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2017-10 23

[Special]The Fastest, Oldest, and Gravest!

What adjective can describe Korea the most fittingly? Perhaps, one can argue it would be the word fast. On the surface of Korean society, some clues are shown to account for this argument: fast delivery, fast internet speed, fast drivers and walkers, fast development of technology, and fast working speed. Korea is especially remarked for its incredible economic growth rate over the past four decades, becoming the only country to overturn its state from a beneficiary to a donor. However, unfortunately, the adjective does not only apply in positive aspects but also in a negative direction as well: Korean society is aging at a rapid pace! What’s going on? By 2060, 40.1 percent of Korean population will be 65 or older, thus becoming a post-aged society. (Photo courtesy of The Korean Herald) According to the census conducted in 2017, Korea’s population reached 51 million with the population growth rate of 0.5 percent and the birth rate of 0.83 percent—153rd and 220th in world comparison, respectively. In contrast to this strikingly low rate of population growth, the nation’s life expectancy seems to get higher, currently averaging to 82.4 years, due to technological development enhancing medical field. This is accompanied by low death rate, counting six deaths per every 1000 population. What do these data suggest? Korea is only getting older and there are no signs of population growth in the future. The significantly low birth-rate and the increasing life span play a big role in changing the demographic structure drastically, possibly bringing up the median age of Korean society from 41.2 to 52.6 in a couple of decades. Analysis based on statistics revealed that after the population peaking at 52 million in 2030, it will start to fall from then. More alarmingly, more than half of Koreans will be older than 52 in 2040 and people aged 65 or older will make up 40.1 percent of total population in 2060. Korea is evidently on the brink of transforming from the aging society to an aged society fast! The fence or the ambulance? So why is Korea having such problem? What is the root cause? In a word, all this situation could be blamed to the low birth-rate, which plays the biggest role in shaping the demography and in navigating the future of Korean society. Why do young generation so often refuse to get married and have children? In the past, when Korea was going through a big economic development, there seemed to be far broader range of opportunities for people to make a living because the competition was not as fierce as it is today, and the blue ocean was somehow greater. As Korea entered the phase of stable development, however, the quality of life has greatly increased, and people began competing for what is better and the best. The culprit for this phenomenon, I believe, is ambiguous. It is true that due to societal factors such as financial stability and promising occupation, people are either convinced or deterred to get marriage or have children. But is it really the fault of these factors that people are looking away from the possibility of marriage and reproduction? Frankly speaking, the real reason is because people are ambitious. In the past, just as much as there were opportunities for people to become successful, there were difficulties and risks in having numerous children and raising them but people still went through the hardship. Can this mean being not “rich enough” to have children is just an excuse to avoid the duty? In other words, other than societal factors such as unemployment and unstable income, a lot of people refuse to have children is because of their ambition. In this fierce society, people are full of goals and strive to achieve them as much as they can. Maintaining livelihood has become a difficult task today, thus people will not be favorable to any factor that could get on th way. Realistically speaking, the duty of taking care of children and raising them came to be regarded as one of those factors, due to a large amount of time and money required in doing so. Though it is not completely impossible to consider the option of having a family, people view it as something burdensome and try to avoid it for themselves. The society today have turned people into reality-oriented thinkers! This illustration connotes greed that is never satisfied. (Photo courtesy of Jeon Chae-yun

2017-09 18

[Special]Lounges, Where Are They?

