessary to equip determined to develop a career that any plan.
1 2 TOU1012 INTRODUCTION TO TOURISM DEVELOPMENT (Compulsory) Requirement in Fundamental Studies 2-2-0
This is an introductory course regarding tourism development designed for all students majoring in tourism. Through the course, concept, characteristic, typology, and basic methods associated with tourism development are introduced with appropriate examples.
1 2 TOU1013 FOUNDATIONS OF LEISURE (Compulsory) Requirement in Fundamental Studies 2-2-0
Introduction to the field of leisure studies, and an overview of the scale and scope of the industry and business of leisure; the concepts of leisure, the dynamic nature of leisure process; the contributions made by various disciplines towards understanding the consequences of leisure activity; and identification of critical issues in the study of leisure.
1 2 TOU1014 UNDERSTANDING OF INTERNATIONAL TOURISM (Compulsory) Requirement in Fundamental Studies 2-2-0
This course is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide a basic understanding of international tourism phenomena.
1 2 TOU1016 THE UNDERSTANDING OF THE HOSPITALITY INDUSTRY (Compulsory) Requirement in Fundamental Studies 2-2-0
Tourism industry can have impacts on politics, economy, society, and culture of a nation. The hospitality industry can play an important role in the tourism industry. The hospitality industry has nature that is different from other industries. The aim of this course is to understand characteristics of the hospitality industry. The understanding of the hospitality industry can be helpful to have broader perspectives on the hospitality industry and to understand other hospitality related courses.
1 2 TOU1019 UNDERSTANDING TOURISM GEOGRAPHY (Compulsory) Requirement in Fundamental Studies 2-2-0
Tourism is essentially a geographical phenomenon. This course concerns with tourists' destinations, places and attractions, urban and rural landscapes deemed of interest to tourists or locations at which activity may be pursued. In the perspective of modernism and post-modernism, the ways to interpretate tourism resources are discussed and various cases related to are introduced. Authentic and unique natural, cultural, social resources which are ubiquitously located in continents, nations, regions, and locals may become tourist attractions. This course discusses tourists' behaviors pursuing tourist attractions and also discusses resulting impacts of tourism since these exhibit variations across time and space. Especially, how tourism phenomenon make an important role to change earth climate is discussed. Based on these discussions, spatial model of tourism development is discussed for sustainable tourism development.
1 2 GEN4091 Philosophical Understanding of Science and Technology Compulsory General Studies 3-3-0
This course aims to cultivate among students the comprehensive understanding of science and technology in modern society, employing philosophical methods and concepts. To do this, the course offers a survey of some important theoretical results recently obtained in science and technology studies. We will carefully examime a number of concrete case-studies, ranging from the electrification of America, quantum revolution to the introduction of western science to traditional Korea. We will then discuss the intrinsic nature of modern science and technology as well as its socio-cultural aspects in the context of modern society. Students who take the course shall appreciate how modern science and technology from the nineteenth century has come to manifest a number of unique characteristics, which can be clearly distinguished from the science and technology of even, the eighteenth century. We will discuss in the class the significance of this difference. The course will also highlights the importance of dialogue between experts with different background and encourage more interactions between humanities and natural sciences, so that we can make well-informed and reasonable decisions concerning complicated issues which are so common in our multi-layered society.
1 2 TOU1012 INTRODUCTION TO TOURISM DEVELOPMENT Basic Major 2-2-0
This is an introductory course regarding tourism development designed for all students majoring in tourism. Through the course, concept, characteristic, typology, and basic methods associated with tourism development are introduced with appropriate examples.
1 2 TOU1013 FOUNDATIONS OF LEISURE Basic Major 2-2-0
Introduction to the field of leisure studies, and an overview of the scale and scope of the industry and business of leisure; the concepts of leisure, the dynamic nature of leisure process; the contributions made by various disciplines towards understanding the consequences of leisure activity; and identification of critical issues in the study of leisure.
1 2 TOU1019 UNDERSTANDING TOURISM GEOGRAPHY Basic Major 3-3-0
Tourism is essentially a geographical phenomenon. This course concerns with tourists' destinations, places and attractions, urban and rural landscapes deemed of interest to tourists or locations at which activity may be pursued. In the perspective of modernism and post-modernism, the ways to interpretate tourism resources are discussed and various cases related to are introduced. Authentic and unique natural, cultural, social resources which are ubiquitously located in continents, nations, regions, and locals may become tourist attractions. This course discusses tourists' behaviors pursuing tourist attractions and also discusses resulting impacts of tourism since these exhibit variations across time and space. Especially, how tourism phenomenon make an important role to change earth climate is discussed. Based on these discussions, spatial model of tourism development is discussed for sustainable tourism development.
1 2 TOU1022 THE UNDERSTANDING OF HOTEL Basic Major 3-3-0
Tourism industry can have impacts on politics, economy, society, and culture of a nation. The hotel industry can play an important role in the tourism industry. The hotel industry has nature that is different from other industries. The aim of this course is to understand characteristics of the hotel industry. The understanding of the hotel industry can be helpful to have broader perspectives on the hotel industry and to understand other hotel related courses.
1 2 TOU3005 Tourism Policy Basic Major 3-3-0
The objectives of this course are to study the basic concepts and theories in tourism policy, and to review cases in the diverse areas of the tourism policy. Main themes of the course are tourism policy process, tourism policy participation, and tourism policy institution, and also included are policy cases in tourism development, marketing, industry, national and international tourism. As teaching methods, lecture and discussion are based, and individual or team projects are applied.
2 1 GEN0085 Introduction to Tourism Compulsory Major 3-3-0
GEN085 Introduction to Tourism To comprehend the principles of tourism, students study the tourism environment, travel industry, tourism society, tourism economy, tourism industry, and tourism marketing.
2 1 TOU2010 Tourism Geography of Korea Elective Major 3-3-0
TOU210 Tourism Geography of Korea Analysis of tourism sites, tourism resources, flow of tourists and the constitution of the tourism industry; includes a study of the structure of tourism and the natural and cultural environment of tourism. By researching of Korea on the tourism industry, students learn to apply their knowledge of tourism to the tourism business.
2 1 TOU2021 Hotel Management Compulsory Major 3-3-0
TOU221 Hotel Management The objective of this course is to improve the ability to comprehend various activities and to learn basic skills for efficient hotel management from the perspective of the entire hotel business. The major subjects are : (1) the history of the hotel industry, hotel organizations, hotel industry rating services, ethics in hotel management, hotel industry career development as a broad point of view ; and (2)department of the planning, human resource, education, financing, marketing, purchasing, sales, computer systems, entertainment, the food & beverage department, the room management.
2 1 TOU2022 Industry of Tourism Elective Major 2-2-0
TOU222 Introduction to Tourism Industry This course, as an introduction to tourism industry, examines the characteristics of diverse tourism industry and foresees the emergence of new tourism business area. The aim of this course is placed on enhancing the level of understanding of tourism industry through the analyses of tourism market-industry relations and practical cases in this area.
2 1 TOU2023 Tourism English 1 Elective Major 2-2-0
TOU223 Tourism English 1 English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 1 TOU3001 Public Administrative Law of Tourism Elective Major 3-3-0
TOU301 Public Administrative Law of Tourism Review of the basic laws of tourism: the legal character and leading principles of the basic laws of tourism are characterized first as basical laws, and secondly, as service laws. Tourism promotion law: government regulations on tourist industry-related businesses to its operation and employees; legal effects against duty-violation of tourist industry businessmen. Tourism related law: sanction upon tourist related-industry businessmen, application of penal provisions, and sanction by administrative act.
2 1 GEN0085 Introduction to Tourism Compulsory Major 3-3-0
GEN085 Introduction to Tourism To comprehend the principles of tourism, students study the tourism environment, travel industry, tourism society, tourism economy, tourism industry, and tourism marketing.
2 1 TOU2005 Hotel Management Compulsory Major 3-3-0
TOU205 Hotel Management The objective of this course is to improve the ability to comprehend various activities and to learn basic skills for efficient hotel management from the perspective of the entire hotel business. The major subjects are : (1) the history of the hotel industry, hotel organizations, hotel industry rating services, ethics in hotel management, hotel industry career development as a broad point of view ; and (2)department of the planning, human resource, education, financing, marketing, purchasing, sales, computer systems, entertainment, the food & beverage department, the room management.
2 1 TOU2022 Industry of Tourism Elective Major 3-3-0
TOU222 Introduction to Tourism Industry This course, as an introduction to tourism industry , examines the characteristics of diverse tourism industry and foresees the emergence of new tourism business area. The aim of this course is placed on enhancing the level of understanding of tourism industry through the analyses of tourism market-indestry relations and practical cases in this area.
2 1 TOU2023 Tourism English 1 Elective Major 2-2-0
TOU223 Tourism English 1 English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 1 TOU2031 CONTEMPORARY TRAVEL AGENCY Elective Major 2-2-0
Travel is a fine example of a service industry. It can also be described as 'phantom experience industry' because it exists for the convenience of the traveler, bridging the gap between the traveler and transportation, lodging, and other travel-related businesss. Class will team-taught and cover topics including the organization and structure of travel agencies, business diversification, cooperation, and affiliations, the relationships between travel agencies and transportation and lodging, channel analysis, package tours and total marketing, travel and internet business, and onsite experiences.
2 1 TOU3005 Tourism Policy Compulsory Major 3-3-0
2 1 TOU3040 Psychology of Leisure & Tourism Elective Major 3-3-0
TOU340 Psychology of Leisure & Tourism The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on torism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 1 SYH0002 GLOBAL LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The second step of this program, Hanyang Leadership(HELP2) is the core course for Sophomores. In the 21st century, we are moving into a global soceity where all countries are interconnected. Everything is changing at the speed of light. Competition is increasing. Digital Convergence is occurring. Global leaders are the key to success for all organizations. In a global soceity, you can prepare for your future through HELP2. The purpose of HELP is to prepare students to be global leaders for the next generation. HELP2 teaches students: Global Leadership, Global Paradigm, Global Literacy, Global Manners, and Global Mindset. Hanyang university students will be global leaders through HELP2.
2 1 TOU1013 FOUNDATIONS OF LEISURE Core Major 2-2-0
Introduction to the field of leisure studies, and an overview of the scale and scope of the industry and business of leisure; the concepts of leisure, the dynamic nature of leisure process; the contributions made by various disciplines towards understanding the consequences of leisure activity; and identification of critical issues in the study of leisure.
2 1 TOU1017 THEORY OF SUSTAINABLE TOURISM Core Major 2-2-0
This course is to introduce current tourism issues under the concept of sustainable tourism. As World Tourism Organization mentioned about usefulness of sustainable tourism, sustainable tourism is almost appling to all tourism fields. This course introduces historical processes of the concept, international discussions such as the Rio Declaration, Agenda 21, and WSSD, and application areas including ecotourism, green tourism, community-based tourism development, and poverty elimination through tourism development.
2 1 TOU2005 Hotel Management Core Major 3-3-0
The objective of this course is to improve the ability to comprehend various activities and to learn basic skills for efficient hotel management from the perspective of the entire hotel business. The major subjects are : (1) the history of the hotel industry, hotel organizations, hotel industry rating services, ethics in hotel management, hotel industry career development as a broad point of view ; and (2)department of the planning, human resource, education, financing, marketing, purchasing, sales, computer systems, entertainment, the food & beverage department, the room management.
2 1 TOU2012 Tourism Planning & Development Core Major 3-3-0
The purpose of this course is to discuss the major issues and methods concerning tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
2 1 TOU2023 Tourism English 1 Core Major 2-2-0
English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 1 TOU2033 TOURISM INDUSTRY SERVICE MANAGEMENT Core Major 2-2-0
In the age of 'Sense Management' and 'Experience Industry', students are expected to study the theory, practices and strategies of service management. The class deals strategically with the idea of giving delight and happiness(meaning service), the economic characteristics of service commodity, and market principles, dramaturgy strategies and management theory of service. At the age of globalization, the moderns are needed to understand the Cultural Relativism and their cultural identity through comparing different cultures over the world, which is expected to lead to prevent international tourists from making cultural faux pas.
2 1 TOU2034 CONVENTION & EXHIBITION MANAGEMENT Core Major 2-2-0
Introduction to Convention & Exhibition Management including: conventionconsumption and demand analysis; operating and capital budgeting; measurement of Convention & Exhibition impacts; project management; decision making under uncertainty and human development.
2 1 TOU2035 Internship & CEO Lecture of Tourism Industry1 Core Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger, but individual's survival must take the resposibility oneself. The future of people is shown wide difference according to individual's competitive power. Goals of this course are employments, adaptation at company, and individual's comperative power rasing.
2 1 TOU3005 Tourism Policy Core Major 3-3-0
The objectives of this course are to study the basic concepts and theories in tourism policy, and to review cases in the diverse areas of the tourism policy. Main themes of the course are tourism policy process, tourism policy participation, and tourism policy institution, and also included are policy cases in tourism development, marketing, industry, national and international tourism. As teaching methods, lecture and discussion are based, and individual or team projects are applied.
2 1 TOU1017 THEORY OF SUSTAINABLE TOURISM Core Major 3-3-0
This course is to introduce current tourism issues under the concept of sustainable tourism. As World Tourism Organization mentioned about usefulness of sustainable tourism, sustainable tourism is almost appling to all tourism fields. This course introduces historical processes of the concept, international discussions such as the Rio Declaration, Agenda 21, and WSSD, and application areas including ecotourism, green tourism, community-based tourism development, and poverty elimination through tourism development.
2 1 TOU2005 Hotel Management Core Major 3-3-0
The objective of this course is to improve the ability to comprehend various activities and to learn basic skills for efficient hotel management from the perspective of the entire hotel business. The major subjects are : (1) the history of the hotel industry, hotel organizations, hotel industry rating services, ethics in hotel management, hotel industry career development as a broad point of view ; and (2)department of the planning, human resource, education, financing, marketing, purchasing, sales, computer systems, entertainment, the food & beverage department, the room management.
