Step by Step, Changing the World
Students from the Social Innovation Lab of Hanyang Business Lab
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‘Changing the world’ might seem as a rather abstract goal to achieve as a university student. On the third floor of the Business School, there are 25 student interns whom are here for a semester in the Hanyang Business Lab to actually achieve this dream. Lee You-jin (Business Administration, 3rd year) and Yun Jeong-ah (Chinese Language and Literature, 4th year) were in the midst of reaching their goals through two missions: ‘Artist Tak’ and ‘Mindful Laundry’.
Hanyang Business Lab is one of the characterized programs of the Business school for students to better prepare themselves for the Fourth Industrial Revolution and to better experience the practical affairs of business. There are seven different labs in this program, starting from Artificial Intelligence to Quantitative Analytics. As the second semester’s members, Lee and Yun are working within the Social Innovation Lab with two other members led by professor Shin Hyun-sang. They work to make a platform that could positively influence the society and are therefore specifying their wishes through the two projects.
From an individual artist to a platform
They started off from scratch to brand talented individuals, solely with the concept of 'everyone has a special talent'. “We first started through naming the brand along with designing the logo. Since the platform we were planning to design was an individual rather than an enterprise, we had difficulties in systemizing it,” reminisced Lee. After studying illustrations for this job, she herself made a logo that configurates a person drawing on a wheelchair and created a facebook page to better advertise this brand. They also sold his work at the 17 Hearts Festival held in HYU to better advertise it.
In accordance with Tak’s request, they are donating a certain portion of their profits to NEXON Purme Children’s Rehabilitation Hospital to help those facing similar difficulties. Throughout the interview, Lee showed her desire for Tak to continue on with this platform for his living even after this project ends. “I wish we could make a system stable enough so that he could carry on this project easily by himself,” wished Lee. Her final goal is to make a social impact with less priority in making a profit. Lee commented, “My final goal is to become a CEO of a social enterprise. As for now, whatever I do after I graduate, I want to be in a position where I could give a positive influence on the society.”
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