Every student of Hanyang University (HYU) might want to pay attention to what this article is about to unfold: the collection of lounges throughout the campus. There seems to be a lot of students who do not know what to do during their not-too-long but not-too-short time between classes. For those who need a place to pass their time before their next class, for those who think cafes are too loud and libraries too suffocating to lock themselves for assignments and studying, and for those who are tired--consider the following options! Rest & Information 501- Paiknam Library; 701- HIT building Located on the first floor of the Paiknam Library, the Lee Jong-hun Lounge awaits students with open arms. Accommodating divided spaces for group projects, rows of desktops, mini cinemas, and big open spaces with various shapes of chairs and desks, students are free to use the facilities as they please. DVD CD’s can be rented if a student brings the CD case from the shelf and presents his or her student ID card at the renting desk. Those who need to write a paper could do so on the desktop, and those who want to read could pick out a book from the shelf or even go upstairs and borrow a book and read it in the lounge. Do not miss the piano by the window with headphones waiting for those who want to enjoy music! Divided spaces and desktops are next to each other. (Photo courtesy of Paiknam) Eight mini cinemas and a DVD CD room are next to each other. (Photo courtesy of Paiknam) A big, open space with sofas and an undivided table are in one area, with a piano by the window. (Photo courtesy of Paiknam) Just behind Paiknam, HIT (Hanyang Institute of Technology) building offers two lounges: HIT Lounge and Yang Min-yong Lounge. Located in the lobby of the HIT building, the Lounge displays innovative products and inventions created by students and others and VR (virtual reality) machines. Students could try the VR device; please make sure to put on the face mask! Taking up some space by the wall are an exhibition of figures made with 3D printers. Figures made with the 3D printer and the VR experiencing machines are available. Inventions made by students are displayed. Moving on, to the left of HIT Lounge, Yang Min-yong Lounge welcomes its visitors. Providing students with spaces to work, either individually, or as a group, the open space with a window-walled lounge gives warmth to the students who come. The inner part of the lounge, divided into the A,B,C,D zones (Action, Bridge, Challenge, and Design, respectively) allows students to have consultation with counselors of various corporations and obtain information about employment. Different shapes and sizes of tables and chairs are arranged. ABCD zones are in order. Alone & Together 212- Engineering Building 1 Going over the hill into the Engineering Building 1, Noh Young-baek Lounge is situated on the first floor of the building. Those working on a group project or looking for a comfortable space to read with their shoes off--this place is ideal. Harboring divided spaces with the tables for multiple people, Noh Young-baek Lounge looks like a perfect place for group projects and discussions. In addition, when not only your mood feels suffocating but also your feet feel the same, give them some break in this lounge. The staired space in the innermost part of the lounge allows students to relax with their shoes off, even lying down if desired. Groups of students are studying together, while some others are reading individually with their shoes off. Art & Technology 208- Fusion Tech Center Chung Seung-il Arts Space is a space presenting the harmony of art and technology, as its name indicates. Located on the first floor of the Fusion Tech Center, the lounge provides an open space for students to chill out and chat. The sun-embraced space harbors round tables and chairs, parasoled tables, and the individual research room. The big window creates a warm, bright mood. Business & Global 706- Business Building; 108- International Building Next, going to the Business building, there is the Shinhan Lounge on the second floor. Featuring group study rooms, debate rooms, and a reading room, the lounge offers more of a quiet and focused mood for those who need to get down to business with their assignments and study. If there is no space in the Paiknam Library, Shinhan Lounge could be another option. Lastly, entering the International Building, the Global Lounge is the first thing in sight. Fitting to its name, the lounge has a walled-time of various countries, with each time fixed on the spot of the corresponding country. As one big open space, no privacy is guaranteed but students could get together and work on their tasks, either individually or together. Both international and Korean students can be seen in the lounge, using multiple languages. The time-map wall and several different languages make the Global Lounge more global! The open space of Shinhan Lounge outside the study reading room. Small and big tables and sofas are in the Global Lounge. Coming Soon Yet to be constructed are the Hanyang Startup Town and the Hanyang Theater, each located in front of the HIT building at the back of the Olympic Gymnasium, respectively. Both are currently under construction, which are planned to be finished in October this year. Their names indicate new and different places from the lounges previously mentioned! See you in October! If you are wandering around because you do not know where to kill some time, or if you want to take a break before your next class, visit one of these lounges. They are perfect for resting, studying, and working on group projects. What better places are there than lounges when you have an hour or two on campus. Jeon Chae-yun Photos by Oh Sang-hoon, Choi Min-ju Design by O Chae-won