2 1 TOU2012 Tourism Planning & Development Core Major 3-3-0
The purpose of this course is to discuss the major issues and methods concerning tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
2 1 TOU2033 TOURISM INDUSTRY SERVICE MANAGEMENT Core Major 3-3-0
In the age of 'Sense Management' and 'Experience Industry', students are expected to study the theory, practices and strategies of service management. The class deals strategically with the idea of giving delight and happiness(meaning service), the economic characteristics of service commodity, and market principles, dramaturgy strategies and management theory of service. At the age of globalization, the moderns are needed to understand the Cultural Relativism and their cultural identity through comparing different cultures over the world, which is expected to lead to prevent international tourists from making cultural faux pas.
2 1 TOU2034 CONVENTION & EXHIBITION MANAGEMENT Core Major 3-3-0
Introduction to Convention & Exhibition Management including: conventionconsumption and demand analysis; operating and capital budgeting; measurement of Convention & Exhibition impacts; project management; decision making under uncertainty and human development.
2 1 TOU2035 Internship & CEO Lecture of Tourism Industry1 Core Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger, but individual's survival must take the resposibility oneself. The future of people is shown wide difference according to individual's competitive power. Goals of this course are employments, adaptation at company, and individual's comperative power rasing.
2 1 TOU2039 TOURISM CHINESE Core Major 3-3-0
Based on acquisition of basic Chinese including reading, writing, and speaking skills, this course focuses on introduction of China's history and culture, historical sites, ruins with chinese books. It may be intermediate Chinese language course. This course provides a good opportunity to obtain wide ranges of knowledges on China, which may be lack of materials and information on China now, and help understanding Chinese national characteristics and cultural features. Students may have a good chance improve their Chinese language skill through this course.
2 1 TOU3005 Tourism Policy Core Major 3-3-0
The objectives of this course are to study the basic concepts and theories in tourism policy, and to review cases in the diverse areas of the tourism policy. Main themes of the course are tourism policy process, tourism policy participation, and tourism policy institution, and also included are policy cases in tourism development, marketing, industry, national and international tourism. As teaching methods, lecture and discussion are based, and individual or team projects are applied.
2 1 TOU1017 THEORY OF SUSTAINABLE TOURISM Core Major 3-3-0
This course is to introduce current tourism issues under the concept of sustainable tourism. As World Tourism Organization mentioned about usefulness of sustainable tourism, sustainable tourism is almost appling to all tourism fields. This course introduces historical processes of the concept, international discussions such as the Rio Declaration, Agenda 21, and WSSD, and application areas including ecotourism, green tourism, community-based tourism development, and poverty elimination through tourism development.
2 1 TOU2005 Hotel Management Core Major 3-3-0
The objective of this course is to improve the ability to comprehend various activities and to learn basic skills for efficient hotel management from the perspective of the entire hotel business. The major subjects are : (1) the history of the hotel industry, hotel organizations, hotel industry rating services, ethics in hotel management, hotel industry career development as a broad point of view ; and (2)department of the planning, human resource, education, financing, marketing, purchasing, sales, computer systems, entertainment, the food & beverage department, the room management.
2 1 TOU2012 Tourism Planning & Development Core Major 3-3-0
The purpose of this course is to discuss the major issues and methods concerning tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
2 1 TOU2034 CONVENTION & EXHIBITION MANAGEMENT Core Major 3-3-0
Introduction to Convention & Exhibition Management including: conventionconsumption and demand analysis; operating and capital budgeting; measurement of Convention & Exhibition impacts; project management; decision making under uncertainty and human development.
2 1 TOU2035 Internship & CEO Lecture of Tourism Industry1 Core Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger, but individual's survival must take the resposibility oneself. The future of people is shown wide difference according to individual's competitive power. Goals of this course are employments, adaptation at company, and individual's comperative power rasing.
2 1 TOU3005 Tourism Policy Core Major 3-3-0
The objectives of this course are to study the basic concepts and theories in tourism policy, and to review cases in the diverse areas of the tourism policy. Main themes of the course are tourism policy process, tourism policy participation, and tourism policy institution, and also included are policy cases in tourism development, marketing, industry, national and international tourism. As teaching methods, lecture and discussion are based, and individual or team projects are applied.
2 1 TOU1017 THEORY OF SUSTAINABLE TOURISM Core Major 3-3-0
This course is to introduce current tourism issues under the concept of sustainable tourism. As World Tourism Organization mentioned about usefulness of sustainable tourism, sustainable tourism is almost appling to all tourism fields. This course introduces historical processes of the concept, international discussions such as the Rio Declaration, Agenda 21, and WSSD, and application areas including ecotourism, green tourism, community-based tourism development, and poverty elimination through tourism development.
2 1 TOU2012 Tourism Planning & Development Core Major 3-3-0
The purpose of this course is to discuss the major issues and methods concerning tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
2 1 TOU2034 CONVENTION & EXHIBITION MANAGEMENT Core Major 3-3-0
Introduction to Convention & Exhibition Management including: conventionconsumption and demand analysis; operating and capital budgeting; measurement of Convention & Exhibition impacts; project management; decision making under uncertainty and human development.
2 1 TOU3040 Psychology of Leisure & Tourism Core Major 3-3-0
The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on tourism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 1 TOU3072 CASE ANALYSIS OF TOURISM POLICY Core Major 3-3-0
2 1 TOU3073 HOSPITALITY AND TOURISM MARKETING Core Major 3-3-0
Since unlimited competition is still accelerated in the real world. The hospitality and tourism companies should focus on the customers, breaking away from the several characteristics that are different from the manufacturing industry. The purpose of this class is to understand these characteristics and find new hospitality and tourism marketing strategies.
2 2 TOU1008 Special Lecture on Service and Leisure Elective Major 2-2-0
TOU108 Special Lecture on Service and Leisure This course is intended to foster accurate understand of the 'emotion' or service society, and the 'surplus' or leisure society. The goal is to offer a practical method for tourism majors to improve their own cofidence, and society, though study of the 'emotion society' and leisure, and making life more fulfilling.
2 2 TOU2003 Introduction to International Tourism Elective Major 2-2-0
TOU203 Introduction to International Tourism The module is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide an understanding of international tourism phenomena.
2 2 TOU2008 Travel Agency Management Elective Major 3-3-0
TOU208 Travel Agency Management Survey of history and organization of the travel agency, and its role in tourism, its function, and budgets. Successful agency managers not only require general business skills such as marketing, accounting, and personnel management, together with a keen understanding of how the travel industry operates, but also need an awareness of the various environmental factors which affect them, including government and regulatory actions, the market place, and the role of the overall economy on travel behavior.
2 2 TOU2024 Tourism English 2 Elective Major 2-2-0
TOU224 Tourism English 2 Based on the previous course, Tourism English 1, stdents are required to be ready for real-life industry works situations, such as in hotels, restaurants, trvel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abillities.
2 2 TOU2025 Tourism Information Systems Elective Major 3-3-0
TOU225 Tourism Information Systems This course is designed to develop two abilities regarding information. Automation is one of the fastest changing aspects of the tourism industry. Systematic advancement of automation has placed computer technology in virtually every area of tourism operations, Tourism industry managers must understand the fundamental features of computer systems and manage the information systems within their organizations. Since the tourism industry is facing an uncertain environment, in addition to these technological abilities tourism industry managers should have the ability to predict timing, probability, and impacts of uncertain phenomena using internal and external information available.
2 2 TOU2026 Psychology in Leisure Elective Major 2-2-0
TOU226 Psychology in Leisure The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on torism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 2 TOU3002 Geography & Resources of Tuourism Compulsory Major 3-3-0
TOU302 Geography This course consists of two research areas. One is to study tourism Geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. The other is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development.
2 2 TOU3016 Tourism Statistics Elective Major 2-2-0
TOU316 Tourism Statistics Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
2 2 TOU1008 Special Lecture on Service and Leisure Elective Major 2-2-0
TOU 108 Special Lecture on Service and Leisure This course is intended to foster accurate understand of the 'emotion' or service society, and the 'surplus' or leisure society. The goal is to offer a practical method for tourism majors to improve their own cofidence, and society, though study of the 'emotion society' and leisure, and making life more fulfilling.
2 2 TOU2003 Introduction to International Tourism Elective Major 3-3-0
TOU203 Introduction to International Tourism The module is based on a general understanding of international tourism studies. It includes international tourist behavior, tourism corporations, government, and various international tourism organizations. It also examines the international tourist society and exchange of international tourism acceptance society. The course is designed to provide an understanding of international tourism phenomena.
2 2 TOU2012 Tourism Planning & Development Compulsory Major 3-3-0
TOU212 Tourism Planning & Development The purpose of this course is to discuss the major issues and methos concering tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
2 2 TOU2024 Tourism English 2 Elective Major 3-3-0
TOU224 Tourism English 2 Based on the previous course, Tourism English 1, stdents are required to be ready for real-life industry works situations, such as in hotels, restaurants, trvel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abillities.
2 2 TOU2027 Travel Agency Teamteaching Elective Major 2-2-0
TOU227 Travel Agency Teamteaching Travel is a fine example of a service industry. It can also be described as 'phantom experience industry' because it exists for the convenience of the traveler, bridging the gap between the traveler and transportation, lodging, and other travel-related businesss. Class will team-taught and cover topics including the organization and structure of travel agencies, business diversification, cooperation, and affiliations, the relationships between travel agencies and transportation and lodging, channel analysis, package tours and total marketing, travel and internet business, and onsite experiences.
2 2 TOU2029 Food Service Management Elective Major 2-2-0
TOU229 Food Service Management The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
2 2 TOU2030 Tourism Geography & Resources Theories Compulsory Major 3-3-0
TOU230 Tourism Geography and Resources Theories This course consists of two research areas. One is to study tourism Geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. The other is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development.
2 2 TOU2030 Tourism Geography & Resources Theories Compulsory Major 3-3-0
TOU230 Tourism Geography and Resources Theories This course consists of two research areas. One is to study tourism Geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. The other is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development.
2 2 TOU2032 CASE STUDY OF TOURISM DEVELOPMENT Elective Major 3-3-0
The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target markets, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
2 2 TOU2033 TOURISM INDUSTRY SERVICE MANAGEMENT Elective Major 2-2-0
In the age of 'Sense Management' and 'Experience Industry', students are expected to study the theory, practices and strategies of service management. The class deals strategically with the idea of giving delight and happiness(meaning service), the economic characteristics of service commodity, and market principles, dramaturgy strategies and management theory of service. At the age of globalization, the moderns are needed to understand the Cultural Relativism and their cultural identity through comparing different cultures over the world, which is expected to lead to prevent international tourists from making cultural faux pas.
2 2 TOU2034 CONVENTION & EXHIBITION MANAGEMENT Elective Major 2-2-0
Introduction to Convention & Exhibition Management including: conventionconsumption and demand analysis; operating and capital budgeting; measurement of Convention & Exhibition impacts; project management; decision making under uncertainty and human development.
2 2 TOU3016 Tourism Statistics Elective Major 3-3-0
TOU316 Tourism Statistics Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
2 2 TOU3036 Tourism Business Environment Elective Major 2-2-0
TOU336 Tourism Business Environment The purposes of this course are to understand the system of tourism industry environment, and to analyze the changes and impacts which affect on the environment system. Government, consumers, labor unions, mass media, NGOs are dealt with as the task environment of tourism industry. Politics, economy, society, culture, technology and environment are examined as its macro environment. The strategic development model of tourism industry is discussed with the analysis of the relationship between tourism industry and its environment.
2 2 TOU2024 Tourism English 2 Core Major 3-3-0
Based on the previous course, Tourism English 1, students are required to be ready for real-life industry works situations, such as in hotels, restaurants, travel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abilities.
2 2 TOU2029 Food Service Management Core Major 3-3-0
The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
2 2 TOU2030 Tourism Geography & Resources Theories Core Major 3-3-0
This course consists of two research areas. One is to study tourism geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. The other is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development.
2 2 TOU2031 CONTEMPORARY TRAVEL AGENCY Extended Major 2-2-0
Travel is a fine example of a service industry. It can also be described as 'phantom experience industry' because it exists for the convenience of the traveler, bridging the gap between the traveler and transportation, lodging, and other travel-related businesss. Class will team-taught and cover topics including the organization and structure of travel agencies, business diversification, cooperation, and affiliations, the relationships between travel agencies and transportation and lodging, channel analysis, package tours and total marketing, travel and internet business, and onsite experiences.
2 2 TOU2032 CASE STUDY OF TOURISM DEVELOPMENT Core Major 3-3-0
The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target markets, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
2 2 TOU2036 Internship & CEO Lecture of Tourism Industry2 Extended Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger and Individual's survival must take the responsibility oneself. The future is shown wide difference according to individual's competitive power. Goals of this course are employments, preparation for adaptation at company, and individual's competitive power raising.
2 2 TOU3016 Tourism Statistics Core Major 3-3-0
Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
2 2 TOU3036 Tourism Business Environment Core Major 2-2-0
The objectives of this course are to analyze the diverse environment factors surrounding tourism business and to develop the responsive strategies for the modern tourism business. Main themes include micro environment factors such as government, media, consumers, labor organizations and also macro environment factors such as politics, economy, culture, technologies, environment. As teaching methods, lecture and discussion are based, and case studies are applied.
2 2 TOU3040 Psychology of Leisure & Tourism Core Major 3-3-0
The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on tourism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 2 GEN6032 PROFESSIONAL ACADEMIC ENGLISH (Compulsory) Requirement in Fundamental Studies 3-4-0
The Professional Academic English for students at Hanyang University focuses on the development of the oral and written communication skills, which are required in the globalized world community. The course aims to help students develop the competencies that are required in their future studies and career: professional knowledge, interpersonal and communicative competences. The course requires the students to develop creative problem solving skills. For this, the students perform various tasks by investigating and analyzing engineering topics as well as developing solutions. The students’ communication and negotiation skills are systematically supported by language skill development such as learning academic forms and structures of the language that are used in formal oral presentations and essays. The expected course outcome is that students are able to write academic reports, participate in discussions and make oral presentations in English on their major topics. Throughout the course, the students are encouraged to explore various major-related topics, to conduct systematic problem analyses, and to collaborate for creative problem solutions. Classroom activities mainly focus on the oral presentation and writing skills, and the preparatory activities of the essay writing. The course requires the students to make three oral presentations and write three essays in English on their major-related topics. Students are required to make a portfolio of their work, to be submitted and assessed. This will be discussed in class.
2 2 SYH0002 GLOBAL LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The second step of this program, Global Leadership(HELP2) is the core course for sophomores. In the 21st century, we are moving into a global society where all countries are interconnected. Everything is changing at the speed of light. Competition is increasing. Digital convergence is occurring. Global leaders are the key to success for all organizations. In the global society, you can prepare for your future through HELP2. The purpose of HELP is to prepare students to be global leaders for the next generation. HELP2 teaches students: Global Leadership, Global Paradigm, Global Literacy, Global Manners and Global Mindset. Hanyang University students will be global leaders through HELP2.
2 2 TOU2023 Tourism English 1 Core Major 3-3-0
English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 2 TOU2029 Food Service Management Core Major 3-3-0
The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
2 2 TOU2032 CASE STUDY OF TOURISM DEVELOPMENT Core Major 3-3-0
The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target markets, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
2 2 TOU2036 Internship & CEO Lecture of Tourism Industry2 Extended Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger and Individual's survival must take the responsibility oneself. The future is shown wide difference according to individual's competitive power. Goals of this course are employments, preparation for adaptation at company, and individual's competitive power raising.
2 2 TOU2037 THEORIES OF TOURISM RESOURCES Core Major 3-3-0
This course consists of two research areas. One is to study tourism geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. Another is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development and green tourism planning.
2 2 TOU2038 TOURISM INDUSTRY ENVIRONMENT NETWORK Core Major 3-3-0
The purposes of this subject are to analyze the business environment of tourism industry in the light of industry network theory, and thereby to develop the new way of business strategy and government policy for tourism industry. The main contents of this subject include two folds. Firstly, it covers the industry networks of government, consumer, labor, media, businesses. Secondly, it analyzes the macro environments of tourism industry comprising of political, economical, social, technological, environmental factors. In particular, this subject attempts to offer practical education through two track programs of theoretical study and practical cases.
2 2 TOU2040 BUSINESS OF TOURISM CONTENTS Core Major 3-3-0
Tourism in South Korea and the content is already in the world market, tourism is the key to the situation concepts and understand the meaning of dongryeokin tourism to the content. A case in the content of using tourism to the tourism and drawn at home and abroad will be buffered with browsing. Tourism content to be able to tour recycling tool for storytelling is basic understanding and learning techniques. Tourism based on content, content development of tourism by taking advantage of storytelling techniques investigation Case made by the report confirmed cases to use content Sightseeing.
2 2 TOU3040 Psychology of Leisure & Tourism Core Major 3-3-0
The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on tourism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 2 TOU3042 Toursim Economics Core Major 3-3-0
Tourism activities are social phenomena accompanied by economic activities. Under the perspectives of micro and macro economic theories, the course of tourism economics discusses economic activities occurring in tourism phenomena. This course introduces basic tourism economic theories including characteristics of tourism goods, estimation of tourism demand, tourism supply theories, theories of economic impacts, and implications of economic factors which can influence tourism policies.
2 2 GEN6032 PROFESSIONAL ACADEMIC ENGLISH (Compulsory) Requirement in Fundamental Studies 3-3-0
The Professional Academic English for students at Hanyang University focuses on the development of the oral and written communication skills, which are required in the globalized world community. The course aims to help students develop the competencies that are required in their future studies and career: professional knowledge, interpersonal and communicative competences. The course requires the students to develop creative problem solving skills. For this, the students perform various tasks by investigating and analyzing engineering topics as well as developing solutions. The students’ communication and negotiation skills are systematically supported by language skill development such as learning academic forms and structures of the language that are used in formal oral presentations and essays. The expected course outcome is that students are able to write academic reports, participate in discussions and make oral presentations in English on their major topics. Throughout the course, the students are encouraged to explore various major-related topics, to conduct systematic problem analyses, and to collaborate for creative problem solutions. Classroom activities mainly focus on the oral presentation and writing skills, and the preparatory activities of the essay writing. The course requires the students to make three oral presentations and write three essays in English on their major-related topics. Students are required to make a portfolio of their work, to be submitted and assessed. This will be discussed in class. Professional Academic English (PAE) is a required course for all HYU students that develops students’ academic presentation and writing skills using major-related content. Instruction will focus on the concepts and strategies needed in order to both organize and deliver a presentation, along with informal and formal opportunities to practice them. Students will also learn to improve their academic writing through assignments that require the dem
2 2 SYH0002 GLOBAL LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The second step of this program, Global Leadership(HELP2) is the core course for sophomores. In the 21st century, we are moving into a global society where all countries are interconnected. Everything is changing at the speed of light. Competition is increasing. Digital convergence is occurring. Global leaders are the key to success for all organizations. In the global society, you can prepare for your future through HELP2. The purpose of HELP is to prepare students to be global leaders for the next generation. HELP2 teaches students: Global Leadership, Global Paradigm, Global Literacy, Global Manners and Global Mindset. Hanyang University students will be global leaders through HELP2.
2 2 TOU2023 Tourism English 1 Core Major 3-3-0
English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 2 TOU2029 Food Service Management Core Major 3-3-0
The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
2 2 TOU2032 CASE STUDY OF TOURISM DEVELOPMENT Core Major 3-3-0
The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target markets, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
2 2 TOU2036 Internship & CEO Lecture of Tourism Industry2 Extended Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger and Individual's survival must take the responsibility oneself. The future is shown wide difference according to individual's competitive power. Goals of this course are employments, preparation for adaptation at company, and individual's competitive power raising.
2 2 TOU2037 THEORIES OF TOURISM RESOURCES Core Major 3-3-0
This course consists of two research areas. One is to study tourism geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. Another is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development and green tourism planning.
2 2 TOU2038 TOURISM INDUSTRY ENVIRONMENT NETWORK Core Major 3-3-0
The purposes of this subject are to analyze the business environment of tourism industry in the light of industry network theory, and thereby to develop the new way of business strategy and government policy for tourism industry. The main contents of this subject include two folds. Firstly, it covers the industry networks of government, consumer, labor, media, businesses. Secondly, it analyzes the macro environments of tourism industry comprising of political, economical, social, technological, environmental factors. In particular, this subject attempts to offer practical education through two track programs of theoretical study and practical cases.
2 2 TOU2042 TOURISM QUANTITATIVE INFORMATION Core Major 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about tourism quantitative information. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the factors and strategies related to tourism quantitative information. 2. Identify and analyze the effect of tourism quantitative information system. 3. Appreciate the role of employees and customers in tourism quantitative information industry.
2 2 TOU3040 Psychology of Leisure & Tourism Core Major 3-3-0
The purpose of this course is to illustrate the principles of human psychology associated with leisure and tourism activities, and to discuss their implications on tourism business management and government policies. In the course theories regarding leisure and tourism psychology are introduced, then major cases of marketing and public policies which adopt those theories are introduced.
2 2 TOU3042 Toursim Economics Core Major 3-3-0
Tourism activities are social phenomena accompanied by economic activities. Under the perspectives of micro and macro economic theories, the course of tourism economics discusses economic activities occurring in tourism phenomena. This course introduces basic tourism economic theories including characteristics of tourism goods, estimation of tourism demand, tourism supply theories, theories of economic impacts, and implications of economic factors which can influence tourism policies.
2 2 GEN6032 PROFESSIONAL ACADEMIC ENGLISH Compulsory General Studies 3-3-0
The Professional Academic English for students at Hanyang University focuses on the development of the oral and written communication skills, which are required in the globalized world community. The course aims to help students develop the competencies that are required in their future studies and career: professional knowledge, interpersonal and communicative competences. The course requires the students to develop creative problem solving skills. For this, the students perform various tasks by investigating and analyzing engineering topics as well as developing solutions. The students’ communication and negotiation skills are systematically supported by language skill development such as learning academic forms and structures of the language that are used in formal oral presentations and essays. The expected course outcome is that students are able to write academic reports, participate in discussions and make oral presentations in English on their major topics. Throughout the course, the students are encouraged to explore various major-related topics, to conduct systematic problem analyses, and to collaborate for creative problem solutions. Classroom activities mainly focus on the oral presentation and writing skills, and the preparatory activities of the essay writing. The course requires the students to make three oral presentations and write three essays in English on their major-related topics. Students are required to make a portfolio of their work, to be submitted and assessed. This will be discussed in class.
2 2 SYH0002 GLOBAL LEADERSHIP Compulsory General Studies 2-2-0
Hanyang Leadership(HELP: Hanyang Essential Leadership Plus) is the leadership development program of Hanyang University that "helps" Hanyang students to be CEOs. The second step of this program, Hanyang Leadership(HELP2) is the core course for Sophomores. In the 21st century, we are moving into a global soceity where all countries are interconnected. Everything is changing at the speed of light. Competition is increasing. Digital Convergence is occurring. Global leaders are the key to success for all organizations. In a global soceity, you can prepare for your future through HELP2. The purpose of HELP is to prepare students to be global leaders for the next generation. HELP2 teaches students: Global Leadership, Global Paradigm, Global Literacy, Global Manners, and Global Mindset. Hanyang university students will be global leaders through HELP2.
2 2 TOU2023 Tourism English 1 Core Major 3-3-0
English is indispensable for world-business. It is important to have a knowledge of practical English especially in the tourism industry. During the course students study basic English grammar and drill dialogues in different situations, and then continue their study in the next level, Tourism English 2.
2 2 TOU2029 Food Service Management Core Major 3-3-0
The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
2 2 TOU2037 THEORIES OF TOURISM RESOURCES Core Major 3-3-0
This course consists of two research areas. One is to study tourism geographical aspects including characteristics of tourism environments, distribution of tourism resources, developing process of tourist areas, and structure of tourism space. Another is to study tourism resources aspects including types of tourism resources, and investigation and evaluation of tourism resources. Regional and national tourism resources can be measured by using qualitative and quantitative approaches dealt with in this course. As a basic course of tourism resources planning and management, this course discusses a sustainable tourism development and green tourism planning.
2 2 TOU3069 Tourism Information Management Core Major 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about tourism information management. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the unique challenges involved in marketing and managing tourism information. 2. Identify and analyze the various components of the tourism information management system. 3. Appreciate the role of employees and customers in tourism information industry. 4. Understand how tourism information marketing can be a competitive advantage in managing organizations.
3 1 TOU1002 Tourism Japanese 1 Elective Major 2-2-0
TOU102 Tourism Japanese 1 Considering that Japan is one of the world's biggest economic powers, study of the Japanese language is beneficial worldwide. The course is focused on basic reading, writing, and speaking. After that, it prepares students to become international guides who explain Korean culture, history, and heritage in Japanese. The course also gives students a glimpse of what it would be like to work as an interational guide.
3 1 TOU2002 Socioeconomics of Tourism Elective Major 2-2-0
TOU202 Socioeconomics of Tourism Tourism activities are social phenomena accompanied by economic activities. Under the perspective of micro and macro economic theories, the course of tourism economics discussess economic activities occuring in tourism phenomena. This course introduces basic tourism economic theories including characteristics of tourism goods, estimation of tourism demand, tourism supply theories, theories of economic impacts, and implications of economic factors which can influence tourism policies.
3 1 TOU2017 Tourism Chinese 1 Elective Major 2-2-0
TOU217 Tourism Chinese 1 The course is a study of basic reading, writing, and speaking in Chinese. Various kinds of information and articles in the class will bring the students?attention to mainland China and its own culture, and will help them to understand Chinese people and their characteristic cultural behavior.
3 1 TOU3014 Tourism Geography of World 1 Elective Major 2-2-0
TOU314 Tourism Geography of the world 1 As a synthetic service provider, tourism has huge economic effects, which has turned it into a strategic industry worldwide. Tourism is a "no-chimney factory," a core of the tertiary industry. The course is designed to give students an understanding of the international tourism environment through a comparative analysis of the tourism situations of various nations.
3 1 TOU3030 Tourism Research Methodology Compulsory Major 3-3-0
TOU330 Tourism Research Methodology Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 1 TOU3031 Tourism Foodservice Management Elective Major 2-2-0
TOU331 Tourism Foodservice Management The food service industry has great potential for growth due to the increase in disposable income, the diversity of culture, and the development of technology. This course will provide general management skills to solve problems and maximize the potential in the food service industry.
3 1 TOU3032 Human Resource Management in The Tourism Industry Elective Major 3-3-0
TOU332 Human Resource Management in the Tourism Industry Since the tourism industry is labor-intensive, efficient human resource management is essential in this industry. The prosperity and development of the tourism industry can be accomplished not only through modern technological advancement but also through human resource management. These two components are complements to each other and the core asset in most tourism organizations is human beings. The objectives of this course is to learn and practice the systems and functions of human resource management. The major subjects are: (1) human resource functions of staffing, analyzing & designing jobs; training, evaluating, and compensation; and (2) human resource systems of leadership, communicating, motivating, culture, and, disciplining.
3 1 TOU3033 Seminar in Korea Tourism Elective Major 2-2-0
TOU333 Seminar in Korean Tourism Practice creative thinking, discussing and speaking skills based on knowledge of tourism studies done during the three years. Includes participation in debates.
3 1 TOU3034 Convention and Event Management Elective Major 2-2-0
TOU334 Convention and Event management Provides a systematic understanding of convention and event management. Layout, implementation and evaluation are included, and then students study additional social effects. The case study is to help students build up some practical planning ability. Introduction to the systematic approach of new comparative concepts will be given in the lecture.
3 1 TOU1002 Tourism Japanese 1 Elective Major 2-2-0
TOU102 Tourism Japanese 1 Considering that Japan is one of the world's biggest economic powers, study of the Japanese language is beneficial worldwide. The course is focused on basic reading, writing, and speaking. After that, it prepares students to become international guides who explain Korean culture, history, and heritage in Japanese. The course also gives students a glimpse of what it would be like to work as an interational guide.
3 1 TOU2017 Tourism Chinese 1 Elective Major 2-2-0
TOU217 Tourism Chinese 1 The course is a study of basic reading, writing, and speaking in Chinese. Various kinds of information and articles in the class will bring the students?attention to mainland China and its own culture, and will help them to understand Chinese people and their characteristic cultural behavior.