2017-09 11

[Special][Op-ed] Do Not Judge a Book by Its Cover

While walking down the streets in Gangnam, one of the biggest districts in Seoul, it takes no effort to find women with bandages all over their faces and around their heads, completing the look with sunglasses attempting to cover the fresh bruises and swellings. What happened to them? Certainly not a traffic accident, as indicated by their intact body--plastic surgery is what happened. Then the question is, why would they get plastic surgery? Obviously, because they want to be “prettier.” Beauty and charm are considered absolute in Korean society where lookism predominates and overrules all other supposedly more valuable factors. Let us zoom the issue in. The social norms: are you pretty enough? Is lookism bad? Or is it justifiable? Some people argue that it is next to impossible to deny lookism because being attracted to beautiful things and people is an instinctive tendency that everyone has, no matter how hard they try to deny. Others, on the contrary, assert that it is an unfair and inexcusable revolver that massacres those who are not “lucky enough.” It is almost an accepted, yet unspoken fact that attractive, good looking people have small and big perks in Korean society. “When I was a teenager, my teacher used to indoctrinate me that the only way for me to become successful is to enter one of the top universities. However, even after graduating from one of the most prestigious universities in Korea, I was nowhere near successful,” revealed Park Ji-sun, a famous female comedian. “Dear teacher, the answers were right in my face, not in the books!” added Park. This confession was made during one of her shows, which seem to be highly related to lookism. What she meant is that her success was achieved through becoming a comedian, far from studying, because her humor comes from her face. This made a lot of people laugh, instead of puzzled. "My high school teacher emphasized studying hard exclusively to me." (Photo courtesy of breaknews) ‘You need to study hard because you are not good looking’ is something that most people would nod to without negating. Could this be interpreted that those who are deemed unattractive need to be superior in academic achievements because they are “inferior” or behind the game than the others in the race of being handsome or pretty? ‘Same clothes, different look’, ‘the finishing touch to a look is a good-looking face’, ‘worth the face’, ‘it’s okay because they are handsome or pretty’, or ‘appearance is competence’ are all lookism-rooted sayings that people accept as facts in Korea. An article from 2015 reported that a 17 year old girl committed suicide because she had too many insecurities about her appearance, not to mention others that report school bullying is based on lookism, as well as workplace bullying. “Why is she dating him? Oh, maybe he is rich.” is a common logic applied to a couple behind their back when one of the two is judged to be better looking than the other. From an unidentified moment, Korea became a place where everything is evaluated essentially by how it looks on the outside. Where is all this leading to? Lookism plays a major role in school bullying. (Photo courtery of sedaily) Yes pain no gain As some people argue, lookism is undeniable—perhaps, it is something that everyone is aware of but is afraid to go against, because they have all accorded to it before, either consciously or unconsciously, or it is too true to deny. Under societal pressure, one may come to the point where plastic surgery is obligatory. Without plastic surgery, an “unattractive” person may be discriminated and be marked as inferior, or even be criticized if worse. But the thing is, getting plastic surgery would not let that person escape from criticism because plastic surgery is another perfect element for further criticism. The word sung-gwe is a newly coined term referring to those who had too much plastic surgery, often resulting in a face that looks exactly the same. Nonetheless, people choose to go through all the physical and mental pain, only to have more criticism waiting for them. A famous illustration of sung-gwe, implying that they look like clones. (Photo courtesy of timeforum) Plastic surgery clinics are seen in a cluster. (Photo courtesy of sportschosun) There may not be a clever solution for lookism besides the cliché “love yourself” or “inside is what matters the most.” People consider them as meaningless clichés and do not realize the changes they could bring into their lives if taken into account. Rather than changing the outside, reforming the inside would be much more effective. This could sound too optimistic and idealistic because we all secretly admit that lookism may be inevitable. With no choice, appearance could be a means of happiness. However, it should never be the means to misery. Being ugly, going through plastic surgery, being fat, being different are all targets of negative eyes in a lookism-oriented society. Then, what is the use of trying so hard to cram oneself into the fixed standard of beauty and succumbing to the society’s invisible but present demand? What is the honest reason for getting plastic surgery? (Photo courtesy of ohmynews) Jeon Chae-yun