3 1 TOU2028 Case Study of Tourism Development Elective Major 3-3-0
TOU228 Case Study of Tourism Development The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target market, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
3 1 TOU3030 Tourism Research Methodology Compulsory Major 3-3-0
TOU330 Tourism Research Methodology Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 1 TOU3038 Tourism Marketing Simulation Elective Major 3-3-0
TOU338 Tourism Marketing Simulation Students will study the following to gain experience in tourism marketing: marketing research and information systems (designing market surveys, database marketing), destination marketing(national tourism organization cases, local destination cases), promoting products simulations (advertising, public relations, direct marketing), designing and managing products (new product development, commoditization strategies, PLC Strategies, designing destination image), and marketing mix simulations (hotels, airlines, national tourism organizations, travel agencies, and dining).
3 1 TOU3039 Tourism Industry Investigation Elective Major 2-2-0
TOU 339 TOURIST INDUSTRY INVESTIGATION Tourism Industry Investigation on Topics to studied include : group study by using field trip of different fields with Airlines, Hotel, Tracel Agency, Eating -out industry and Resort, and detailed areas covered with each field's operation/ marketing/ finance/ service strategies.
3 1 TOU3041 Hotel Management Training Elective Major 3-1-2
TOU341 Hotel Management Training Since the hotel industry is labor-intensive, efficient human resource management is essential in this industry. The prosperity and development of the hotel industry can be accomplished not only through modern technological advancement but also through human resource management. These two components are complements to each other, and the core asset in most hotel organizations is human beings. The objective of this course is to learn and practice the systems and functions of human resource management. The major subjects are:(1) discussion human resource systems of leadership, communicating and motivating ;and (2) practice skills of the room and the food & beverage department.
3 1 TOU3050 TOURISM RESEARCH METHODOLOGY Compulsory Major 3-3-0
Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 1 TOU3051 INTERNATIONAL TOURISM MARKETING Elective Major 3-3-0
Students will study the following to gain experience in tourism marketing: marketing research and information systems (designing market surveys, database marketing), destination marketing(national tourism organization cases, local destination cases), promoting products(advertising, public relations, direct marketing), designing and managing products (new product development, commoditization strategies, PLC Strategies, designing destination image), and marketing mix simulations (hotels, airlines, national tourism organizations, travel agencies, and dining).
3 1 TOU3052 Introduction to Tourism Geographic Information System Elective Major 3-2-1
This course is to study how to investigate and plan tourism resources using Geographic Information Systems. Geographic Information Systems are useful tools to manage a large amount of data including various tourism data with spatial data and present three-dimension figures. Geographic Information Systems can apply to many tourism fields including tourism resource development and management, tourism policy in requiring decision making to choose the best alternative. This course introduces basic theories needed to design and develop tourist facilities, landscape, and sites. In this course computer programme related to Geographic Information Systems will be introduced and exercised to students.
3 1 TOU3053 SEMINAR ON COMPARATIVE TOURISM POLICY Elective Major 3-3-0
The objectives of this course are, on the basis of tourism policy theories, to review the tourism policies of major countries and international organizations from the comparative perspectives, and to discuss the desirable policy alternatives. Main contents are comparative policy theory, national tourism policy, international tourism organization, international tourism policy, case study techniques. As teaching methods, lecture and discussion are based, and individual or team projects are attempted.
3 1 TOU3054 HUMAN RESOURCES MANAGEMENT IN THE HOSPITALITY INDUSTRY Elective Major 2-2-0
The hospitality industry that is labor intensive needs effective human resources management. The development of the hospitality industry is based on the modern technology and human resources aspects. The core assets of hospitality organizations are human resources rather than modern technologies. The aim of this course is to learn effective human resources management skills and to practice them through the team projects.
3 1 TOU3055 SEMINAR ON FESTIVAL & EVENT Elective Major 2-2-0
Analysis of social, cultural, and political impacts associated with festival behavior and eventdevelopment, emphasizing a case study approach; theories and methods for assessing individual, community, and organization impacts at local and regional levels; host/guest interactions; evaluation of processes of event planning and decision-making; and qualitative and quantitative measures for assessing social impacts.
3 1 TOU1002 Tourism Japanese 1 Core Major 2-2-0
- Develop Language & Cultural Communication abilities. - : learns fundamental grammar, sentence structure, and vocabulary through everyday discourse. - : trains Japanese expression by reading and comprehending diverse sentence structures. - In addition, and will build capabilities to confront international business circumstances and to increase cross-cultural understanding by researching proper themes concerning Japanese society and culture.
3 1 TOU2017 Tourism Chinese 1 Core Major 2-2-0
The course is a study of basic reading, writing, and speaking in Chinese. Various kinds of information and articles in the class will bring the students attention to mainland China and its own culture, and will help them to understand Chinese people and their characteristic cultural behavior.
3 1 TOU3051 INTERNATIONAL TOURISM MARKETING Core Major 3-3-0
Students will study the following to gain experience in tourism marketing: marketing research and information systems (designing market surveys, database marketing), destination marketing(national tourism organization cases, local destination cases), promoting products(advertising, public relations, direct marketing), designing and managing products (new product development, commoditization strategies, PLC Strategies, designing destination image), and marketing mix simulations (hotels, airlines, national tourism organizations, travel agencies, and dining).
3 1 TOU3052 Introduction to Tourism Geographic Information System Extended Major 3-3-0
This course is to study how to investigate and plan tourism resources using Geographic Information Systems. Geographic Information Systems are useful tools to manage a large amount of data including various tourism data with spatial data and present three-dimension figures. Geographic Information Systems can apply to many tourism fields including tourism resource development and management, tourism policy in requiring decision making to choose the best alternative. This course introduces basic theories needed to design and develop tourist facilities, landscape, and sites. In this course computer programme related to Geographic Information Systems will be introduced and exercised to students.
3 1 TOU3053 SEMINAR ON COMPARATIVE TOURISM POLICY Extended Major 3-3-0
The objectives of this course are, on the basis of tourism policy theories, to review the tourism policies of major countries and international organizations from the comparative perspectives, and to discuss the desirable policy alternatives. Main contents are comparative policy theory, national tourism policy, international tourism organization, international tourism policy, case study techniques. As teaching methods, lecture and discussion are based, and individual or team projects are attempted.
3 1 TOU3054 HUMAN RESOURCES MANAGEMENT IN THE HOSPITALITY INDUSTRY Core Major 2-2-0
The hospitality industry that is labor intensive needs effective human resources management. The development of the hospitality industry is based on the modern technology and human resources aspects. The core assets of hospitality organizations are human resources rather than modern technologies. The aim of this course is to learn effective human resources management skills and to practice them through the team projects.
3 1 TOU3055 SEMINAR ON FESTIVAL & EVENT Core Major 2-2-0
Analysis of social, cultural, and political impacts associated with festival behavior and eventdevelopment, emphasizing a case study approach; theories and methods for assessing individual, community, and organization impacts at local and regional levels; host/guest interactions; evaluation of processes of event planning and decision-making; and qualitative and quantitative measures for assessing social impacts.
3 1 TOU3056 REGIONAL TOURISM DEVELOPMENT PROJECT Extended Major 3-3-0
This course is designed to exercise real tourism development project as a way to understand practical knowledge concerning tourism development. This course is open only for the students who took introductory tourism development courses. Conducting real tourism development project, major tasks and analytical methods for each stage of planning process are discussed.
3 1 GEN6094 Fieldwork 1 Extended Major 3-0-3
This subject helps undergraduate to develope their executive ability. The department provide a chance to take part in internship during their vacation. It helps that undergraduate experience a rapidly changing trend and business before they are graduate, also they can decide their course in the future.
3 1 TEA3020 Tourism Educational Theories on Subject Compulsory for Teacher Certification 2-2-0
Arrangement and summarization of contents of subject matter, methods necessary in class, and theoretical and practical matters in teaching material development. This subject aims to enhance the tourism students to be prospective tourism teachers discussing and studying tourism subjects and topics.
3 1 TEA5020 Tourism Educational Theories on Subject --Major for Teacher Certifica-- 3-3-0
Arrangement and summarization of contents of subject matter, methods necessary in class, and theoretical and practical matters in teaching material development. This subject aims to enhance the tourism students to be prospective tourism teachers discussing and studying tourism subjects and topics.
3 1 TOU3016 Tourism Statistics Core Major 3-0-3
Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
3 1 TOU3053 SEMINAR ON COMPARATIVE TOURISM POLICY Extended Major 3-3-0
The objectives of this course are, on the basis of tourism policy theories, to review the tourism policies of major countries and international organizations from the comparative perspectives, and to discuss the desirable policy alternatives. Main contents are comparative policy theory, national tourism policy, international tourism organization, international tourism policy, case study techniques. As teaching methods, lecture and discussion are based, and individual or team projects are attempted.
3 1 TOU3055 SEMINAR ON FESTIVAL & EVENT Core Major 3-3-0
Analysis of social, cultural, and political impacts associated with festival behavior and eventdevelopment, emphasizing a case study approach; theories and methods for assessing individual, community, and organization impacts at local and regional levels; host/guest interactions; evaluation of processes of event planning and decision-making; and qualitative and quantitative measures for assessing social impacts.
3 1 TOU3063 THEORY AND PRACTICE OF GREEN TOURISM Extended Major 3-3-0
Recently, Korean rural societies are confronted with difficult situations such as decrease of agrarian population and their income, increase of elder people, and downfall possibility of agricultural economy. Usually green tourism means rural tourism. To overcome this circumstances, green tourism is adopted as an economic tool to promote local economy. This course discusses the green tourism concepts, range, and its components. This course discusses the characteristics of green tourists and industries, rural tourism development policy, green tourism marketing, green tourism and low carbon policy, and green productivity. This course also deals with green tourism development, development and evaluation of green tourism experiential program on-site, increasing strategies for green productivity.
3 1 TOU3066 HOTEL MARKETING Core Major 3-3-0
Since unlimited competition is still accelerated in the real world. The hotel companies should focus on the customers, breaking away from the several characteristics that are different from the manufacturing industry. The purpose of this class is to understand these characteristics and find new hotel marketing strategies.
3 1 TOU3068 TOURISM JAPANESE Core Major 3-3-0
It is necessary to learn Japanese language in perspective of tourism area because Japan has one of the world's biggest economic power and is close to us geographically. This course focuses on basic Japanese language skills including reading, writing, and speaking. This course also deals with Korean culture, history, and heritage with Japanese. Finally, this course helps improving students' international attitudes and manners as well as good Japanese skills.
3 1 TOU4030 Theory of The Local Tourism Development Core Major 3-3-0
The purpose of this course is to discuss the issues related to regional tourism development such as theories, policies and methodologies. The basic concepts of regional development are introduced and functions and limitations of tourism development as the tools to boost regional development are analyzed. Issues regarding agricultural tourism and sea-village tourism are also discussed with real examples.
3 1 GEN6094 Fieldwork 1 Extended Major 3-0-3
This subject helps undergraduate to develope their executive ability. The department provide a chance to take part in internship during their vacation. It helps that undergraduate experience a rapidly changing trend and business before they are graduate, also they can decide their course in the future.
3 1 TEA5020 Tourism Educational Theories on Subject --Major for Teacher Certifica-- 3-3-0
In the teaching-learning lesson plans focused on tourism map to direct. School administrative practices, student life, maps, lesson plans, and leadership courses, learning research methods, pedagogical tourism, broadly Will cover lessons for student life guidance, instructional strategies, classroom management, learning how to study, leadership, and thinking promote.
3 1 TOU2024 Tourism English 2 Extended Major 3-3-0
Based on the previous course, Tourism English 1, students are required to be ready for real-life industry works situations, such as in hotels, restaurants, travel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abilities.
3 1 TOU3016 Tourism Statistics Core Major 3-3-0
Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
3 1 TOU3055 SEMINAR ON FESTIVAL & EVENT Core Major 3-3-0
Analysis of social, cultural, and political impacts associated with festival behavior and eventdevelopment, emphasizing a case study approach; theories and methods for assessing individual, community, and organization impacts at local and regional levels; host/guest interactions; evaluation of processes of event planning and decision-making; and qualitative and quantitative measures for assessing social impacts.
3 1 TOU3058 ENTERTAINMENT INDUSTRY Extended Major 3-3-0
Entertainment industry has become one of high-yield value-added industries in 21st century. Students are expected to understand its present situation and issues and seek out strategies to help create the new entertainment culture for Korea. Entertainment covers the areas of popular culture, art, media, leisure & tourism, and so on.
3 1 TOU3071 HISTORY OF KOREA TOURISM Extended Major 3-3-0
It has been almost a half century since tourism study is introduced to Korean society. The point of Korean tourism study has been depended upon and developed by western academic system until now. There has been little effort to develop tourism study academically and industrially through historical context of Korea tourism. It is time to prepare an appropriate guideline of Korea tourism for the future over 21C as to retrospect of Korea tourism history. It is a basic knowledge that understanding the history of a certain academy is to establish the identity of the academy and to keep self-respect of it. This course can contribute to understand current Korea tourism and to prepare future through reviewing Korea tourism history. This course discusses some histories of tourism industries such as hotel, resort, restaurant, travel agency, convention, festival, casino, tourism transportation, tourism place, tourism education, tourism information as well as methodological approach of tourism history. Students can understand Korea tourism identity and increase their self-esteem and learn coping strategy in tourism jobs.
3 1 TOU3072 CASE ANALYSIS OF TOURISM POLICY Extended Major 3-3-0
3 1 TOU3073 HOSPITALITY AND TOURISM MARKETING Core Major 3-3-0
Since unlimited competition is still accelerated in the real world. The hospitality and tourism companies should focus on the customers, breaking away from the several characteristics that are different from the manufacturing industry. The purpose of this class is to understand these characteristics and find new hospitality and tourism marketing strategies.
3 1 TOU4030 Theory of The Local Tourism Development Core Major 3-3-0
The purpose of this course is to discuss the issues related to regional tourism development such as theories, policies and methodologies. The basic concepts of regional development are introduced and functions and limitations of tourism development as the tools to boost regional development are analyzed. Issues regarding agricultural tourism and sea-village tourism are also discussed with real examples.
3 1 TEA5020 Tourism Educational Theories on Subject --Major for Teacher Certifica-- 3-3-0
In the teaching-learning lesson plans focused on tourism map to direct. School administrative practices, student life, maps, lesson plans, and leadership courses, learning research methods, pedagogical tourism, broadly Will cover lessons for student life guidance, instructional strategies, classroom management, learning how to study, leadership, and thinking promote.
3 1 TOU2024 Tourism English 2 Extended Major 3-3-0
Based on the previous course, Tourism English 1, students are required to be ready for real-life industry works situations, such as in hotels, restaurants, travel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abilities.
3 1 TOU3016 Tourism Statistics Extended Major 3-3-0
Provides basic knowledge necessary for the statistical analysis of tourism research. The principles of the course are divided into descriptive statistics, deductive statistics, and the basic concepts of logical comprehensive and mathematical approaches. Various methods will be used in the social statistics program, too.
3 1 TOU3055 SEMINAR ON FESTIVAL & EVENT Core Major 3-3-0
Analysis of social, cultural, and political impacts associated with festival behavior and eventdevelopment, emphasizing a case study approach; theories and methods for assessing individual, community, and organization impacts at local and regional levels; host/guest interactions; evaluation of processes of event planning and decision-making; and qualitative and quantitative measures for assessing social impacts.
3 1 TOU3071 HISTORY OF KOREA TOURISM Extended Major 3-3-0
It has been almost a half century since tourism study is introduced to Korean society. The point of Korean tourism study has been depended upon and developed by western academic system until now. There has been little effort to develop tourism study academically and industrially through historical context of Korea tourism. It is time to prepare an appropriate guideline of Korea tourism for the future over 21C as to retrospect of Korea tourism history. It is a basic knowledge that understanding the history of a certain academy is to establish the identity of the academy and to keep self-respect of it. This course can contribute to understand current Korea tourism and to prepare future through reviewing Korea tourism history. This course discusses some histories of tourism industries such as hotel, resort, restaurant, travel agency, convention, festival, casino, tourism transportation, tourism place, tourism education, tourism information as well as methodological approach of tourism history. Students can understand Korea tourism identity and increase their self-esteem and learn coping strategy in tourism jobs.
3 1 TOU3075 AIRLINE SERVICE MANAGEMENT Core Major 3-3-0
Airline Transport industry is one that always keep pace with information·global·service paradigm in the knowledge economy ages of 21st century, where is leading the variation of rapid changes in the future service industry. Airline service is classified under the general term of entire activities that helps to transport passengers from a point of departure to their destination. It stands on the basis of service management from sales that confront customer at the very first down to issuing ticket, offering airport service and in-flight service. Today, the demand of airline industry is continuously growing due to local tourists who are dependent on the airline travel to go to overseas, and thus its importance is steadily emerging in the tourism field as well. This class is good for students to develop specialized knowledge of the management of airline services by understanding of tourism field in a lot of ways.
3 1 TOU3078 URBAN AND TOURISM DEVELOPMENT Core Major 3-3-0
The purpose of this course is to discuss the theories, policies and methodologies related to urban and regional tourism development. The basic concepts of urban and regional tourism development are introduced and its functions and limitations as the tools to boost urban and regional enhancement are analyzed. The roles of urban tourism, rural tourism and marine tourism as the strategies for urban rehabilitation and regional development are discussed.
3 2 TOU1003 Tourism Japanese 2 Elective Major 2-2-0
TOU103 Tourism Japanese 2 To course is to study the history and cultural assets of Korea in Japanese. Students who progressed from the previous course learn to explain things about Korea in Japanese. The lecturer helps students with pronunciation and fluency in Japanese.
3 2 TOU1007 Cultural Tourism Elective Major 2-2-0
TOU107 Cultural Tourism Designed to help students understand culture and characteristic heritages, then studies to foster cultural strategies in the tourism industry. It is based on the study of the concepts of play and leisure, the nature of recreation, tourism philosophy, tourism planning, environmental conversation and service development
3 2 TOU2018 Tourism Chinese 2 Elective Major 2-2-0
TOU218 Tourism Chinese 2 Students should have acquired a basic knowledge of the Chinese language in Tourism Chinese 1. In this course 2, they will be exposed to further study of Chinese culture and language.
3 2 TOU3015 Tourism Geography of World 2 Elective Major 2-2-0
TOU315 Tourism Geography of world 2 Understand world tourism and the geographic factors. Students must have studied module 1 previously, and be ready to study further. Focus is on well-known tourism destinations first. and on unknown places second. the lecture aims to assess the advantages and disadvantages of tourism, and their impact on geographical and physical features worldwide.
3 2 TOU3029 Tourism Accounting Elective Major 3-3-0
TOU329 Tourism Accounting The growth of tourism prompted industry operators to expand the scale on which they did business, and have forced the industry to become increasingly profit and cost conscious. More attention is being paid to maximizing revenues, minimizing costs, and optimizing capital investments in order to survive in the competitive environment. The major subjects in this course are the following : (1) understanding of basic accounting principles, financial statements, and ratio analysis : (2) cost management : (3) understanding of the approach to pricing, and (4) investment decisions.
3 2 TOU3036 Tourism Business Environment Elective Major 3-3-0
TOU336 Tourism Business Environment The purposes of this course are to understand the system of tourism industry environment, and to analyze the changes and impacts which affect on the environment system. Government, consumers, labor unions, mass media, NGOs are dealt with as the task environment of tourism industry. Politics, economy, society, culture, technology and environment are examined as its macro environment. The strategic development model of tourism industry is discussed with the analysis of the relationship between tourism industry and its environment.
3 2 TOU3037 Design of Tourism Space Elective Major 2-2-0
TOU337 Design of Tourism Space Planning and design for basic tourist facilities require a knowledge of the potential uses and capacities of resources, the types of facilities which will be required, and appropriate standards of provision. These lectures provide a summary of the basic data on which planning proposals may be framed, covering standards for the essential facilities required in tourist resorts of various sizes and characteristics.
3 2 TOU4005 Tourism Development Compulsory Major 3-3-0
TOU405 Tourism Development The purpose of this course is to discuss the major issues and methos concering tourism planning and development. The major contents of the course include systems of tourism planning, tourism development policies, impacts of tourism development and process of tourism planning and development.
3 2 TOU1003 Tourism Japanese 2 Elective Major 2-2-0
TOU103 Tourism Japanese 2 To course is to study the history and cultural assets of Korea in Japanese. Students who progressed from the previous course learn to explain things about Korea in Japanese. The lecturer helps students with pronunciation and fluency in Japanese.
3 2 TOU2018 Tourism Chinese 2 Elective Major 2-2-0
TOU218 Tourism Chinese 2 Students should have acquired a basic knowledge of the Chinese language in Tourism Chinese 1. In this course 2, they will be exposed to further study of Chinese culture and language.
3 2 TOU3042 Toursim Economics Elective Major 2-2-0
TOU342 Tourism Economics Tourism activities are social phenomena accompanied by economic activities. Under the perspective of micro and macro economic theories, the course of tourism economics discussess economic activities occuring in tourism phenomena. This course introduces basic tourism economic theories including characteristics of tourism goods, estimation of tourism demand, tourism supply theories, theories of economic impacts, and implications of economic factors which can influence tourism policies.
3 2 TOU3043 Tourism Venture Planning Elective Major 2-2-0
TOU343 Tourism Venture Planning Change in the business paradigm are having a strong effect on tourism. Topics to be studied inculde: tourism venture growth, present conditions, special characteristics of tourism venture businesses, raising venture capital (angel investors, venture capital, venture investment partners), and regulations supporting venture business growth (stock options, securities, venture registration, venture support facilities and empirical ventures).
3 2 TOU3044 Tourism Event Performance Elective Major 2-2-0
TOU344 Tourism Event Performance This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
3 2 TOU3045 Korean Culture Merchandising Elective Major 2-2-0
TOU345 Korean Culture Merchandising Cultural comparison arise from the perspective of comparing Korean, other Asian, and Western cultures. Focus is placed on making comparisons between particular areas of cultural heritage including customs, religion, language, knowledge, art, and ways of thinking. Specific strategies for commercialization will be tested and evaluated with respect to cultural assests such as chi philoshophy, feng shui, Korean architecture and religion(temples), Korean medicine, souvenir production and esthetics.
3 2 TOU3046 Tourism Industry Environment Analysis Elective Major 3-3-0
TOU346 Tourism Industry Policy The purposes of this course are placed on approaching to the theories of tourism industry policy, and applying the reviewed theories to the practical development of tourism industry policy. As an introductory course in a series of tourism policy studies, the foundation of tourism policy theories is covered, and the practical cases of tourism policy are reviewed. Especially, focusing on industry policy, the relationship between government and industry is discussed. Furthermore the cooperation and coordination between central and local government is illuminated.
3 2 TOU3047 Tourism Development Project Elective Major 3-3-0
TOU347 Tourism Development Project This course is designed to exercise read tourism devlopment project as a way to understand practical knowledge concering tourism development. This course is open only for the students who took introductory tourism development courses. Conducting read tourism development project, major tasks and analyical methos for each stage of planning process are discussed.
3 2 TOU3048 Performance Analysis in The Hotel Industry Elective Major 3-3-0
TOU348 Performance Analysis in the Hotel Industry Since the management environment of the hotel industry has become competitive, performance analysis through considerable decision making for the long term development and success is necessary. The objective of this course is to learn performance analysis for decision making in the hotel industry.
3 2 TOU3049 Tourism Cad/Gis Elective Major 3-3-0
TOU349 Tourism CAD/GIS This course is to study how to investigate and plan tourism resources using CAD(Computer Aided Design) and GIS(Geographic Information System). CAD and GIS are useful tools to manage a large amount of data including various tourism data with spatial data and present three-dimension figures. This course introduces basic theories needed to design and develop tourist facilities, landscape, and sites.
3 2 TOU1003 Tourism Japanese 2 Core Major 2-2-0
- Develop Language & Cultural Communication abilities. - : learns fundamental grammar, sentence structure, and vocabulary through everyday discourse. - : trains Japanese expression by reading and comprehending diverse sentence structures. - In addition, and will build capabilities to confront international business circumstances and to increase cross-cultural understanding by researching proper themes concerning Japanese society and culture.
3 2 TOU2018 Tourism Chinese 2 Core Major 2-2-0
Based on the previous course, Tourism Chinese 1, students are required to be ready for real-life industry works situations, such as in hotels, restaurants, travel agencies and airlines. The course, Tourism Chinese 2, is designed to help students further improve their Chinese skills and abilities.
3 2 TOU3042 Toursim Economics Core Major 2-2-0
Tourism activities are social phenomena accompanied by economic activities. Under the perspectives of micro and macro economic theories, the course of tourism economics discusses economic activities occurring in tourism phenomena. This course introduces basic tourism economic theories including characteristics of tourism goods, estimation of tourism demand, tourism supply theories, theories of economic impacts, and implications of economic factors which can influence tourism policies.
3 2 TOU3048 Performance Analysis in The Hotel Industry Extended Major 3-3-0
Since the management environment of the hotel industry has become competitive, performance analysis through considerable decision making for the long term development and success is necessary. The objective of this course is to learn performance analysis for decision making in the hotel industry.
3 2 TOU3050 TOURISM RESEARCH METHODOLOGY Extended Major 3-3-0
Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 2 TOU3057 SEMINAR ON COMMUNITY & LEISURE ISSUES Extended Major 3-3-0
This course is intended to understand of the community leisure and issues. The class is to develop leisure index and criteria for regional leisure in order to improve their leisure conditions. This study can give some alternative strategies for regional people on leisure issues.
3 2 TOU3058 ENTERTAINMENT INDUSTRY Extended Major 3-3-0
Entertainment industry has become one of high-yield value-added industries in 21st century. Students are expected to understand its present situation and issues and seek out strategies to help create the new entertainment culture for Korea. Entertainment covers the areas of popular culture, art, media, leisure & tourism, and so on.
3 2 TOU3060 Tourism Journalism Extended Major 2-2-0
The objectives of this course are to learn the basic concepts and theories of tourism journalism, and to review the practical cases in the tourism industry. Main themes of this course are tourism journalism's concepts, elements, strategies, and also included are the reviews of practical cases in the tourism industry. As teaching methods, lecture and discussions are applied with individual and group project presentation.
3 2 GEN6095 Fieldwork 2 Extended Major 3-0-3
This subject helps undergraduate to develope their executive ability. The department provide a chance to take part in internship during their vacation. It helps that undergraduate experience a rapidly changing trend and business before they are graduate, also they can decide their course in the future.
3 2 SYH0003 BUSINESS LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Businesss Leadership (HELP 3) program is a course for juniors, which aims to help students 1) understand principles of capitalism and market economy and learn common sense in relation to economy and finance, 2) learn principles and nature of corporations and how to develop a critical view toward them, and 3) acquire an administrative mind through self-management.
3 2 TEA3038 TOURIS LOGIC AND ESSAY WRITING --Major for Teacher Certifica-- 2-2-0
This course tries to analyze various tourism phenomena, using logical framework. Based on the logical framework, students learn on how to logically speak and write leisure and tourism phenomena occurring at residences, tourism industries, and tourist areas. There happen various situations at tourist areas and tourism industries. This course adopts problem-solving method to approach the logic and essay on the issues like ecocentric thoughts toward environmental conservation vs. functional thoughts toward developing areas. Finally, students enhance their logical skills of discussing and writing about tourism topics through this course.
3 2 TOU2024 Tourism English 2 Extended Major 3-3-0
Based on the previous course, Tourism English 1, students are required to be ready for real-life industry works situations, such as in hotels, restaurants, travel agencies and airlines. The course, Tourism English 2, is designed to help students further improve their English skills and abilities.
3 2 TOU3050 TOURISM RESEARCH METHODOLOGY Extended Major 3-3-0
Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 2 TOU3058 ENTERTAINMENT INDUSTRY Extended Major 3-3-0
Entertainment industry has become one of high-yield value-added industries in 21st century. Students are expected to understand its present situation and issues and seek out strategies to help create the new entertainment culture for Korea. Entertainment covers the areas of popular culture, art, media, leisure & tourism, and so on.