2017-07 03

[Special]From Fashionable to Affordable

Ubiquitous, affordable, and trendy are the most suitable terms to describe Korean beauty shops and their products. It is no secret that Korea is outrunning its competitors in the global beauty market, with both its domestic and global popularity skyrocketing as new products are introduced by various brands. The so-called “road-shops” in Korea (because they are on roads) are easily found in the country. From numerous brands, road-shops are stocked with beauty items that are reasonably priced. From being accessible to affordable, K-beauty brands are seeing continuous growth in their sales in the global market. Brands and trends Famous Korean mid-range beauty brands. (Photo courtesy of Etude House, Tonymoly, Innisfree, Missha, The Face Shop, Nature Republic, Skin Food, and Holika Holika are all famous and popular cosmetic brands in Korea. Each brand boasts its own series of beauty products, loved not just for the products themselves but because of their eye-catching, likeable packaging. Korean beauty brands have also gained recognition for their innovative formulas, ingredients, and manufacturing processes. On top of all these, the sophisticated and demanding customers in the local Korean market have also been one of the major drivers. The facets aforementioned push K-beauty brands way ahead of the game, differentiating them from other international beauty brands and even in the highly competitive beauty market. The short product development cycle compared with the international players helps Korean beauty brands respond more quickly to evolving customer demands and trends. Innovation in product development is driven in part by the heavy investment in research and development. Mid-range beauty brands also has an impact on its domestic aspect. Since it is very accessible and affordable, young students, ranging from elementary to high school students can also be the tarketed customers. This has lowered an entry barrier to cosmetics, teenagers showing scorching interest in makeup products and makeup trend. The outcome was the so-called “student makeup” which is basically makeup style worn by teenage students. Examples of unique packaging of K-beauty products. (Photo courtesy of Shop to shop, country to country Even though there are an increasing number of Korean beauty brand shops abroad, an influx of tourists is visiting Korea with the main interest of shopping for beauty products. Myeongdong and Ewha Woman’s University shopping street are the two most famous places to shop for cosmetic products, since virtually all brands of beauty stores are lining up in the street. Makeup lovers from various countries fly over to Korea and satisfy their beauty appetite with mid-range beauty products. Beauty brands in a row in Myeongdong (Photo courtesy of Road-shops in a line in Ewha Woman's University street (Photo courtesy of Floating on the wave of K-beauty, the mid-range beauty brands are emerging as a rising star in the world’s beauty market and finding overseas niche to meet the foreign demands as well. Just as K-pop and Hallyu is giveing quite of a cultural influence in the global stage, Korean beauty brands and the K-beauty trend is becoming increasingly popular and is being spotlighted in the makeup empire. Makeup trends of Korea, partly established by K-pop celebrities, idols’ fashion, and partly formed by beauty brands, are gaining popularity as Korean culture is further promoted overseas. Travellers from overseas purchasing dozens of K-beauty products (Photo courtesy of LookMazing) Jeon Chae-yun

2017-03 13 Important News

[Special]Korea’s Delivery Service

A peaceful, relaxing Sunday afternoon at home seems perfect, until one’s stomach suddenly growls for survival. At this moment, it is only natural to not want to get up and cook a meal, but it is also impossible to ignore the call coming from one's stomach. From grocery shopping, cooking and then cleaning up afterwards, it could be a real hassle to make one’s own meal. Perhaps all these things are simply unaffordable due to one's busy life. In Korea, a convenient option for these circumstances exists: food delivery service. The metal box and motorcycle Korea, a historically agricultural nation, regarded food highly and followed strict table manners from days past. On top of this, Confucian teachings taught not to carry food or even lift them off the table. This may sound contradictory, as Korea is often dubbed as the “baedal minjok,” or delivery nation when translation. The trend first began around the middle of the twentieth century with the introduction of Chinese food and portable military food supply from America during times of war. Jjajang-myun is the most classic delivery food that set this trend in motion. Jjajang-myun (black bean sauce noodles) is the pioneer of delivery food. (Photo courtesy of On the streets, in front of personal or franchise restaurants and in parking lots, delivery motorcycles with a metal box attached to its back can easily be found. Almost all food delivery is done with a motorcycle, not a car, to increase time and fuel efficiency. The diversity of food being delivered has greatly increased, literally, to include any menu item. Most restaurants today offer delivery service in an attempt to boost their competency, and, thus, not fall behind on the trend. A deliverer is holding a metal box saying "quick delivery." (Photo courtesy of Delivery and culture The delivery culture does not only bring convenience and advantages to people's lives but also it fosters an enjoyable and conventional culture. Most typically, the picnic culture has grown hand-in-hand with the delivery culture. Clement weather equates to picnic day usually at parks with friends, family, or significant others. Either hand packaged or delivery food is accompanied to the picnic, with the majority opting for the latter. The most popular picnic site in Seoul is Han River park, with the most frequently chosen menu being fried chicken and beer as its partner. “Chimaek” is a recently coined term referring to chicken and beer, and this word is incredibly often linked with another word, “Hangang,” Han River. A blogger's picture of chimaek along Han River. (Photo courtesy of In addition, another trend has formed as a result of the flourishing delivery food service: late-night meals. Born together is yet another newly coined term “yashik,” meaning late-night food. Since food can be obtained with zero effort at anytime, people began to enjoy food late at night, usually after getting home from work. Lying on the sofa and watching television, it is tempting to reach for the phone and dial a number to order some food to satisfy the puckish belly. Apparently, more than just a few people feel this desire at night, eventually giving rise to yashik culture which was happily consummated by the delivery culture. Famous delivery applications on smartphones. (Photo courtesy of To further make it easier and handy, food delivery applications has entered the picture. With a smartphone at hand, one can painlessly skim through all the menus and prices of food available and that are ready to order and enjoy anytime and anywhere. School, the park, office, home, hospital, even at the beach, delivery food reaches every corner of the country and is a big part of the culture today. Jeon Chae-yun

2017-02 13

[Special]A Typical Day at School During Winter Break

On a typical Thursday during winter vacation, the campus seems quite empty and idle on the surface. As It turned out, beneath it were some bustling Hanyangians working on their own tasks. Taking a glimpse into their schedules, it was clear that students were spending their break being occupied by various duties and responsibilities. News H this week brought few students’ stories about their life during this winter break. As student council officers Park Yun-dong (English Language and Literature, 2nd year) and Ko Ga-yeon (English Language and Literature, 2nd year) are the president and vice president of their major and are therefore in charge of assisting numerous events and activities. Attending weekly meetings held among the student council members of the department, school affairs seem to lie at the center of their vacation. Their main objectives are to outline programs for the two-nights-three-days bonding camp for the freshmen, increase the number of convenient facilities in the basement room, and plan for upcoming back-to-school events. “Doing what I’m delegated to keeps me busy enough. Giving myself more time to focus on my personal concerns would be too overwhelming. As the president, I don’t want to fail anybody!” exclaimed Park. Park (left) and Ko (right) are planning upcoming back-to-school events. As seniors At the café near the outdoor theater, a group of three were putting their heads together, working on a task with flaming devotion. It turned out that they are seniors at the Department of Mechanical Engineering, trying to get their graduation thesis finished. They unfolded their achievements of the past two months during the break, most of which were heavily related to academics and career-building: taking official exams, preparing for graduate school, and looking for jobs. It was evident that the three had no spare time to invest in enjoyable, relaxing activities. They are all ready to graduate and step into the bigger society. Kim Jae-yoon, Kim Tae-wan, and Lee Gun-woo (left to right) are working on their graduation thesis with ardor. As a band member Alone in the practice room of the club Dasalnolae was an electronic guitarist Heo Ji-min (Department of Chinese Language and Literature, 2nd year), rehearsing a song to be performed at the freshmen bonding camp. Dasalnolae is a band club in the College of Humanities, performing at events like camps and school festivals. The nearest performance is going to be at the camp aforementioned, possibly attracting new recruiters. “I come to school more than three times a week to practice. The song I was just practicing is Uptown Funk, which is one of the songs we are performing in less than two weeks. I am actually the captain of the electronic guitar team, so it's only natural that I practice more. I guess during this break I didn't do anything much besides coming to school for music practice,” recalled Heo. Heo comes to school more than three times a week to practice. As a graduate student A graduate student couple from the Department of Earth Resources and Environmental Engineering were near the Hanyang Plaza, on their way to grab a bite to eat during lunch break. Eldalatony Marwa is currently studying to get her doctorate degree, while her husband El-Sayed Salama had already achieved the same goal. As full-time student and researcher, they are required to come to school every day to carry out experiments, rendering their vacation virtually nonexistent. “Although we would like to go on trips, we obviously can’t. We still manage to visit places nearby, like Namie Island or even to Busan during weekends. I’m eagerly looking forward to getting my doctorate degree this June,” remarked Marwa. El-Sayed (left) and Marwa (right) goes to their laboratory everyday. As individual students Enjoying hot coffee and cordially conversing, Kim Jae-hyun (Bio-Engineering Major, 3rd year) and Kim Jae-yoon (Department of History, 1st year) were in a café in the Humanities Building. When asked why they came to school during vacation, they simply answered they wanted to hang out since they hadn't seen each other for a while. Jae-hyun is currently taking a year off because he wants to focus on his personal studies aside from school work. His goal is to become a prominent pharmacy researcher. On the other hand, Jae-yoon just returned from military service and is ready to return to school this semester. He made the big decision to reregister as a first-year student, although he was to be a sophomore this year. Jae-yoon wasn't content with his achievements during his first year, which is why he wants to start over and put more effort into academic work. Jae-yoon (left) and Jae-hyun (right) are talking about their school plans. Jeon Chae-yun Photos by Moon Ha-na