3 2 TOU3060 Tourism Journalism Extended Major 3-3-0
The objectives of this course are to learn the basic concepts and theories of tourism journalism, and to review the practical cases in the tourism industry. Main themes of this course are tourism journalism's concepts, elements, strategies, and also included are the reviews of practical cases in the tourism industry. As teaching methods, lecture and discussions are applied with individual and group project presentation.
3 2 TOU3062 SEMINAR TOURISM GEOGRAPHY & RESOURCES Core Major 2-2-0
This course focuses on recent issues on the areas of tourism geography and theory of tourism resource which are not dealt with other courses. This course adopts seminar-type class. The topics are not fixed. Every year new topics are selected in the perspective of tourism geography and theory of tourism resource. Students have to review, present, and discuss on the several topics like, for example, life-cycle of tourist destination, postmodernism and change of tourist destination, and case studies of modern casino-resort developments.
3 2 TOU3064 SEMINAR OF LEISURE AND SOCIAL LSSUES Extended Major 3-3-0
This curse is to help students understand the leisure theories and the relationships with contemporary sociesty. The students will review leisure theories and debate the social leisure issues. Special attention is given to the role of leisure as it pertains to individual and social wellness. Finally, they will apply all the learned materials to conceptualize social leisure development strategies that aim at improving the quality of live and providing quality experiences.
3 2 TOU3065 HOTEL PROJECT Extended Major 3-3-0
Many hotels were constructed are being constructed, and will be constructed. However, it is questionable that these hotels have economic values. The hotel projects have several characteristic that different from the general projects. The purpose of this class is to understand these characteristics and the essential and successful factors of the hotel projects.
3 2 TOU3067 UNDERSTANDING TOURISM LAW Core Major 2-2-0
This course is to understand the tourism and tourism related laws which are needed to establish and implement tourism policies, to make and manage tourism business plans, and to plan and develop tourism resources. This course discusses the fundamental tourism law including enactment ideology and principle, characteristics, and the legal status. This course also discusses tourism promotion law including regulations of operation and employees of tourist industry, and lawful guidelines of tourism resources development. The laws related to tourism are introduced to enhance the capability to understand tourism laws as well.
3 2 TOU3069 Tourism Information Management Core Major 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about tourism information management. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the unique challenges involved in marketing and managing tourism information. 2. Identify and analyze the various components of the tourism information management system. 3. Appreciate the role of employees and customers in tourism information industry. 4. Understand how tourism information marketing can be a competitive advantage in managing organizations.
3 2 TOU3070 Consumer Behavior for the Hospitality and Tourism Industry Extended Major 3-3-0
Consumer behavior determines the firm's profitability. Profitability is accomplished by developing the loyal customer groups who satisfy the brands and are willing to purchase them consistently. The initiatives of marketing strategies are to meet consumers' needs to establish loyal consumer groups. As we are to understand the basic factors, we can develop more effective marketing strategies. The course will introduce students to decision making, perception, information processing, values and communication to figure out the consumer behavior related with hospitality and tourism industries in the strategic perspectives.
3 2 GEN5100 Career Development II (Portfolio and Business model Creation) (Compulsory) Requirement in Fundamental Studies 1-1-0
His career as a wide range of knowledge and lessons learned in the previous semester plan to explore in depth the process. Employment working in the industry of major interest to seniors invited to hear the information about the industry to prepare for what you need to learn knowhow. In addition, students who already have a job that aim to visit seniors plan their careers and the skills necessary to equip determined to develop a career that any plan.
3 2 GEN6095 Fieldwork 2 Extended Major 3-0-3
This subject helps undergraduate to develope their executive ability. The department provide a chance to take part in internship during their vacation. It helps that undergraduate experience a rapidly changing trend and business before they are graduate, also they can decide their course in the future.
3 2 SYH0003 ENTREPRENEURSHIP AND BUSINESS LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
Businesss Leadership (HELP 3) program is a course for juniors, which aims to help students 1) understand principles of capitalism and market economy and learn common sense in relation to economy and finance, 2) learn principles and nature of corporations and how to develop a critical view toward them, and 3) acquire an administrative mind through self-management.
3 2 TEA3038 TOURIS LOGIC AND ESSAY WRITING --Major for Teacher Certifica-- 2-2-0
This course tries to analyze various tourism phenomena, using logical framework. Based on the logical framework, students learn on how to logically speak and write leisure and tourism phenomena occurring at residences, tourism industries, and tourist areas. There happen various situations at tourist areas and tourism industries. This course adopts problem-solving method to approach the logic and essay on the issues like ecocentric thoughts toward environmental conservation vs. functional thoughts toward developing areas. Finally, students enhance their logical skills of discussing and writing about tourism topics through this course.
3 2 TOU3050 TOURISM RESEARCH METHODOLOGY Extended Major 3-3-0
Aimed at teaching various scientific methods which are necessary to study tourism phenomena, this course provides students with some basic concepts, followed by a study of sampling surveys, a statement of problems, the construction of hypotheses, the design of a survey, analysis, and the generation of results in the research process.
3 2 TOU3060 Tourism Journalism Extended Major 3-3-0
The objectives of this course are to learn the basic concepts and theories of tourism journalism, and to review the practical cases in the tourism industry. Main themes of this course are tourism journalism's concepts, elements, strategies, and also included are the reviews of practical cases in the tourism industry. As teaching methods, lecture and discussions are applied with individual and group project presentation.
3 2 TOU3062 SEMINAR TOURISM GEOGRAPHY & RESOURCES Core Major 2-2-0
This course focuses on recent issues on the areas of tourism geography and theory of tourism resource which are not dealt with other courses. This course adopts seminar-type class. The topics are not fixed. Every year new topics are selected in the perspective of tourism geography and theory of tourism resource. Students have to review, present, and discuss on the several topics like, for example, life-cycle of tourist destination, postmodernism and change of tourist destination, and case studies of modern casino-resort developments.
3 2 TOU3064 SEMINAR OF LEISURE AND SOCIAL LSSUES Extended Major 3-3-0
This curse is to help students understand the leisure theories and the relationships with contemporary sociesty. The students will review leisure theories and debate the social leisure issues. Special attention is given to the role of leisure as it pertains to individual and social wellness. Finally, they will apply all the learned materials to conceptualize social leisure development strategies that aim at improving the quality of live and providing quality experiences.
3 2 TOU3067 UNDERSTANDING TOURISM LAW Core Major 2-2-0
This course is to understand the tourism and tourism related laws which are needed to establish and implement tourism policies, to make and manage tourism business plans, and to plan and develop tourism resources. This course discusses the fundamental tourism law including enactment ideology and principle, characteristics, and the legal status. This course also discusses tourism promotion law including regulations of operation and employees of tourist industry, and lawful guidelines of tourism resources development. The laws related to tourism are introduced to enhance the capability to understand tourism laws as well.
3 2 TOU3069 Tourism Information Management Core Major 3-3-0
This course is designed to help students improve their skills in these areas while obtaining depth of knowledge about tourism information management. Upon successful completion of this class, course participants will have a working knowledge of the following. 1. Understand the unique challenges involved in marketing and managing tourism information. 2. Identify and analyze the various components of the tourism information management system. 3. Appreciate the role of employees and customers in tourism information industry. 4. Understand how tourism information marketing can be a competitive advantage in managing organizations.
3 2 TOU3070 Consumer Behavior for the Hospitality and Tourism Industry Extended Major 3-3-0
Consumer behavior determines the firm's profitability. Profitability is accomplished by developing the loyal customer groups who satisfy the brands and are willing to purchase them consistently. The initiatives of marketing strategies are to meet consumers' needs to establish loyal consumer groups. As we are to understand the basic factors, we can develop more effective marketing strategies. The course will introduce students to decision making, perception, information processing, values and communication to figure out the consumer behavior related with hospitality and tourism industries in the strategic perspectives.
3 2 TOU3074 HOSPITALITY AND PERFORMANCE ANALYSIS Extended Major 3-3-0
The number of hospitality and tourism companies are increasing as the hospitality and tourism industry grows. The hospitality and tourism companies are trying to reduce costs and increase sales to be competitive. Therefore, the hospitality and tourism management needs to understand their strengths and weaknesses and to find best investment decisions through financial analysis. The major contents of this course consist of basic accounting principles, ratio analysis, cost management, price decisions, and investment decisions.
3 2 GEN5100 Career Development II (Portfolio and Business model Creation) Compulsory General Studies 1-1-0
His career as a wide range of knowledge and lessons learned in the previous semester plan to explore in depth the process. Employment working in the industry of major interest to seniors invited to hear the information about the industry to prepare for what you need to learn knowhow. In addition, students who already have a job that aim to visit seniors plan their careers and the skills necessary to equip determined to develop a career that any plan.
3 2 SYH0003 ENTREPRENEURSHIP AND BUSINESS LEADERSHIP Compulsory General Studies 2-2-0
Businesss Leadership (HELP 3) program is a course for juniors, which aims to help students 1) understand principles of capitalism and market economy and learn common sense in relation to economy and finance, 2) learn principles and nature of corporations and how to develop a critical view toward them, and 3) acquire an administrative mind through self-management.
3 2 TEA3038 TOURIS LOGIC AND ESSAY WRITING --Major for Teacher Certifica-- 2-2-0
This course tries to analyze various tourism phenomena, using logical framework. Based on the logical framework, students learn on how to logically speak and write leisure and tourism phenomena occurring at residences, tourism industries, and tourist areas. There happen various situations at tourist areas and tourism industries. This course adopts problem-solving method to approach the logic and essay on the issues like ecocentric thoughts toward environmental conservation vs. functional thoughts toward developing areas. Finally, students enhance their logical skills of discussing and writing about tourism topics through this course.
3 2 TOU3076 THEORIES AND PRACTICES OF TOURISM GOVERNANCE Core Major 3-3-0
The purpose of this course are to study on the concepts and theories of governance and its related concepts which emerge as a social controlling system for solving social problems and conflicts, to apply these knowledges to the field of tourism and tourism industry, and to discuss about the ways of applications of governance concepts and suggest the desirable development of tourism governance for various cases. The main contents of this subject are the concepts and theories of governance, current issues in governance, case studies and discussion on tourism governance, suggestion proposal for problem solving in tourism governance. This course expects that students understand the knowledge of governance, and develop the capability of solving social problems using the concept of tourism governance.
3 2 TOU3077 ASE STUDIES AND SIMULATION FOR THE HOSPITALITY AND TOURISM INDUSTRY Extended Major 3-1-2
The Korean hospitality and tourism industry faces rapid and various environmental changes. The aim of this course is to analyze the actual hospitality and tourism cases and to perform actual simulations.
3 2 TOU3079 Tourism and Convnetion Panel Issue Seminar Extended Major 3-3-0
4 1 TOU3005 Tourism Policy Elective Major 2-2-0
TOU305 Tourism Policy The purposes of this course are placed on approaching to the theories of tourism industry policy, and applying the reviewed theories to the practical development of tourism industry policy. As an introductory course in a series of tourism policy studies, the foundation of tourism policy theories is covered, and the practical cases of tourism policy are reviewed. Especially, focusing on industry policy, the relationship between government and industry is discussed. Furthermore the cooperation and coordination between central and local government is illuminated.
4 1 TOU4001 Tourism Marketing Elective Major 3-3-0
TOU401 Tourism Marketing Study, discussion, and analysis of tourism marketing planning, organization of marketing activities, establishment of marketing plans, management of marketing promotion, industrialization of tourism services, and tourism consumer behavior.
4 1 TOU4025 Comparative Cultural Theory Elective Major 2-2-0
TOU425 Comparative Cultural theory From the perspective that the nature of tourism is cultural behavior and cultural contract, a wholesome meeting and an interaction of people are accomplished by understanding cultural differentiation in tourism worldwide. The course, therefore, focuses on the front-line employees of the tourism industry who play important roles as members of cultural staffs.
4 1 TOU4028 Feasibility Studies in The Tourism Industry Elective Major 2-2-0
TOU428 Feasibility Studies in the Tourism Industry The tourism industry consists of various organizations, and the number of these organizations, will be increasing since the entry barriers to this industry is lower than in other industries. These new organizations wish to believe that they will be successful in the future. One objective way to forecast the probability of success is through the use of feasibility studies. This course will provide guidelines for a systematic approach. Students will complete feasibility studies by examining key areas such as location, target market, concepts & products, pricing, law, design, and financial analysis.
4 1 TOU4029 International Tourism Cooperation Elective Major 3-3-0
TOU429 International Tourism Cooperation This course analyzes the changing environment of international tourism, and develops the responsive strategies for tourism industry. The seminar method is adopted and accordingly student participation is absolutely requested for this course. The tourism enterprises, governments, and international tourism organizations are examined in a view of their roles and the cooperative way among them. Comparative analyses about international tourism strategies of the most developed tourism countries are implemented and the future vision of international tourism industry is discussed.
4 1 TOU4030 Theory of The Local Tourism Development Elective Major 3-3-0
TOU430 Theory of the local tourism development Tourism development in connection with national, regional, city, rural development.
4 1 TOU3056 REGIONAL TOURISM DEVELOPMENT PROJECT Elective Major 3-3-0
This course is designed to exercise real tourism development project as a way to understand practical knowledge concerning tourism development. This course is open only for the students who took introductory tourism development courses. Conducting real tourism development project, major tasks and analytical methods for each stage of planning process are discussed.
4 1 TOU3057 SEMINAR ON COMMUNITY & LEISURE ISSUES Elective Major 3-3-0
This course is intended to understand of the community leisure and issues. The class is to develop leisure index and criteria for regional leisure in order to improve their leisure conditions. This study can give some alternative strategies for regional people on leisure issues.
4 1 TOU4034 Tourism Industry Policy Elective Major 3-3-0
TOU434 Tourism Industry Environment Analysis The purposes of this course are to understand the system of tourism industry environment, and to analyze the changes and impacts which affect on the environment system. Government, consumers, labor unions, mass media, NGOs are dealt with as the task environment of tourism industry. Politics, economy, society, culture, technology and environment are examined as its macro environment. The strategic development model of tourism industry is discussed with the analysis of the relationship between tourism industry and its environment.
4 1 TOU4035 Resort Development Internship Elective Major 3-3-0
TOU435 Resort Development and Management Internship This course is designed for the students who want to obtain real world experience which help solve problems associated with resort development and management. The internship programs are developed through the support of resort companies and related public organizations. Students will make reports and presentations regarding their experience at internship sites.
4 1 TOU4037 Practice of Tourism Resources Planning & Field Study Elective Major 3-3-0
TOU437 Practice of Tourism Resources Planning and Field Study This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on real tourism areas and situations. This course also seeks to discover solutions to the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industtries.
4 1 TOU4038 Internship of Tourism Resources Elective Major 3-3-0
TOU438 Internship of Tourism Resources This course is to experience practical knowledge and skills related to tourism resources planning and management at tourism industries. Students have to work at various tourism organizations such as research institutes, consulting agencies, the companies developing tourists' sites. Through internship students can understand important characteristics of tourism organizations and consider their vocational vision. Ultimately students will able to use this opportunity to choose their jobs.
4 1 TOU4040 Business Communication in The Hospitality Industry Elective Major 3-3-0
TOU440 Business Communication in the Hospitality Industry The objective of this course is to improve effective communication skill as a CEO in the hospitality industry. The major subjects are; meeting progress skills, communication skills, presentation skills, negotiation/discussion skills. The student will practice and analyze the business communication in the hospitality management to maximize education effect.
4 1 TOU4042 TOURISM DEVELOPMENT INTERNSHIP Elective Major 3-3-0
This course is designed for the students who want to obtain real world experience which help solve problems associated with tourism development and management. The internship programs are developed through the support of tourism development companies and related public organizations. Students will make reports and presentations regarding their experience at internship sites.
4 1 TOU4043 TOURISM POLICY COMMUNICATION Elective Major 2-2-0
The objectives of this course are to review current policy issues on the basis of tourism policy theory, and to explore the solutions through discussions of the diverse interest groups. Main themes are tourism policy participation, official/unofficial interest groups, policy decision, and communication theory. As teaching methods, lecture and case studies are based, and simulation of individual and group discussion techniques is applied.
4 1 TOU4045 PRACTICE OF TOURISM RESOURCES PLANNING Elective Major 2-2-0
This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on designated tourist areas and situations. This course also seeks to discover solutions on the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industries.
4 1 TOU4048 Theory and Practice of Green Tourism Elective Major 3-3-0
Recently, Korean rural societies are confronted with difficult situations such as decrease of agrarian population and their income, increase of elder people, and downfall possibility of agricultural economy. Under this circumstances, this course is to introduce current green tourism theories and practices and finally to educate professionals of green tourism. This course introduces historical processes of green tourism, related theories and practices, conflict management strategies, planning of green experiential programmes, the way to construct green amenity, and the education for community.
4 1 TEA4020 Tourism Research and Guidance in Subject Matters Compulsory for Teacher Certification 2-2-0
Contents and principles of organizing a tourism education textbook for secondary school tourism education are studied. The course deals with the purpose of tourism education in a secondary school along with teaching methodology and materials.
4 1 TOU3045 Korean Culture Merchandising Extended Major 2-2-0
Cultural comparison arise from the perspective of comparing Korean, other Asian, and Western cultures. Focus is placed on making comparisons between particular areas of cultural heritage including customs, religion, language, knowledge, art, and ways of thinking. Specific strategies for commercialization will be tested and evaluated with respect to cultural assests such as chi philoshophy, feng shui, Korean architecture and religion(temples), Korean medicine, souvenir production and esthetics.
4 1 TOU4042 TOURISM DEVELOPMENT INTERNSHIP Extended Major 3-3-0
This course is designed for the students who want to obtain real world experience which help solve problems associated with tourism development and management. The internship programs are developed through the support of tourism development companies and related public organizations. Students will make reports and presentations regarding their experience at internship sites.
4 1 TOU4043 TOURISM POLICY COMMUNICATION Extended Major 3-3-0
The objectives of this course are to review current policy issues on the basis of tourism policy theory, and to explore the solutions through discussions of the diverse interest groups. Main themes are tourism policy participation, official/unofficial interest groups, policy decision, and communication theory. As teaching methods, lecture and case studies are based, and simulation of individual and group discussion techniques is applied.
4 1 TOU4045 PRACTICE OF TOURISM RESOURCES PLANNING Extended Major 2-2-0
This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on designated tourist areas and situations. This course also seeks to discover solutions on the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industries.
4 1 SYH0004 SELF-LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
HELP(Hanyang Essential Leadership Plus) is a key program of Hanyang University for educating students who want to be future CEOs. Self Leadership(HELP4) is a leadership development online program for seniors. This program aims to foster leaders based on an analysis of an individual's strengths and weaknesses and complete the Leadership Road Map. Learning contents of Self Leardership(HELP4) incluse Self-Assessment, Self-Management and Skills to apply in Social Practices. Learning objectives of each module are as follows; Self-Assessment: Grade value of the work to do and decide priority, understand importance and meaning of manners and improve manners in social life, and understand attitudes associated with success and put them into practice. Skills to Apply in Social Practice: Define followership, understand the principles of imagination and creativity. This 16 week length course had been developed by the high-tech teaching system and online course development methods.
4 1 TEA4020 Tourism Research and Guidance in Subject Matters Compulsory for Teacher Certification 2-2-0
Contents and principles of organizing a tourism education textbook for secondary school tourism education are studied. The course deals with the purpose of tourism education in a secondary school along with teaching methodology and materials.
4 1 TEA6020 Tourism Research and Guidance in Subject Matters --Major for Teacher Certifica-- 3-3-0
What will students do, learn, and gain by taking this course - You will compare, contrast, and analyze different methodologies of tourism teaching and apply the knowledge gained by creating your own personal model of tourism teaching. - You will learn the importance of the relationshiip between theory and practice and understand how such a connection is essential to create a successful model of tourism taching. - You will reflect about and write your reactions to various issues related to tourism teaching. - You will observe a tourism teaching classroom, interview the teacher of the lesson, and then related the classroom practices of the teacher to the different methodologies studied during the course. - You will teach tourism by yourself in front of students and practice your tourism teaching skills.
4 1 TOU3045 Korean Culture Merchandising Extended Major 3-3-0
Cultural comparison arise from the perspective of comparing Korean, other Asian, and Western cultures. Focus is placed on making comparisons between particular areas of cultural heritage including customs, religion, language, knowledge, art, and ways of thinking. Specific strategies for commercialization will be tested and evaluated with respect to cultural assests such as chi philoshophy, feng shui, Korean architecture and religion(temples), Korean medicine, souvenir production and esthetics.
4 1 TOU4043 TOURISM POLICY COMMUNICATION Extended Major 2-2-0
The objectives of this course are to review current policy issues on the basis of tourism policy theory, and to explore the solutions through discussions of the diverse interest groups. Main themes are tourism policy participation, official/unofficial interest groups, policy decision, and communication theory. As teaching methods, lecture and case studies are based, and simulation of individual and group discussion techniques is applied.
4 1 TOU4045 PRACTICE OF TOURISM RESOURCES PLANNING Extended Major 3-3-0
This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on designated tourist areas and situations. This course also seeks to discover solutions on the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industries.
4 1 TOU4053 TOURISM DEVELOPMENT PROJECT Extended Major 3-3-0
This course is designed to exercise real tourism development project as a way to understand practical knowledge concerning tourism development. This course is open only for the students who took introductory tourism development courses. Conducting real tourism development project, major tasks and analytical methods for each stage of planning process are discussed.
4 1 TOU4054 CASE STUDIES OF THE HOSPITALITY & TOURISM INDUSTRY Extended Major 3-3-0
The Korean hospitality industry faces rapid and various environmental changes. The aim of this course is to analyze the actual hospitality cases and to increase the ability to apply the theoretical aspects to the actual cases. Both effective decisions that were made and important concepts in the actual cases can be learned by deep analysis and discussion.
4 1 TOU4058 Hotel Tourism Capstone Extended Major 3-1-2
The Hotel Tourism Capstone is an academic and practical project, guided by faculty advisors. The goal of a Capstone is to demonstrate that a graduating Hotel & Tourism major can find out problems that tourism firms face, do competent research, write clear prose, follow appropriate scholarly standards for presenting information, and generate effective outcomes with valuable insights.
4 1 TOU4060 CULTURAL TOURISM STRATEGY Extended Major 3-3-0
Concept for management strategy, through systematic learning for its understanding and application configuration in numerous management strategic phenomena related to the tourism industry and the culture of Korea, and the corresponding ability to develop lessons that the main goal.
4 1 SYH0004 SELF-LEADERSHIP (Compulsory) Requirement in Fundamental Studies 2-2-0
SELP Leadership(HELP4) program will give students chances to look back on themselves before they enter society and to analyze their advantages and weak points to complete the road map for leadership development. This class trains prepared leaders based on analysis of personal strengths and weaknesses and helps them to complete the Leadership Road Map.
4 1 TEA6020 Tourism Research and Guidance in Subject Matters --Major for Teacher Certifica-- 3-3-0
Contents and principles of organizing a tourism education textbook for secondary school tourism education are studied. The course deals with the purpose of tourism education in a secondary school along with teaching methodology and materials.
4 1 TOU2031 CONTEMPORARY TRAVEL AGENCY Extended Major 2-2-0
Travel is a fine example of a service industry. It can also be described as 'phantom experience industry' because it exists for the convenience of the traveler, bridging the gap between the traveler and transportation, lodging, and other travel-related businesss. Class will team-taught and cover topics including the organization and structure of travel agencies, business diversification, cooperation, and affiliations, the relationships between travel agencies and transportation and lodging, channel analysis, package tours and total marketing, travel and internet business, and onsite experiences.
4 1 TOU4043 TOURISM POLICY COMMUNICATION Extended Major 3-3-0
The objectives of this course are to review current policy issues on the basis of tourism policy theory, and to explore the solutions through discussions of the diverse interest groups. Main themes are tourism policy participation, official/unofficial interest groups, policy decision, and communication theory. As teaching methods, lecture and case studies are based, and simulation of individual and group discussion techniques is applied.
4 1 TOU4045 PRACTICE OF TOURISM RESOURCES PLANNING Extended Major 3-3-0
This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on designated tourist areas and situations. This course also seeks to discover solutions on the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industries.
4 1 TOU4053 TOURISM DEVELOPMENT PROJECT Extended Major 3-3-0
This course is designed to exercise real tourism development project as a way to understand practical knowledge concerning tourism development. This course is open only for the students who took introductory tourism development courses. Conducting real tourism development project, major tasks and analytical methods for each stage of planning process are discussed.
4 1 TOU4058 Hotel Tourism Capstone Design Extended Major 3-1-2
The Hotel Tourism Capstone is an academic and practical project, guided by faculty advisors. The goal of a Capstone is to demonstrate that a graduating Hotel & Tourism major can find out problems that tourism firms face, do competent research, write clear prose, follow appropriate scholarly standards for presenting information, and generate effective outcomes with valuable insights.
4 1 TOU4060 CULTURAL TOURISM STRATEGY Extended Major 3-3-0
Concept for management strategy, through systematic learning for its understanding and application configuration in numerous management strategic phenomena related to the tourism industry and the culture of Korea, and the corresponding ability to develop lessons that the main goal.
4 1 SYH0004 SELF-LEADERSHIP Compulsory General Studies 2-2-0
HELP(Hanyang Essential Leadership Plus) is a key program of Hanyang University for educating students who want to be future CEOs. Self Leadership(HELP4) is a leadership development online program for seniors. This program aims to foster leaders based on an analysis of an individual's strengths and weaknesses and complete the Leadership Road Map. Learning contents of Self Leardership(HELP4) incluse Self-Assessment, Self-Management and Skills to apply in Social Practices. Learning objectives of each module are as follows; Self-Assessment: Grade value of the work to do and decide priority, understand importance and meaning of manners and improve manners in social life, and understand attitudes associated with success and put them into practice. Skills to Apply in Social Practice: Define followership, understand the principles of imagination and creativity. This 16 week length course had been developed by the high-tech teaching system and online course development methods.
4 1 TEA6020 Tourism Research and Guidance in Subject Matters --Major for Teacher Certifica-- 3-3-0
Contents and principles of organizing a tourism education textbook for secondary school tourism education are studied. The course deals with the purpose of tourism education in a secondary school along with teaching methodology and materials.
4 1 TOU2032 CASE STUDY OF TOURISM DEVELOPMENT Extended Major 3-3-0
The purpose of this study is to review major cases of tourism development and to discuss the factors affecting their success or failure. Through the review of literature and documents regarding selected cases, issues such as types of investors, target markets, positioning strategies, and contents of plans are discussed. Field trips are also made for the in-depth analysis of the cases.
4 1 TOU2035 Internship & CEO Lecture of Tourism Industry1 Extended Major 3-1-2
Business and Individual's job environments are changing. Individual's power is bigger, but individual's survival must take the resposibility oneself. The future of people is shown wide difference according to individual's competitive power. Goals of this course are employments, adaptation at company, and individual's comperative power rasing.
4 1 TOU4043 TOURISM POLICY COMMUNICATION Extended Major 3-3-0
The objectives of this course are to review current policy issues on the basis of tourism policy theory, and to explore the solutions through discussions of the diverse interest groups. Main themes are tourism policy participation, official/unofficial interest groups, policy decision, and communication theory. As teaching methods, lecture and case studies are based, and simulation of individual and group discussion techniques is applied.
4 1 TOU4060 CULTURAL TOURISM STRATEGY Extended Major 3-3-0
Concept for management strategy, through systematic learning for its understanding and application configuration in numerous management strategic phenomena related to the tourism industry and the culture of Korea, and the corresponding ability to develop lessons that the main goal.
4 2 TOU3027 Tourism Service Management Elective Major 3-3-0
TOU327 Tourism Service Management Find out how to satisfy tourists by systemizing tourism service factors. The course examines tourism business services, tourist information systems and social support services from a comprehensive managerial perspective at destination. This course will also show how comprehensive planning concepts produce the hardware and software of tourism. Case studies are used to cultivate practical applications from the perspective of a tourism producer.