2017-02 06

[Special]Genealogy of Korean Surnames

A family tree of genealogy is a record of the totality of one’s ancestors from its originators to recent times by connecting numerous family units. It structures a family history where relations by blood and other factors are depicted in a systematic way, including personal details of family members. With a relatively high interest in family histories by the general public, Korea has the highest number of preserved genealogical records in the world. Being called 'jokbo', the genealogical table of Korea has been well preserved and stored by the Korean Ministry of Information and Communication to complete and smoothen the understanding and the holistic picture of its contents. Genealogical record of the Yoo family. (Photo courtesy of The Academy of Korean Studies) History of genealogy Reflecting Chinese influence of using its characters, Korean ancestors had adopted the use of Chinese letters for their family names since the Era of the Three Kingdoms. The very first family name of Korean history is recorded to be 'Go' (or 'Ko'), borne by the founder of the nation Goguryeo, Jumong. Conceivably, the king acquired his surname from the first letter of the country, all three letters in which were written in Chinese. Forerunners of history obtained their surnames in the identical manner, picking up a letter from words that has relevance to their lives or that holds personal meanings. For instance, the exceedingly dominant last name of Korea, Kim, came to its being through King Suro, who was said to be born in a golden egg—the Chinese character for Kim means gold. As it was the initial stage of family-name-system endorsement, people without surnames surpassed those with one in number during the Era of the Three States. Each nation had its indigenous surnames, differing in its formation and origin. According to the method aforementioned, people very often derived their surnames from the location of their habitation: a man who lived in Kangsu will have Kang as his family name. Genealogical database Ten of most common surnames in Korea. Collecting the scattered genealogical records from all over the country and arranging it in a database system could benefit both the scholars and and the general Korean public. Academically, it will help strengthen the foundation of the Korean discipline and expand its horizon with the wealth of diverse raw data it can provide for its studies. Additionally, by Koreanizing the genealogical data that is currently recorded in Chinese, making it more accessible, the general population will gain more interest in this subject. According to a census in 1997, there exists 287 different family names in Korea, all of which descended from different backgrounds and origins. Although not mainstream, a number of Korean surnames such as Kyo, Keun, Myo, Sam, Jeo, and Jeup exist, while most dominant groups are ranked as shown in the chart. Jeon Chae-yun

2017-01 23 Important News

[Special]Representations of Hanyang

The word 'Hanyang' can be linked up with various objects and ideas: lion, Korean forsythia, the color blue, the founding philosophy, 'Love in Deed and Truth', the slogan, 'the Engine of Korea' and more. Commingling sundry representations and symbolic images together, the symbol and the character of Hanyang University play a major role in establishing the identity of Hanyang more distinctly and uniquely as a university. Underneath the character mark lies the designers of the Hanyang logo- the Design Management Center, which has been managing the symbol of HYU, and Kim Yoon-shik (Department of Visual Package Design, '07), who designed the logo of Hanyang that resembles a lion’s face. Additionally, Jang Dae-jin (Department of Advertising and Public Relations, 4th year) has sketched buildings of our campus and produced them into postcards, which are distributed at occasional events by the admission office or the promotion team. The evolution of Hanyang’s logo A symbol of a university portrays the school’s identity, vision, and tradition, which altogether represents the university itself. It greatly contributes to formation of University Identity—the symbol mark and the logotype—that summarizes the overall characteristics and values of the school. The Design Management Center has been in charge of designing and managing the logo of Hanyang University since its establishment in 2005, ultimately aspiring to make Hanyang a brand and increase the competitiveness of the university. The center not only plans and manages Brand Hanyang, but also navigates the application of the University Identity, arranges school events, and consults promotional images of the school. The logo of Hanyang University has gone through three major changes, adding additional meanings in each phase. The first stage of the logo includes the word Hanyang in Korean, framed by the Chinese character meaning ‘head’ and ‘big’. At this stage, the logo failed to contain more of the school’s philosophical aspects, which necessitated the second logo to be more comprehensive. Commemorating the 37th anniversary of the school’s establishment, the symbol contained the school’s founding philosophy, the founding year, and the symbolic flower. The overall shape of the symbol evolved to be round, indicating an active campus. At last, the newest logo was formed in 2009, on monumentalizing the 70th anniversary of Hanyang's founding. The new version took the implication of the logo to the next level: the round shape symbolized Hanyang’s embracing love towards mankind, and the letter 'Hanyang University' on top connotates Hanyangians’ direction towards the global stage. Logos are visual images of the school's values, philosophy, and purpose. (Photos courtesy of the Design Management Center) From creativity to innovation Another form of Hanyang’s logo was designed by Kim Yoon-shik in 2011, exhibiting the word 'Hanyang' in Korean as a lateral view of a lion’s face. Kim, as the vice president of his department, was given the duty of sketching the design of the department’s flag. He started out with a determination that the lion image must be included. Then coming across a similar idea of his senior’s, he differentiated and designed a lion’s face with the word 'Hanyang' in Korean. Receiving rounds of applause for his work, Kim was offered to expand the usage of his logo, eventually rendering it the school’s official symbol. “I was simply honored and thankful that my design was regarded with such dignity. I intended to use Korean letters to create this design, hoping to enlarge the language’s scope in artistic domains. One thing I hope is to not set a restriction on designing other schools’ symbols by using Korean letters, simply because our school already made a preceding one. Nonetheless, I made the lion’s facial expression appear fierce and spirited, to indicate Hanyang’s vigorous and strong pride,” remarked Kim. Kim's design of Hanyang symbol. (Photo courtesy of Hanyang University) Views of Hanyang on postcards On top of the cherished symbols, Jang Dae-jin also contributed to Hanyang’s promotional aspects, sketching various views of the university’s buildings and producing them as postcards. He filled his notebook page by page in his spare time during his military service and sent it to the school’s promotional team, which selected a number of them and turn them into postcards. Jang’s drawings not only show his love for Hanyang University, but also manifests his passion for drawing as an urban sketcher. Jang possesses incredible drawing skills, which he hopes to use as a driving force toward his ultimate goal- to promote the beauty of Korea abroad and to draw many different cities worldwide in his notebook. Postcards of Jang's sketches portray the Hanyang campus. (Photo courtesy of Jang) Jeon Chae-yun

2016-12 11

[Special]Contrast between Korean and English

On October 9th, 1446, Hangul was formulated by King Sejong, the 4th monarch of Joseon Dynasty. It was created as an attempt to make education achievable by more people. Using Chinese as the nation’s language, learning to read and write was a difficult task in those times, inevitably rendering poor peasants illiterate due to their social status and circumstances. Originally holding the name Hunminjeongeum, the Korean language now has its own distinctive features that was recognized internationally as 'the most-scientifically-superior language among world languages', as stated by some Harvard University professors. The explanation behind this is the unique phonetic system of Korean language. The shapes of the letters are related to the features of the sounds they represent. The letters for consonants, each pronounced in a distinct place in the mouth, are built on the same underlying shape as the place where it is pronounced. Additionally, vowels are made from vertical or horizontal lines so that they are easily distinguishable from consonants. Shapes of Korean alphabets are resemblant to that of the mouth shape. (Photo courtesy of Basic components Korean has 14 consonants and 10 vowels, which can be put together horizontally or vertically—from left to right or from top to bottom—to form a syllable. English has 26 alphabets—5 vowels and 21 consonants—that are all written horizontally. 10 vowels and 14 consonants of Korean. (Photo courtesy of It is critical to note that English has both monophthongs (a vowel sound that has single perceived auditory quality) and diphthongs (a vowel sound that has two perceived auditory quality), while Korean only has monophthongs with no diphthongs. This is one decisive feature that distinguishes the two languages from one another when it comes to pronunciation. Lastly, the use of honorifics, which is the degree of formality or familiarity between the person speaking and the person the speaker is addressing, is an indispensable component in Korean. Such a factor is absent in English language. Honorifics is an essential aspect of Korean language and needs to be taken into consideration when conversing with anyone. Consequently, pronouns and verbs have several forms that vary based on the degree of respect whereas English grammar and speech do not require different forms of referent. Asymmetry between the two languages Consonants and vowels are inseparable in Korean. (Photo courtesy of One noticeable difference between Korean and English can be decoded in terms of phonology. Korean is a syllable-timed language in which individual word stress is insignificant, whereas English is a stress-timed language. In other words, the rhythm and intonation of Korean language are based on each syllable while English derives its own from the distribution of stressed and unstressed syllables. This is largely accountable for the extra syllable added by Koreans who are learning English as their second language; the syllable-timed structure of the language necessitates a vowel sound to be attached to a consonant sound. Moreover, syntax is also a significant characteristic. In Korean, the sentence order is subject, object, and verb, when English puts verb before object. For instance, a Korean would say “Mary coffee drank” while an English speaker would say “Mary drank coffee.” Besides, lack of subject and object markers in English makes Korean unique. Subjects and objects in Korean are always followed by their makers, either by “ie” or “ga” or by “eun” or “leul,” respectively. Taking the previous example, the simple sentence in Korean would be “Mary-ga coffee-leul drank” while in English it is “Mary drank coffee” without a marker attached to the subject and the object of the sentence. Similarly, one element that English has but Korean does not is articles such as a, an, or the. For this reason, Korean learners of English have significant and often permanent problems with the complexities of the English article system. Perhaps the biggest difference comes when Korean verbs are considered. They are used to convey information. Subject and tense are all added onto the verb, making it longer in length. English uses separate words known as auxiliaries instead of the way Korean language does. Also, Korean does not conjugate verbs using agreements with the subject: “he like” is grammatically correct in Korean when it is not in English. What is more is the difference in alphabet sounds. English sounds such as /f/, /v/, /th/, and /z/ are missing in Korean inventory, leading to the substitution of those sounds with the most similar ones. For example, a Korean might pronounce coffee as “coppee”, Vancouver as “bancouber”, think as “sink”, this as “dis”, pizza as “pija” and so on. There is a certain degree of overlap in terms of vocabulary, especially in modern times, as Korea has been subject to American influence over the years following the Korean War. Jeon Chae-yun