4 2 TOU4017 Practice of Tourism Resources Elective Major 3-3-0
TOU417 Practice of Tourism Resources This course practices current tourism resources planning and management including investigation of tourism resources, analyses of problematic tourism projects, schematic design of tourist areas, establishment of tourism marketing strategies, and construction of tourism management plan, based on real tourism areas and situations. This course also seeks to discover solutions to the problems of pollution and shortage of tourist areas. Students practice various subjects which apply to tourism industtries.
4 2 TOU4027 Field Exercises Compulsory Major 3-0-3
TOU427 Field Exercises The various courses provided by the tourism department are designed to help students develop conceptional skills. Since the nature of tourism is highly industry-oriented, operational skills are also important. By means of practical training students can obtain hands-on experience from various tourism-related organization, such as travel agencies, hotels, food services, leisure services, airlines, and convention & event management services. Students will then understand the key characteristics of those organizations. Ultimately students will be able to use this opportunity to select their vocations in the future.
4 2 TOU4031 Case Studies in The Tourism Industry Elective Major 2-2-0
TOU431 Case Studies in the Tourism Industry The purpose of case studies is to develop the ability of applying major concepts learned from classes to real situations by means of systematic analysis of cases in the tourism industry. Cases selected from several sectors of the tourism industry such as hotels, food services, leisure services, cruises, and airlines will be analyzed, and students will learn decision-making processes and major concepts through discussion.
4 2 TOU4032 Urban Tourism Elective Major 2-2-0
TOU432 Urban Tourism A city has many advantages as a tourist attraction, and often can capture tourist's attention on its own, The course emphasizes a city's multiply functions and its strengths as a tourism environment. How to develop cities as tourist attractions is also discussed.
4 2 TOU4033 Tourism Business Law Elective Major 2-2-0
TOU433 Tourism Business law Trains students to consider the legal aspects of all management decisions by examining actual cases. Law of tourism business is divided, for tourists fall into two main categories: (1) Concepts of civil law, principle of faith and sincerity, natural persons legal person, extinctive prescription, reality. (2) General theory of commercial law, the law of commercial act, corporation law, the law of bill and check, and insurance law.
4 2 TOU3001 Public Administrative Law of Tourism Elective Major 3-3-0
TOU301 Public Administrative Law of Tourism Review of the basic laws of tourism: the legal character and leading principles of the basic laws of tourism are characterized first as basical laws, and secondly, as service laws. Tourism promotion law: government regulations on tourist industry-related businesses to its operation and employees; legal effects against duty-violation of tourist industry businessmen. Tourism related law: sanction upon tourist related-industry businessmen, application of penal provisions, and sanction by administrative act.
4 2 TOU4036 Strategic Management in The Hotel Industry Elective Major 3-3-0
TOU436 Strategic Management in the Hotel Industry The long term consistence and growth of the hotel industry should move against the change of environment by using materials and human resources. In this course, students will study not only the concept of strategy, the process of strategy establishment and implementation, but also CEO' role and function. The objectives of this course are to develop strategic consideration and improve strategic decision making ability by analyzing strategic form in the hotel industry.
4 2 TOU4039 International Tourism Seminar Elective Major 3-3-0
TOU439 International Tourism Seminar This course analyzes the changing environment of international tourism, and develops the responsive strategies for tourism industry. The seminar method is adopted and accordingly student participation is absolutely requested for this course. The tourism enterprises, governments, and international tourism organizations are examined in a view of their roles and the cooperative way among them. Comparative analyses about international tourism strategies of the most developed tourism countries are implemented and the future vision of international tourism industry is discussed.
4 2 TOU4041 Theory of Internet Tourism Information Elective Major 2-2-0
TOU441 Theory of Internet Tourism Information As electronic commercial trades come to be general trades, tourism industries are also trending toward e-commercial trades. Especially tourism information areas easily approach e-commercial trades using internet. Tourism industries dealing with tourism information and internet can be found at internet travel service agencies. This course is to study how to systematically plan, manage, and operate various tourism informations using internet. This course discusses characteristics of tourism information and e-commercial trades, construction of tourism information in internet, marketing strategies of -e-commercial trades, and construction of homepage using internet.
4 2 TOU4046 CASE STUDIES OF THE HOSPITALITY INDUSTRY Elective Major 3-3-0
The Korean hospitality industry faces rapid and various environmental changes. The aim of this course is to analyze the actual hospitality cases and to increase the ability to apply the theoretical aspects to the actual cases. Both effective decisions that were made and important concepts in the actual cases can be learned by deep analysis and discussion.
4 2 TOU4047 FESTIVAL & EVENT PLANNING PROJECT Elective Major 3-3-0
This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
4 2 TOU4041 Theory of Internet Tourism Information Extended Major 2-2-0
As electronic commercial trades come to be general trades, tourism industries are also trending toward e-commercial trades. Especially tourism information areas easily approach e-commercial trades using internet. Tourism industries dealing with tourism information and internet can be found at internet travel service agencies. This course is to study how to systematically plan, manage, and operate various tourism informations using internet. This course discusses characteristics of tourism information and e-commercial trades, construction of tourism information in internet, marketing strategies of e-commercial trades, and construction of homepage using internet.
4 2 TOU4046 CASE STUDIES OF THE HOSPITALITY INDUSTRY Extended Major 2-2-0
The Korean hospitality industry faces rapid and various environmental changes. The aim of this course is to analyze the actual hospitality cases and to increase the ability to apply the theoretical aspects to the actual cases. Both effective decisions that were made and important concepts in the actual cases can be learned by deep analysis and discussion.
4 2 TOU4047 FESTIVAL & EVENT PLANNING PROJECT Extended Major 2-2-0
This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
4 2 TOU4056 Hospitality and Tourism Management Communication Extended Major 2-2-0
Communication is the ability of delivering speakers’ purpose properly and fully to listeners. Also, it is about the ability of understanding others’ purpose with no misconception. Good communication is simply deemed as speaking capability, but it is composed of verbal and non-verbal communication skills. That means communication is made not only verbal but also non-verbal components, such as actions, facial expressions, and possessions, too. The meaning could be different based on speakers’ facial expressions, voice tone, pitch, and so on. Therefore, we need to acquire verbal and non-verbal communication skills to have positive relations with others. The object of this class is to develop communication skills of the class takers’ who would like to involve in the hotel and tourism industries.
4 2 TOU2031 CONTEMPORARY TRAVEL AGENCY Extended Major 2-2-0
Travel is a fine example of a service industry. It can also be described as 'phantom experience industry' because it exists for the convenience of the traveler, bridging the gap between the traveler and transportation, lodging, and other travel-related businesss. Class will team-taught and cover topics including the organization and structure of travel agencies, business diversification, cooperation, and affiliations, the relationships between travel agencies and transportation and lodging, channel analysis, package tours and total marketing, travel and internet business, and onsite experiences.
4 2 TOU4047 FESTIVAL & EVENT PLANNING PROJECT Extended Major 3-3-0
This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
4 2 TOU4050 TOURISM POLICY ISSUE ANALYSIS Extended Major 2-2-0
The purposes of this subject are to analyze the current issues of tourism industry, and thereby to examine the new directions for tourism policy. The main contents of this subject are as follows: (1) to investigate the current issues through the various ways; (2) to develop the policy alternatives solving the related problems. In particular, this subject employs various issue analysis methods such as focus-panel survey, secondly data analysis, policy programming and expert support research.
4 2 TOU4052 TOURISM DEVELOPMENT SEMINAR Extended Major 2-2-0
The purpose of this course is to enhance students' ability to identify the problems regarding tourism development and develope their solutions. Team projects regarding tourism development will be conducted and their results will be reviewed and discussed in the class. The major issues covered in the class include tourism policy, sustainable tourism and tourism impact.
4 2 TOU4055 HOTEL & TOURISM RESOURCES MANAGEMENT IN THE HOSPITALITY INDUSTRY Extended Major 2-2-0
The hospitality industry that is labor intensive needs effective human resources management. The development of the hospitality industry is based on the modern technology and human resources aspects. The core assets of hospitality organizations are human resources rather than modern technologies. The aim of this course is to learn effective human resources management skills and to practice them through the team projects.
4 2 TOU4056 Hospitality and Tourism Management Communication Extended Major 2-2-0
Communication is the ability of delivering speakers’ purpose properly and fully to listeners. Also, it is about the ability of understanding others’ purpose with no misconception. Good communication is simply deemed as speaking capability, but it is composed of verbal and non-verbal communication skills. That means communication is made not only verbal but also non-verbal components, such as actions, facial expressions, and possessions, too. The meaning could be different based on speakers’ facial expressions, voice tone, pitch, and so on. Therefore, we need to acquire verbal and non-verbal communication skills to have positive relations with others. The object of this class is to develop communication skills of the class takers’ who would like to involve in the hotel and tourism industries.
4 2 TOU4057 Climate Change and Tourism: Planning and Management Extended Major 2-2-0
Favourable climate conditions at destinations are key attractions for tourist. Weather can ruin a vacation, while climate can devastate a holiday destination. Climate is especially important for the success of tourism. Climate change will not only impact on tourism directly by changes in temperature, extreme weather events and other climate factors, but also indirectly as it will transform the natural environment that attracts tourists. It will also affect the basic services that are so critical for tourism, such as water supplies, especially during periods of peak demand. This course will discuss the relations between climate change and tourism, and suggest some guidelines which can reduce negative impacts at tourist destinations. Specifically, this course includes following contents: to understand concept and characteristics of green tourism; to understand relationship between green tourism and climate change; to understand impacts of tourism industries ensued by climate change; to understand coping strategies to climate change; to study international agreement on climate change; to delve into research subjects related to climate change in tourism area
4 2 TOU4059 Practice of Convention & Exhibition (Capstone Design) Extended Major 3-2-1
This course provides the student an opportunity to explore the planning and management of conventions & exhibitions. Consideration is given to various methods used to sell a location to a planner and the servicing of large groups including the role of MICE planner. It will also provide students with an case analysis of the convention, meeting, incentive travel and exhibition industry. It examines the physical requirements, marketing, management and operation of convention and exhibition facilities. Emphasis is also placed on the planning and organization of conventions and meetings.
4 2 TOU4047 FESTIVAL & EVENT PLANNING PROJECT Extended Major 3-3-0
This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
4 2 TOU4050 TOURISM POLICY ISSUE ANALYSIS Extended Major 3-3-0
The purposes of this subject are to analyze the current issues of tourism industry, and thereby to examine the new directions for tourism policy. The main contents of this subject are as follows: (1) to investigate the current issues through the various ways; (2) to develop the policy alternatives solving the related problems. In particular, this subject employs various issue analysis methods such as focus-panel survey, secondly data analysis, policy programming and expert support research.
4 2 TOU4052 TOURISM DEVELOPMENT SEMINAR Extended Major 2-2-0
The purpose of this course is to enhance students' ability to identify the problems regarding tourism development and develope their solutions. Team projects regarding tourism development will be conducted and their results will be reviewed and discussed in the class. The major issues covered in the class include tourism policy, sustainable tourism and tourism impact.
4 2 TOU4055 HOTEL & TOURISM RESOURCES MANAGEMENT IN THE HOSPITALITY INDUSTRY Extended Major 3-3-0
The hospitality industry that is labor intensive needs effective human resources management. The development of the hospitality industry is based on the modern technology and human resources aspects. The core assets of hospitality organizations are human resources rather than modern technologies. The aim of this course is to learn effective human resources management skills and to practice them through the team projects.
4 2 TOU4056 Hospitality and Tourism Management Communication Extended Major 3-3-0
Communication is the ability of delivering speakers’ purpose properly and fully to listeners. Also, it is about the ability of understanding others’ purpose with no misconception. Good communication is simply deemed as speaking capability, but it is composed of verbal and non-verbal communication skills. That means communication is made not only verbal but also non-verbal components, such as actions, facial expressions, and possessions, too. The meaning could be different based on speakers’ facial expressions, voice tone, pitch, and so on. Therefore, we need to acquire verbal and non-verbal communication skills to have positive relations with others. The object of this class is to develop communication skills of the class takers’ who would like to involve in the hotel and tourism industries.
4 2 TOU4057 Climate Change and Tourism: Planning and Management Extended Major 2-2-0
Been raised as an important issue worldwide background on climate change and its causes, and on the basis of the understanding of the relevance and impact of climate change and tourism and on coping strategies for climate change in the tourism industry to promote understanding of the basis for transitive understandtheoretical and practical understanding and empowerment strategies for response and management of the tourism industry subjects that the purpose
4 2 TOU4059 Practice of Convention & Exhibition (Capstone Design) Extended Major 3-2-1
This course provides the student an opportunity to explore the planning and management of conventions & exhibitions. Consideration is given to various methods used to sell a location to a planner and the servicing of large groups including the role of MICE planner. It will also provide students with an case analysis of the convention, meeting, incentive travel and exhibition industry. It examines the physical requirements, marketing, management and operation of convention and exhibition facilities. Emphasis is also placed on the planning and organization of conventions and meetings.
4 2 TOU4047 FESTIVAL & EVENT PLANNING PROJECT Extended Major 3-3-0
This course will address events from the planning stage through the process of executing and evaluation the event, including discussion of its social effects. Research will be conducted according to the case study method. Students will be trained and directed in developing a program which can direct the development of and performance of events utilizing the 5-senses (sight, sound, taste, touch, smell) approach to marketing.
4 2 TOU4055 HOTEL & TOURISM RESOURCES MANAGEMENT IN THE HOSPITALITY INDUSTRY Extended Major 3-3-0
The hospitality industry that is labor intensive needs effective human resources management. The development of the hospitality industry is based on the modern technology and human resources aspects. The core assets of hospitality organizations are human resources rather than modern technologies. The aim of this course is to learn effective human resources management skills and to practice them through the team projects.
4 2 TOU4059 Practice of Convention & Exhibition (Capstone Design) Extended Major 3-2-1
This course provides the student an opportunity to explore the planning and management of conventions & exhibitions. Consideration is given to various methods used to sell a location to a planner and the servicing of large groups including the role of MICE planner. It will also provide students with an case analysis of the convention, meeting, incentive travel and exhibition industry. It examines the physical requirements, marketing, management and operation of convention and exhibition facilities. Emphasis is also placed on the planning and organization of conventions and meetings.