2016-11 20 Important News

[Special]Wisdom in Proverbs

There are hundreds of Korean proverbs, all of which originated from the thoughts-incorporated daily lives of our ancestors, allowing us to take a glimpse of their livelihood. They teach us sympathetic lessons that are applicable in our lives even today, showing deep wisdom and keen insight embedded in our ancestors’ minds. Even though the lifestyle and circumstances changed over centuries, the proverbs inherited from our precursors are still relatable and usable at modern times, put in use of people’s everyday conversation suiting to the situation. Transcending over time, the proverbs have provided us with valuable teachings. Categories of Proverbs Proverbs are often defined as concise and accurate expressions containing wit and wisdom, often derived from ordinary people’s daily lives and experiences. They are formed from abstraction of a particular instance, in which the situation itself becomes a figure of speech that contains a specific meaning or a lesson that corresponds to the situation. According to each situation, proverbs can be largely divided into four types: critical, didactic, experimental, and jocular proverbs. Critical proverbs involve criticizing or admonishing the opponent about their behavior, pinpointing the blunder with the tone of sarcasm or scolding. An exemplary critical proverb would be “a frog forgets about its tadpole days,” meaning someone who stands at a high position belittles those at a lower position, not remembering the fact that they, too, once stood at the same position. This saying contains the teaching that no matter how well your being is, you should not look down upon the others because you are demeaning yourself in the past as well. Moreover, another critical proverb that makes you ponder about your own behavior is “a stool-stained dog rebukes a mud-stained dog.” This proverb aims to condemn those who have big faults yet tries to reproach those with minor faults, reminding them their own places. ▲ "A frog forgets about its tadpole days" Didactic proverb is the most abundant one of all, delivering a teaching as the core meaning. This type is rather instructive than admonishing, setting the truth and affirming what is right or wrong. For example, “knock on the stone bridge before crossing” is underscoring the importance of always being cautious, even with the most easy and familiar task because overlooking an easy task can result in a mistake. Adding on, “downstream can only be clear when upstream is clear” emphasizes the fact that those who set examples have a great impact on those who learns from them, meaning only when they act right will the followers learn good acts. Therefore, it is of their duty to demonstrate good deeds first. Furthermore, “a bull’s horn should be drawn at a breath” gives an advice that a task should not be procrastinated and be carried to action without further do—when a bull’s horn is drawn, heat is applied onto the horn to make the process quick and easy, at least when the heat is still effective, suggesting that the work be done when there is higher energy or will. Moreover, experimental proverbs give a prediction about a situation, based on the occurrence of a similar situation in previous and the lesson derived from it. To exemplify, “a theft brings cramps on his own feet” is a proverb that anticipates a situation, where a person feels too guilty about his own sin that he unintentionally exposes it by himself. This saying is referring to the situation in which someone who committed a bad deed flinches everytime a similar issue is mentioned and acts abnormally, eventually hinting that he is guilty for it. Also, “underneath the lamp is the darkest” predicts that the solution to a problem is not always far away, indicating that you should always be watchful in close approximates. ▲ "Underneath the lamp is the darkest" Lastly, jocular proverbs are expressions that function like similes, by using them as a comparison to a situation. “Pillaging and eating a flea’s liver” is comparable to a situation where someone who is affluent is benefiting from someone who is much underprivileged. Since a flea is an extremely small insect, taking out its liver to eat is pillaging off someone who owns very little, almost exploiting them. Additionally, “licorice in pharmacy” virtually means “an indispensable thing” due to the omnipresence of licorice in any oriental medicine stores. Thus,if something is said to be the licorice in pharmacy, it means that thing is always present in a place or situation. In short, proverbs can be used to describe a situation briefly in one expression or to make a witty comparison. Stemming from the daily lives of our ancestors, each and every proverb conveys a valuable meaning and teaching that we can easily encounter in our daily lives as well. Jeon Chae-yun